User Path Analysis: Why You Need it And How to Use it
Userpilot
NOVEMBER 18, 2023
Knowing what your users like or dislike about your website or app can be extremely helpful, and user path analysis helps you uncover that. You can discover what paths your users take the most, and why, along with which paths they avoid or drop off from. These insights highlight potential opportunities for growth and pain points that need solving. In short, user path and product analysis are a necessity for all product managers trying to design a smooth user experience.
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