The journey to becoming customer-centric at Pfizer: Atif Faruqui (Director, Developer Products and Platforms, Pfizer)
Mind the Product
MAY 7, 2024
Join our conversation with Atif Faruiqui, Director of Developer Products and Platforms at Pfizer, as he illuminates the path the pharmaceutical colossus took towards a product-focused approach. He takes us behind the scenes of Pfizer's strategic pivot, highlighting the signals that spurred the company's leadership to champion a customer-centric approach.
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