Johanna Rothman

JANUARY 31, 2024

In Effective Agility Requires Cultural Changes: Part 1 , I said that real agile approaches require cultural change to focus on flow efficiency, where we focus on watching the work, not the people. Too few organizations can do that. But teams can change how they work—in any approach. Here are three suggestions to emulate flow efficiency thinking: Start the project with a cross-functional team that stays together for the entire project.

Agile 71

Agile Product Research Demo User Testing 71

Product Talk

JANUARY 31, 2024

You’ll often hear Teresa say that there’s no single right way to do continuous discovery. Something she might not say as often (that’s just as true) is that there’s no single wrong way to do discovery , either. Because discovery involves changing the way you work on an individual, team, and even company level, it’s all too easy to make mistakes and missteps.

Product Research 263

Product Research Reporting Tools Feedback Software Customer Communications 263

Amplitude

JANUARY 31, 2024

Discover how Amplitude can enrich and complete GA4’s server-side tracking and unlock its potential to be a unified analytics solution.

Analytic Tools 115

Analytic Tools 115

Andrew Chen

JANUARY 31, 2024

Above: Many small business figured out the hard way why coupon sites generate worse users Incentive programs often don’t perform The people you attract with referral programs, free trials, coupons, and gamification — folks who are “incentivized” as a broad umbrella category — are usually MUCH WORSE than organic ones. Worse LTVs, worse conversion, less engaged, and so on.

Customer Experience 114

Customer Experience Positioning Marketing 114

Advertiser: ZoomInfo

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

Reporting Tools

Userpilot

JANUARY 31, 2024

Do you sit at night wondering how your users interact with your product? Do they like it? Are you confused about using it? You can get the answers you need simply from product management analytics tools. To help you know which tool to use, this article will cover the ten best product analytics tools. TL;DR Product analytics tools analyze user interaction, preferences, and engagement with a product.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Reporting Tools 105

Dragonboat

JANUARY 31, 2024

The journey of a Chief Product Officer is both exhilarating and daunting. We recently sat down with Kanthi Muthiah, a seasoned CPO with a wealth of experience in the fintech space, in an exclusive CPO Series webinar for new product leaders. Kanthi shared how CPOs can set themselves up for success, why he considers the […] The post CPO Series Spotlight: Kanthi Muthiah’s PDLC Insights appeared first on Dragonboat.

Webinar 59

Webinar Leadership Management Management 59

Product Culture

JANUARY 31, 2024

So you have created the most beautiful roadmap ever. It will drive your company into the stratosphere. It will make your customers cry with happiness. Only thing is: you have to do a presentation about it. Some tips: Subscribe to my weekly Nano-letter: Sign Up Subscribe to One Thing Weekly Name * First Name Last Name Email * Our Privacy Policy * You can change your mind at any time by clicking the unsubscribe link in the footer of any email you receive from us, or by contacting us at bruce@produ

Roadmap 52

Roadmap Naming Vision Presentation 52

Emerge Insights

JANUARY 31, 2024

If you thought the past few years were transformational, 2024 is poised to take it up a notch! While concerns of recession linger and marketing budgets remain tight, opportunities abound for product organizations willing to stay laser-focused on customer value. Now is the time for digital product owners, managers and their teams to step up. […] The post Top 5 Digital Product Management Trends for 2024 appeared first on EMERGE | UX Agency.

Product Manager 52

Product Manager Product Management Management Management 52

Userpilot

JANUARY 31, 2024

Are you wondering how to conduct user behavioral analysis to inform your product decisions? If so, you’re in the right place. This article explains: What user behavioral analysis is Why it’s important The key steps in the analysis process Different types of analyses Let’s dive right in! TL;DR User behavior analysis is the process of studying user activity inside the product aimed at identifying user needs and pain points and improving UX.

Data Visualization 52

Data Visualization Customer Feedback User Testing Customer Experience 52

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