Fri.Aug 30, 2024

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Top product management reads in August

Mind the Product

From an updated view on product requirements to the realities of continuous discovery, here’s a look at the most-read posts on Mind the Product in August. Ditch the PRD template and embrace the PRD checklist In this post Aakash Gupta outlines the template hell that many product people go through when putting together a product Read more » The post Top product management reads in August appeared first on Mind the Product.

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How to Leverage Customer Insights

Userpilot

Customer insights enable SaaS teams to understand them better and build products that satisfy their genuine needs. From the article, you’ll learn about different kinds of customer insights (from product analytics and only) and the benefits of gathering them. Most importantly, we’ll show you how to leverage them to create better product experiences.

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International strategy with a 360 view by Chris Butler

Mind the Product

In this ProductTank SF talk, Github’s Chris Butler shares his experimental framework, 360 strategies, and looks at how to build resilience into a strategy by considering uncertainty and importance. Chris starts his talk by outlining a common starter strategy – a company’s leaders simply outline their strategic themes for the coming year through a list of Read more » The post International strategy with a 360 view by Chris Butler appeared first on Mind the Product.

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What is Direct Data Capture in SaaS

Userpilot

Tired of spending big on third-party data providers and not getting the results you want? Say hello to direct data capture! By collecting data directly from your customers, you can cut down on costs, gain accurate insights, and maintain full control over your data. Let’s dive into what direct data capture includes, discuss some methods for it, and explore tools that will empower your product analytics efforts.

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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Learning Is More Important Than Being Right

The Product Coalition

Embrace being wrong as the ultimate competitive advantage.

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Podcast guests wanted for a new season of recordings

The Product Coalition

Recording since 2017, and with over 50k downloads, we’re looking for podcast guests from all corners of product-related fields… - Data - Engineering - Executive - Design - Marketing - Recruitment - Research - as well as all the fields in between! Our podcasts are recorded live , live-streamed across multiple socials and then redistributed across all podcast platforms.

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Product-focused Advertising: Types, Tips & How Userpilot Can Help

Userpilot

How do you cut through the noise and ensure potential customers notice your product? Enter: product-focused advertising. This strategy focuses on highlighting the unique value your product brings to your audience and crafting a narrative that resonates with them. When implemented well, it can help you attract customers, improve in-app engagement , and drive long-term retention.

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Line Chart UI Design Tips & Tricks

UX Planet

Line Chart Animation by Jeremy Basham Line chart is created by connecting a series of data points together with a line. This type of chart is good at showing change over time, comparisons, and trends. This article explains the basics of using line charts in UI design. Data Number of lines Don’t choose a line chart for data sets with more than four values.

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8 Customer Journey Map Examples [+ Templates]

Userpilot

According to Gartner , companies that properly use customer journey maps are twice as likely to outperform their competitors that don’t. But to unlock such effective results, first, you need to know how to create impactful maps—which is what these 8 customer journey map examples are for. From Uber to Starbucks, all these examples share the same aim: to understand customer interactions, emotions, and pain points throughout their journey.

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Revolutionize QA: GAPs AI-Driven Accelerators for Smarter, Faster Testing

GAP's AI-Driven QA Accelerators revolutionize software testing by automating repetitive tasks and enhancing test coverage. From generating test cases and Cypress code to AI-powered code reviews and detailed defect reports, our platform streamlines QA processes, saving time and resources. Accelerate API testing with Pytest-based cases and boost accuracy while reducing human error.

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Elevating Beta Testing By Integrating AI with Jacob Christensen

Centercode

Jacob Christensen from B&O reveals how AI transforms beta, shaping the future of product launches.

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WalkMe Analytics In-Depth Review: Is There a Better Alternative?

Userpilot

What analytics features does WalkMe support? What are its strengths and weaknesses? These are the two main questions the article answers. You will also discover three alternatives to WalkMe and learn about their analytics capabilities. Let’s dive right in! TL;DR WalkMe is a digital adoption platform designed to facilitate customer and employee onboarding through in-app experiences, like interactive walkthroughs , on-screen guidance, and self-service support resources.

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Expert Spotlight: Renu Gehring – AI “A Set Of Russian Dolls”

Arkenea

Renu Gehring, a technology leader with 20 years of experience in creating healthcare solutions that solve healthcare problems, talks about data science and technology in healthcare, leading from the front and 5 key skills for succeeding as a healthcare CTO. Connect with Renu on LinkedIn here. 1. How do you see the role of technology evolving in patient care over the next decade?

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7 Product Advertising Examples to Inspire Your Next SaaS Campaign

Userpilot

Imagine this: you’re scrolling through your feed, bombarded by SaaS ads that all look and sound the same. But suddenly, one catches your eye—it’s clever, it’s memorable, and most importantly, it speaks directly to your needs. That’s the magic of a well-crafted product ad. In this article, we’ll explore 7 product advertising examples to inspire you—from video ads and social media marketing to events and blogging.

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4 AI Hacks to Make Sales Teams More Efficient

Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.

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Examples of Quantitative Data, Types & Collection Methods

Userpilot

Ever wondered what makes the difference between a hit product and a missed opportunity? It's often the precise insights that come from analyzing quantitative data. But with so many types of quantitative data available, where do you start? In this article, we'll explore various examples of quantitative data + how to collect them and make smarter decisions that keep users engaged.

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What is a User Experience Map and How to Create One

Userpilot

Do you desire a loyal fanbase that can’t get enough of your product or service? The solution might lie in your ability to create a comprehensive user experience map. A well-crafted user experience map can be your secret weapon for understanding customers, identifying pain points, and boosting product engagement. In this article, we explore what this map is all about and how you can create one.

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Customer Segmentation Models: Ultimate Guide (Types, Strategy & Tools)

Userpilot

What if you could read your customers’ minds? Imagine knowing exactly what they want, when they want it, and how they want it delivered. While mind-reading might be out of reach, customer segmentation models are the next best thing. By understanding and grouping your customers based on their behaviors and preferences, you can create personalized experiences that actually engage customers.

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9 Marketing Research Methods to Refine Your Marketing Strategy

Userpilot

What are the different marketing research methods product marketing teams can use to inform their strategies? This is the main question the article answers. You will also learn about different types of market research and how to conduct it step by step. Let's dive right in. TL;DR Market research is the process of gathering, analyzing, and interpreting information about a target market, competitors, and customers.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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What is a Product Coordinator? Responsibilities, Salaries, and More

Userpilot

Whether you’re a seasoned professional or new to the field, understanding the nuances of product coordinators is essential for success. In this guide, we’ll delve into the core responsibilities, salary insights, essential skills, and more, providing you with the knowledge and tools you need to excel as a product coordinator. TL;DR A product coordinator is a professional responsible for supporting the product team by managing various aspects of the product development process.

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What is a Customer Onboarding Coordinator? Responsibilities, Salaries, and More

Userpilot

Whether you’re a seasoned professional or new to the field, understanding the nuances of customer onboarding coordinators is essential for success. In this guide, we’ll delve into the core responsibilities, salary insights, essential skills, and more, providing you with the knowledge and tools you need to excel as a customer onboarding coordinator.

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Customer Support Specialist Career Path

Userpilot

Starting a career as a customer support specialist requires understanding the key steps, skills, and experiences needed for success. In this article, we will outline the typical journey for customer support specialists, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities. Without further ado, let’s get into it!

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Customer Service Representative Career Path

Userpilot

Starting a career as a customer service representative requires understanding the key steps, skills, and experiences needed for success. In this article, we will outline the typical journey for customer service representatives, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities. Without further ado, let’s get into it!

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How to Create Sales Email Sequences That Convert

Modern go-to-market teams know it takes more than one email to break through the noise. Multiple touchpoints means more ways to get your pitch right — and, potentially, more ways to be wrong. The good news? Once you know how to write compelling, one-off emails to entice prospective customers, you can easily do the same across a short sequence of emails.

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Usability Tester Career Path

Userpilot

Starting a career as a usability tester requires understanding the key steps, skills, and experiences needed for success. In this article, we will outline the typical journey for usability testers, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities. Without further ado, let’s get into it!

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UX Strategist Career Path

Userpilot

Starting a career as a UX strategist requires understanding the key steps, skills, and experiences needed for success. In this article, we will outline the typical journey for UX strategists, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities. Without further ado, let’s get into it! TL;DR In SaaS, UX strategists help optimize user onboarding, increase product adoption , and ensure seamless feature integration, working closely with

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UX Consultant Career Path

Userpilot

Starting a career as a UX consultant requires understanding the key steps, skills, and experiences needed for success. In this article, we will outline the typical journey for UX consultants, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities. Without further ado, let’s get into it! TL;DR A UX consultant improves the usability and user experience of digital products by analyzing user behavior, conducting tests, and providing recomm

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Customer Engagement Manager Career Path

Userpilot

Starting a career as a customer engagement manager requires understanding the key steps, skills, and experiences needed for success. In this article, we will outline the typical journey for customer engagement managers, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities. Without further ado, let’s get into it!

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B2B eCommerce, Self-Service Portals, and PIM Trends for 2024

In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.

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Customer Onboarding Manager Career Path

Userpilot

Starting a career as a customer onboarding manager requires understanding the key steps, skills, and experiences needed for success. In this article, we will outline the typical journey for customer onboarding managers, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities. Without further ado, let’s get into it!

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Head Of Product Career Path

Userpilot

Starting a career as a head of product requires understanding the key steps, skills, and experiences needed for success. In this article, we will outline the typical journey for head of products, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities. Without further ado, let’s get into it!

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What is a Product Assistant? Responsibilities, Salaries, and More

Userpilot

Whether you’re a seasoned professional or new to the field, understanding the nuances of product assistants is essential for success. In this guide, we’ll delve into the core responsibilities, salary insights, essential skills, and more, providing you with the knowledge and tools you need to excel as a product assistant. TL;DR A product assistant in the SaaS industry supports product managers by conducting market research , analyzing user feedback, and coordinating with cross-functio