Tue.Apr 30, 2024

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Why your startup might never achieve great design

UX Planet

Avoiding the 7 most common mistakes founders make when building a design team and culture in their startups. Intro If you’re reading this article, you’re probably at a point where forming a competent design team for your business is essential. Firstly, congratulations! You’re about to make one of the best investments for your business. Regardless of your industry, fostering a great design culture will play a pivotal role in reshaping your product or service into something truly delightful as wel

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Top product management reads in April

Mind the Product

From a look of Marty Cagan’s new book and why it’s caused an upset online to a case study on using artificial intelligence to crack down on fraudulent listings, here’s a look at our top reads in the past month. Read more » The post Top product management reads in April appeared first on Mind the Product.

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How Perplexity builds product

Lenny Rachitsky

👋 Hey, Lenny here! Welcome to this month’s ✨ free edition ✨ of Lenny’s Newsletter. Each week I tackle reader questions about building product, driving growth, and accelerating your career. If you’re not a subscriber, here’s what you missed this month: The secret to Duolingo’s exponential growth How to accelerate growth by focusing on the features you already have How AI will impact product management How to make an impact in your first 90 days

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Marketing Growth Strategy: Definition, Process, Examples, and More

Userpilot

Wondering what a marketing growth strategy is? If so, we’ve got you covered. From this article, you will find out how to develop a strong growth marketing strategy and learn growth marketing tactics for different customer journey stages. Let’s get to it. TL;DR A marketing growth strategy is a comprehensive business growth approach focusing not only on customer acquisition but also on long-term engagement and retention.

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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Top Trends to Consider in Agile Product Manufacturing

Gocious Blog

The nature of a trend is that it's new, novel, and promoted across the industry, but is it worth implementing? The vast range of product complexity in manufacturing means that no two organizations will adopt the same process. Evaluating each trend and considering whether it's worthwhile for your company to test or ignore is important. Let's discuss some of the current trends in Agile product development for manufacturers of physical goods and whether they're worth considering for your teams.

Agile 100

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UX vs UI: Key Differences, Similarities, And Where They Overlap

The Product Manager

To the layman, UX and UI sound like two terms for the same thing—they're not. However, they do work together in harmony. Find out the difference between them, and how they interconnect. The post UX vs UI: Key Differences, Similarities, And Where They Overlap appeared first on The Product Manager.

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Who is Marty Cagan: Background, Books, Product Management Tips, and More

Userpilot

Marty Cagan is a popular name in the product management world. In many ways, he has shaped how successful products are built and how teams can be organized to work toward excellence. If you’re interested in learning more about Marty, including his background and top blog and podcast recommendations, continue reading ahead. Who is Marty Cagan? Marty Cagan is a well-known figure in the product management and technology industry.

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What Is The RICE Scoring Model? A Quick Guide for Product Managers

The Product Manager

The RICE scoring method prioritizes your product features by evaluating reach, impact, confidence and effort—here's how it works. The post What Is The RICE Scoring Model? A Quick Guide for Product Managers appeared first on The Product Manager.

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Customer Progress Tracking: How to Do It for SaaS [+ Tools]

Userpilot

Customer progress tracking can help you understand how customers make progress with your product. Based on such product analytics , you can further improve your product offerings and drive growth. There are several ways to perform progress tracking, and we discuss all of them here for you. So, without further ado, let's dive in! TL;DR Customer progress tracking includes all the steps taken to monitor customer advancement toward a desired or set goal with your product or service.

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Revolutionize QA: GAPs AI-Driven Accelerators for Smarter, Faster Testing

GAP's AI-Driven QA Accelerators revolutionize software testing by automating repetitive tasks and enhancing test coverage. From generating test cases and Cypress code to AI-powered code reviews and detailed defect reports, our platform streamlines QA processes, saving time and resources. Accelerate API testing with Pytest-based cases and boost accuracy while reducing human error.

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Do I need a tracking plan?

Mixpanel

A product tracking plan, also known as a measurement plan or event data design, is used to ensure that the right events (button clicks, screen views, purchases, etc.) are being tracked in the right way to generate insightful product usage analysis and support business teams. Building a product is typically an iterative process. You release something, and after a while, you release an addition or an improvement on it.

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Avoiding Common Product-Led Growth Mistakes: An Interview With Wes Bush

Userpilot

Product-led growth is all the rage in the SaaS industry. But does it work well for all types of companies and are there any mistakes jeopardizing your chances of achieving PLG success ? Wes Bush , Founder and CEO of ProductLed and bestselling author of Product-Led Growth: How To Build a Product That Sells Itself, dives into this topic in an interview with Userpilot.

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What Motivates Our Beta Testers?

Centercode

There are a lot of great reasons people become testers. Your testers could be tech early adopters, avid users of your product, or potential customers who happened to come across your beta announcement.

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What is Product Experience Management [+Use Cases]

Userpilot

In SaaS, product experience management is essential to design a high-quality in-app experience for every user. But how can you transform mere product interactions into a delightful journey? Let’s explore what product experience management is, why it’s crucial, and some effective use cases demonstrating the impact of PxM on product engagement. TL;DR Product experience management (PxM) is a discipline that focuses on leveraging product data to deliver superior product experiences —making the

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4 AI Hacks to Make Sales Teams More Efficient

Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.

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Who Owns the Product Backlog? A Comprehensive Guide 

ProductBoard

Identifying the owner of the product backlog and understanding their responsibilities is vital for building a transparent and effective product management process. By clearly defining roles and adopting structured practices, your team can ensure better collaboration and a more efficient approach to creating better products.

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How Meagan Glenn From Lavender Leverages Customer Feedback for Product Growth

Userpilot

Customer feedback can be a goldmine of valuable insights for SaaS companies seeking growth. But how does one actually go about collecting feedback , prioritizing it, and using it to make key product decisions? Meagan Glenn , Senior Program Manager (Success and Product) from Lavender lays it out for us in this interview. Glenn delves into different ways for leveraging feedback, managing negative responses, common mistakes companies should avoid, and much much more.

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What Are SaaS Products + 22 Successful SaaS Companies to Follow

Userpilot

There are many SaaS products , but knowing that, how do you choose the best? This article will look at the most successful SaaS companies, so you can decide if you want to invest in them for your business. TL;DR A SaaS product delivers software remotely, reducing the need for local installation, maintenance, and updates. Cloud computing offers three main service models: SaaS for ready-to-use software, PaaS for application development frameworks, and IaaS for scalable virtualized computing resour

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Adoption Rate: How to Understand, Track, and Improve It

Userpilot

What’s one of the biggest factors impacting how many users use your product ? Your adoption rate. The higher your adoption rate, the more customers will use your product, resulting in more revenue. This article will look at what the adoption rate is, what factors influence it, how you can calculate your adoption rate, and how to improve it. TL;DR Adoption rate measures how quickly new features or products gain popularity and usage, indicating their success and user appeal.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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How to Measure User Experience: 7 Key UX Metrics

Userpilot

Wondering how to properly measure user experience and what metrics to track? Let’s explore what the user experience is, the types of metrics you can use, and how to measure them to improve product engagement. TL;DR User experience encompasses all aspects of a user’s interaction with a product; it includes every factor that provides value to the user, such as ease of use, relevance, and efficient UI.

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Salesforce In-App Guidance: An In-Depth Review of + A Better Alternative

Userpilot

As you may already know, Salesforce in-app guidance is a tool within the Salesforce platform that enables admins to create customized prompts, flows, and walk-throughs to help users to help users navigate through the application effectively. Like any onboarding tool, it sets the tone for user engagement , adoption, and overall productivity. But this tool isn’t without its drawbacks.