Mind the Product
OCTOBER 2, 2023
Advice from #mtpcon keynotes on building a product from scratch Read more » The post Launching a product from scratch: London highlights appeared first on Mind the Product.
Product Management University
OCTOBER 2, 2023
Product managers and product marketing managers, if you’re into data driven decisions, forecasting revenue is one of the more difficult things you’re tasked with, especially for each product/module. There’s a good reason it’s so difficult. If you’re thinking market data is pretty hard to come by at a product/module level, you’d be 100% correct.
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Mind the Product
OCTOBER 2, 2023
Akhila Bhatt is the Head Of Product at SKUTOPIA in Sydney, Australia. We caught up with her to find out how stoicism has helped her to become a better leader in her product roles. Read more » The post Akhila Bhatt: Embracing stoic principles for effective product leadership appeared first on Mind the Product.
Product Management University
OCTOBER 2, 2023
Product managers and product marketing managers, if you’re into data driven decisions, forecasting revenue is one of the more difficult things you’re tasked with, especially for each product/module. There’s a good reason it’s so difficult. If you’re thinking market data is pretty hard to come by at a product/module level, you’d be 100% correct.
Advertiser: ZoomInfo
Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.
Product Innovation Educators
OCTOBER 2, 2023
How product managers can use Adobe’s Kickbox innovation system Today we are talking about using the open source innovation system called Kickbox that was created at Adobe. This is a simple and effective tool for increasing innovation by orders of magnitude in an organization. Our guest is Ralph Hartmeier, co-founder and Chief Commercial Officer of rready, an organization that started from personal experience applying Kickbox, and which now helps other organizations unleash innovation.
Product Management Today brings together the best content for product management professionals from the widest variety of industry thought leaders.
Userpilot
OCTOBER 2, 2023
Generative vs evaluative research methods are two techniques for conducting user research when managing your product. Both UX research methods are different but provide valuable insights to help your product development process. TL;DR Generative research explores and understands users’ needs , motivations, and behaviors to inspire new product ideas and concepts.
Johanna Rothman
OCTOBER 2, 2023
Several people on LinkedIn commented on my post, Want Better and Faster Results? Increase Team Size and Reduce WIP. They wondered if adding more people to a small team would violate Brooks' Law. As with all good questions, the answer is “It depends.” It depends on how your lifecycle manages feedback loops and learning, how collaborative the team is, and how much WIP the team has.
The Accidental Product Manager
OCTOBER 2, 2023
Product managers adopt a lo-fi approach to advertising their products Image Credit: nefasth When we think about how we want to present our products to our potential customers, I think that we can all agree that we’d like to make the product look as attractive as possible. No matter if we are using words, pictures, or even video, our goal is to make the product look like something that our customers would desire to get their hands on.
UX Studio: Product Management
OCTOBER 2, 2023
In the ever-evolving digital landscape, design has become an essential cornerstone of success. Thus the role of digital design agencies has never been more crucial. They play an essential role in creating fascinating websites that engage users and appealing branding that leaves a lasting impression. To help you find the perfect web design partner more easily, we’ve compiled a list of the top 9 digital design agencies that are leading the way in redefining digital experiences.
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GAP's AI-Driven QA Accelerators revolutionize software testing by automating repetitive tasks and enhancing test coverage. From generating test cases and Cypress code to AI-powered code reviews and detailed defect reports, our platform streamlines QA processes, saving time and resources. Accelerate API testing with Pytest-based cases and boost accuracy while reducing human error.
Feedback Loop
OCTOBER 2, 2023
Ari Zelmanow is Head of UX Research for Twilio's Communications business. A retired police detective turned market detective, Ari now investigates human behavior as it relates to shopping, buying, and using products to deliver valuable outcomes for businesses.
Gainsight
OCTOBER 2, 2023
Whether you’re a parent, a pet parent, or the founder of a business, you know there’s nothing more satisfying than watching someone or something you love grow into maturity. View this post on Instagram A post shared by HubSpot (@hubspot) Which is why here at Gainsight, we are delighted to announce the findings of the Customer Success Index EMEA 2023.
Amplitude
OCTOBER 2, 2023
Learn what multivariate testing is, how it can help improve your conversion rate, and how you can get started creating multivariate tests today.
Gainsight
OCTOBER 2, 2023
Whether you’re a parent, a pet parent, or the founder of a business, you know there’s nothing more satisfying than watching someone or something you love grow into maturity. View this post on Instagram A post shared by HubSpot (@hubspot) Which is why here at Gainsight, we are delighted to announce the findings of the Customer Success Index EMEA 2023.
Advertiser: ZoomInfo
Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.
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