The Product Coalition

MARCH 3, 2024

Let’s explore how CRM marketing helps to better anticipate customer behavior. Understanding your customers is key, but simply understanding their demographics isn’t enough. Predicting their future behavior allows you to anticipate their needs, personalize their experiences, and ultimately, drive conversions and loyalty. So, how can CRM marketing help you achieve this elusive power of prediction?

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Data Visualization Analytic Tools Marketing Customer Experience 122

Lenny Rachitsky

MARCH 3, 2024

Brought to you by: • Vanta —Automate compliance. Simplify security. • Eppo —Run reliable, impactful experiments • Explo —Embed customer-facing analytics in your product — Andrew Bosworth —or Boz, as most people know him—is the chief technology officer at Meta and head of Reality Labs, the company’s augmented reality/virtual reality (AR/VR) organization, which he created in 2017.

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CTO User Testing Analytic Tools Research Software 110

The Product Coalition

MARCH 3, 2024

Principles are a very powerful tool in product leadership. They can help you create clarity and alignment, and separate the wheat from the chaff. Here are a few ways to use them in your everyday tasks, and some cases where they are not the right tool. My husband and I grew up very differently. Generally speaking, my parents’ approach to parenting was “Life is hard and our job is to prepare our kids to face whatever life throws at them”, whereas my husband’s parents were more like “We’ll work as

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Research Software Leadership Government Definition 116

Mind the Product

MARCH 3, 2024

Tom Dyson’s post from 2021 looks at some of the actions you can take to land a first job in product management. Read more » The post SUNDAY REWIND: A guide on breaking into product appeared first on Mind the Product.

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Product Manager Product Management Management Management 107

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

User Testing

NextBigWhat

MARCH 3, 2024

Once upon a time, a decision was made to construct a road, envisioning the birth of a great city that would rival the best in the world. As the roads began to be built and streetlights were installed, entrepreneurs, investors, and professionals alike eagerly anticipated the myriad opportunities the new city would offer. Then, one […] The post India’s BrainDrain 2.0 begins appeared first on NextBigWhat.

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Construction Product Manager Product Management Management 98

The Product Coalition

MARCH 3, 2024

Master the soft skills of communicating effectively and connecting with others.

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Product Manager Product Management Management Management 95

Amplitude

MARCH 3, 2024

Learn about the five steps product teams often overlook in A/B testing and experimentation to improve your approach.

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Product Research Testing 75

AB Tasty

MARCH 3, 2024

When it comes to CRO, or Conversion Rate Optimization, it would be natural to assume that conversion is all that matters. At least, we can argue that conversion rate is at the heart of most experiments. However, the ultimate goal is to raise revenue, so why does the CRO world put so much emphasis on conversion rates? In this article, we’ll shed some light on the reason why conversion rate is important and why it’s not just conversions that should be considered.

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Software Review Systems Review B2C Technical Review 52

The Product Cafe

MARCH 3, 2024

Hello, all you product-loving folks! 💜 Welcome to this week's edition of Product Café, your weekly cup of coffee for everything product management, startups, AI, and more. ☕ Hope you're all crafting amazing products and making each day count. Today, we're diving into something a little different yet super crucial for us product folks - the art of storytelling.

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Data Visualization Customer Experience User Testing Customer Feedback 52

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Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?

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