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What’s customer data integration, and how does it benefit product teams ? These are the main questions that we discuss in the article. We also look at the challenges of data integration and best practices. Let’s get right to it! TL;DR Customer data integration (CDI) is the process of collecting, organizing, transforming, and managing data from various sources in one place.
Are your NPS passives holding your product or service’s growth back? NPS (Net Promoter Score) passives are customers who have moderate feedback about your product but are not enthusiastic supporters. Unlocking the potential of these indifferent users can be a game-changer for your business. Turning the NPS passives into promoters can improve user sentiment , retention rate, and customer loyalty.
How can you leverage data tracking to get product growth insights ? Analyzing data is the key to achieving customer success and product growth. The actionable insights from the analyses will help you better understand the user journey, improve your company’s bottom line, and optimize the user experience. So let’s find out how to create a data tracking plan to collect and analyze all data relevant to your SaaS business.
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