Tue.Apr 16, 2024

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What Is a Platform Product Manager?

Gocious Blog

Most customers don’t realize the number of people behind the complex products in their lives. From the product owners and managers to the team leads to the skilled technical employees, it takes a large, cross-collaborative team to design and build complex products. One of those important roles is the platform product manager.

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Deep dive: UX best practices for AI chatbots

Mind the Product

Nine recommendations for building the most effective chatbot In the dynamic world of technology, the swift advancement of large language models has captured the attention of companies eager to integrate these innovations into their product strategies. The remarkable rise of ChatGPT has become a focal point, prompting teams to explore integrating chat experiences into their Read more » The post Deep dive: UX best practices for AI chatbots appeared first on Mind the Product.

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How to accelerate growth by focusing on the features you already have

Lenny Rachitsky

👋 Hey, I’m Lenny and welcome to a 🔒 subscriber-only edition 🔒 of my weekly newsletter. Each week I tackle reader questions about building product, driving growth, and accelerating your career. Subscribe now P.S. Check out my PM recruiting service (helping you hire Sr. PMs and VPs), Lennybot (an AI chatbot trained on my newsletter posts, podcast interviews, and more), and my swag store (great gifts for your favorite PM, or yourself!).

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The changing landscape of product management: Take our survey!

Mind the Product

What will the future of product management look like? How has AI changed product strategy? What are the biggest challenges that product people are facing today? Over the past few years, we’ve learned a lot about everything in the product field. It’s now time to gather fresh data and see how product management is evolving Read more » The post The changing landscape of product management: Take our survey!

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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End-User Behavior Monitoring: Types, Benefits & Tools

Userpilot

Understanding how end-users interact with your product is crucial to identifying user experience bottlenecks. It also helps identify better ways to engage users. When combined with product analytics , end-user behavior monitoring can help you boost product usage and retention rates. It can even help maximize feature adoption. But how do you track and analyze end-user behavior?

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Customer Journey Insights: What Are They and How to Collect Them?

Userpilot

Customer journey insights enable marketing, product, design, and customer success teams to make informed decisions and create better customer experiences. In this article, we explain: What customer journey insights are. How they are linked to customer journey analysis and customer journey mapping. Why you should use customer journey analytics. How to extract and use them to optimize the customer journey.

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Announcing Multi-Armed Bandits: Now Available in Amplitude Experiment

Amplitude

Learn about multi-armed bandits (MABs) now available in Amplitude Experiment. Discover how MABs give marketing and product teams more flexibility to optimize experiences.

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Product Experience Strategy: What is It and How to Build One [+ Examples]

Userpilot

In SaaS, a product experience strategy provides the building blocks for making customers stay, engage with your app, and eventually become loyal advocates for your product. So what strategies can help you elevate the user experience? And where do you start? That said, we’ll review how to build a strong product strategy that delights users and unlocks product growth.

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How to Align Your Product Strategy with Effective Quarterly OKRs (Insights from Tim Herbig)

airfocus

Learn practical approaches from PM expert Tim Herbig to enhance your product strategy and effectively align it with actionable quarterly OKRs. Perfect for teams aiming to refine their strategic focus and achieve alignment with company goals.

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Revolutionize QA: GAPs AI-Driven Accelerators for Smarter, Faster Testing

GAP's AI-Driven QA Accelerators revolutionize software testing by automating repetitive tasks and enhancing test coverage. From generating test cases and Cypress code to AI-powered code reviews and detailed defect reports, our platform streamlines QA processes, saving time and resources. Accelerate API testing with Pytest-based cases and boost accuracy while reducing human error.

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Customer Loyalty and Retention in SaaS: How to Measure and Improve

Userpilot

With multiple businesses offering similar goods and services in today’s competitive market, customer loyalty and retention are critical to success. They help you not only drive revenue but also build a formidable business for sustained growth. In this article, we will examine what customer loyalty and retention mean, how to measure them, and strategies that can help you improve both.