Mon.Feb 12, 2024

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How To Climb The Product Marketing Career Ladder Faster

Product Management University

If you’re looking to climb the product marketing career ladder faster, here are five things you can do that’ll accelerate your climb. 1. Track Record of Year-Over-Year Product Revenue Growth Not to state the obvious here, but product revenue is always top the priority. You already know that. As a product marketer though, this is more about your strategy and execution tactics that lead to year-over-year revenue growth.

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Product Breaking Point To Breakthrough: How To Drive Successful Product Reviews

The Product Coalition

“Feedback is the breakfast of champions.” -Ken Blanchard. To me, it seemed an ordinary day. Or as ordinary a day in a large company gets… during COVID. Those small squares started popping on my screen, shrinking as each person joined until it wasn’t possible to distinguish between anyone on the screen. Yet I could still see the tension on the team’s face and almost feel the hesitance in the air even though we were all separated by significant distance — no one wanted to be there.

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Product leaders in the C-suite: tips for dealing with execs

Mind the Product

Product leaders in the C-suite struggle to get their organisations to innovate and understand the value of experimentation, according to recent research. What actions can they take to get other execs to change their approach to Product? Read more » The post Product leaders in the C-suite: tips for dealing with execs appeared first on Mind the Product.

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The “Dinner Party Jerk” test — why founders need to pitch themselves harder and more futuristically

Andrew Chen

The “ Dinner Party Jerk ” test is a solution to a common problem: Startups often struggle at pitching their team, even though for the earliest stage companies, it’s incredibly important to do it well to raise capital — as I’ve described it below: Pre-seed- Bet on the team ‍ Seed- Bet on the product Series A- Bet on the traction Series B- Bet on the revenue Series C- Bet on the unit economics To figure out if you are properly pitching yourself in your team, run the thought experiment of de

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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476: Improving decision quality during stage gate reviews – with Wayne Fisher, PhD, and David Matheson, PhD

Product Innovation Educators

How product management teams can make better innovation decisions I am interviewing speakers at my favorite annual conference for product managers, the PDMA Inspire Innovation Conference. This discussion is with two speakers who did a joint session, Dr. Wayne Fisher and Dr. David Matheson, whose session is titled “Improving decision quality during stage gate reviews.” Recent findings from PDMA’s Outstanding Corporate Innovator award program indicate that highly innovative com

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What Went Wrong For The Peloton Product Managers?

The Accidental Product Manager

The Peloton product managers were unable to predict the future Image Credit: Phillip Pessar How great would it be to be a product manager who was responsible for a very popular high priced exercise bike? This is the position that the Peloton product managers found themselves in just before the pandemic hit. I’m pretty sure that they must have had many meetings where they were trying to find ways to get people to quit gyms and instead buy a Peloton exercise bike to use at home.

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Ready Player One: Is Your Startup Prepared for the VR Future?

TurnKey Labs

Have you already seen people wearing Apple Vision Pro on the streets? Apple knows how to create hype better than everyone else, and in 2024, their focus landed on the topic of virtual reality.

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Listening to Fitness Gurus is Making You Fat

Nir Eyal

You could feel the excitement buzzing through the WhatsApp channel. An A-list fitness guru reportedly spending millions of dollars yearly to reverse aging was in town to hold an in-person workout. Without hesitating, I signed up. I was interested in seeing Mr. Guru in action and eager to be inspired by his approach. The post Listening to Fitness Gurus is Making You Fat appeared first on Nir and Far.

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Product Management Performance Reimagined: Embracing Collaboration Over Credit

People-First Product Leadership

Providing and receiving feedback is ideally a continual activity, best done with context as close to the moment as possible. Some HR tools and organizations are pivoting in this direction, encouraging individuals to provide comments throughout the year. Putting aside variations in timing and frequency, at the core of the performance cycle is company culture, which informs what characteristics are rated most highly.

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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Why User Experience Insights Are Crucial in Product Development 

ProductBoard

What are user insights, and why are they important in product development? In today’s fiercely competitive market, understanding and catering to user needs isn’t just an advantage – it’s a necessity. User experience insights represent essential information and feedback gathered from interactions with your product, illuminating user preferences, behaviors, pain points, and expectations.