Product Strategy and Product Discovery
Roman Pichler
DECEMBER 4, 2023
Listen to the audio version of this article: [link] What is Product Discovery? Product discovery is the process of “figuring out a solution to a problem we’ve been asked to solve,” writes Marty Cagan. [1] It involves understanding and selecting user needs, exploring solutions, and choosing the most appropriate one. Let’s make this more concrete by looking at a popular product discovery tool, Teresa Torres’ Opportunity Solution Tree (OTS). [2] Before I proceed, let me point out that I am neither
Let's personalize your content