Thu.Mar 21, 2024

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How to Optimize Customer Activity Cycle? 10 Strategies to Implement

Userpilot

When done properly, learning how to optimize customer activity cycle can build lasting relationships and drive growth. But what strategies can you follow to boost product engagement at every stage of their journey? Let’s explore the customer lifecycle, its role in SaaS, and the key strategies to enhance each stage of the cycle. TL;DR The customer activity cycle (or lifecycle) represents a customer’s complete journey with a product or service, from initial awareness to eventual advocacy or

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The ultimate guide to PR | Emilie Gerber (founder of Six Eastern)

Lenny Rachitsky

Brought to you by: • Sprig —Build a product people love • Eppo —Run reliable, impactful experiments • Vanta —Automate compliance. Simplify security. — Emilie Gerber is the founder and CEO of Six Eastern , a top PR agency that’s worked with over 100 tech companies, from stealth startups to publicly traded companies.

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What is a Customer Profile Template? Steps and Examples

Userpilot

Are you selling your product to the right people? How do you even know if you have no clue what your ideal customer looks like? That’s why you need a customer profile template. They help you understand your target audience better so you can connect and engage them more easily. Read on to find out the different types that make a customer profile, how you can create a customer profile template in 5 steps, and some customer profile examples.

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The Busy Product Manager’s Guide to The 2024 State of Product Management Report

ProductPlan

Calling busy product professionals! We get it–your days are packed with roadmap review meetings, brainstorming sessions, and making (what sometimes feels like) too many PowerPoint presentations. That’s why we’re here to lend a helping hand. At ProductPlan, we’re committed to empowering product leaders and teams with everything they need to navigate the complexities of the product development lifecycle and ensure they make the right decisions and deliver on strategic initiatives.

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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5 Methods to Visualize Customer Feedback for Actionable Insights

Userpilot

Saving time isn’t the only benefit of visually analyzing customer feedback. Being able to examine customer feedback data visually also makes it easier to derive actionable insights and, ultimately, form decisions. How do you visualize user feedback , and what are the different methods to go about it? We’ve got the answers right here! TL;DR Customer feedback data visualization helps you identify trends, study patterns , and communicate findings by transforming raw data into tangible c

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Why You Need Customer Segmentation Software in 2024

Amplitude

Segmentation is key to understanding your customer behavior. Learn about the benefits of customer segmentation software and how to find the ideal solution for your business.

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Unlocking Sustained Success Through Continuous Product Discovery

ProductBoard

Product discovery is a process that helps product teams refine their ideas by deeply understanding real user problems and then landing on the best way to solve them. Continuous product discovery emphasizes ongoing exploration, learning, and adaptation to meet the evolving needs of users and the market, even after your product launches.

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How Tricentis Uses AI for Customer Success and Support

Gainsight

What do Miley Cyrus and artificial intelligence have in common? Well, at times it can feel like deciding how you utilize the power of artificial intelligence for your organization is “The Climb.” It’s not always an easy journey, but one that will be worthwhile. In a recent webinar, Strategic CX in Action: How Tricentis Leverages AI for Customer Success and Support Alignment , Somya Kapoor, CEO and Co-founder, TheLoops, and Genady Rashkovan, VP of Global Support, Tricentis, discussed the role of

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The Busy Product Manager’s Guide to The 2024 State of Product Management Report

ProductPlan

Calling busy product professionals! We get it–your days are packed with roadmap review meetings, brainstorming sessions, and making (what sometimes feels like) too many PowerPoint presentations. That’s why we’re here to lend a helping hand. At ProductPlan, we’re committed to empowering product leaders and teams with everything they need to navigate the complexities of the […] The post The Busy Product Manager’s Guide to The 2024 State of Product Management Report appeared first

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Revolutionize QA: GAPs AI-Driven Accelerators for Smarter, Faster Testing

GAP's AI-Driven QA Accelerators revolutionize software testing by automating repetitive tasks and enhancing test coverage. From generating test cases and Cypress code to AI-powered code reviews and detailed defect reports, our platform streamlines QA processes, saving time and resources. Accelerate API testing with Pytest-based cases and boost accuracy while reducing human error.