Mon.Feb 19, 2024

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3 Empowerment Levels in Product Management

Roman Pichler

Listen to the audio version of this article: [link] Introduction To discuss empowerment in product management, I find it helpful to distinguish three main levels of decision-making authority, product delivery, product discovery, and product strategy, as the model in Figure 1 shows. [1] Figure 1: An Empowerment Model for Product People and Teams Level one represents the authority to decide how features are detailed and guide their implementation.

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Building diverse products: A conversation with Annie Jean-Baptiste, product leader at Google

Mind the Product

We talk to Google's Head of Product Inclusion Annie Jean-Baptiste about her experience to date and how to inspire diversity in the workplace. Read more » The post Building diverse products: A conversation with Annie Jean-Baptiste, product leader at Google appeared first on Mind the Product.

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477: Three-step VOC system – with Andrea Ruttenberg, PhD

Product Innovation Educators

Market research essentials for product managers Today we are talking about the knowledge area called market research. How do you know that the product you’re developing will actually create value for customers, that they’ll love it, and that they’ll buy it? Have you done the right things to have confidence of these outcomes, or are you wishfully guessing?

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Impact Analysis: What Is It and How to Conduct One?

Userpilot

You may have heard a horror story about a business not using impact analysis. It could be launching features that are half-finished and causing customer problems with THEIR customer. It could be push changes that bring your entire product down. Whatever it is, it’s not good. This could be avoided with the use of impact analysis. TL;DR Impact analysis evaluates the potential consequences of changes in a project, system, or process to inform decision-making and preparation.

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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9 Direct-to-consumer Marketing Tactics to Accelerate Ecommerce Growth

Amplitude

Learn direct-to-consumer (DTC) marketing approaches that will take your ecommerce brand to the next level. Grow your business with nine DTC tactics.

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50 UX UI portfolio intros you can “borrow” from Google, Apple, Facebook & Uber hires

UX Planet

This article is for aspiring designers who are still creating a strong introduction to their UX or UI portfolio. You may be struggling with how to summarize who you are and what your skills are on your resume, LinkedIn profile, personal portfolio website or even your social media page. In this article I am going to share with you 50 examples of proven design portfolio introductions from designer hires from Google, Apple, Facebook, Uber, Apple, Spotify, Airbnb, and Amazon.

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TicTok Product Managers Search For Ways To Stay Relevant

The Accidental Product Manager

TicTok product managers have to deal with new rivals Image Credit: HS You Is there any app that is hotter than TicTok? I mean go just about anywhere these days and you’ll find kids and adults with their noses buried in their mobile phones watching short videos that have been made for the TicTok platform. This would be a great product manager job to have.

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Disabled Buttons UX?—?Usability Issues and How to Avoid Them

UX Planet

Disabled Buttons UX — Usability Issues and How to Avoid Them This article describes the impact of disabled buttons on the overall user experience (UX). What are the usability issues related to disabled buttons UX and how can we avoid them? First, let’s learn what disabled buttons are and why they can be a reason for bad UX. The next section describes a few practical examples where disabled buttons work well.

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Putting Insights in the Hands of Product Managers Boosts Sales 53%

Amplitude

Read how leveraging Amplitude Analytics and Amplitude Notebooks during a health insurance discounting campaign revealed a 41% improvement in cross-sell rates and a 53% boost in sales.

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Revolutionize QA: GAPs AI-Driven Accelerators for Smarter, Faster Testing

GAP's AI-Driven QA Accelerators revolutionize software testing by automating repetitive tasks and enhancing test coverage. From generating test cases and Cypress code to AI-powered code reviews and detailed defect reports, our platform streamlines QA processes, saving time and resources. Accelerate API testing with Pytest-based cases and boost accuracy while reducing human error.

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Don’t Stuff Your Sentences, Shorten Them Instead

UX Planet

Stick to 1 idea per sentence.

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Seven Ways Design Systems Deliver Better User Experiences & Ensure Alignment

Emerge Insights

When it comes to aligning design across products and teams, nothing beats a thoughtfully constructed design system. Far more than a simple file library, design systems are becoming mission-critical hubs that unify experiences, accelerate workflows, and reduce costs. Research shows companies utilizing mature design systems ship new features 47% faster and measure 83% greater brand […] The post Seven Ways Design Systems Deliver Better User Experiences & Ensure Alignment appeared first o

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The Impact of Your Work Is Felt Far Beyond the Screen

UX Planet

Owning design responsibility and reaping its tremendous rewards.

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Is RAG relevant anymore (after Google’s 1mn+ context window)?

NextBigWhat

In the world of natural language processing (NLP), the RAG (Retriever-Reader with Answer Generation) model was once considered a groundbreaking approach to question answering. However, with Google’s recent announcement of a 1 million+ context window, the RAG model has lost much of its relevance. Google just dropped a bombshell with their recent announcement.

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4 AI Hacks to Make Sales Teams More Efficient

Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.

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OKR in Product Design

UX Planet

Having clear goals is vital for every organization. It allows team members to focus on the work that matters and deliver measurable results. Defining such goals is never easy. But there is a secret weapon that can help you with that, and it’s called OKR. OKR is a goal-setting technique that helps teams establish measurable goals. In this article, I will show how product designers can use this technique.

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Interaction Footprint: a new tool for measuring design

UX Planet

In a design project at AT&T, a business request came to our team to design a target experience for selling wireless products at retail stores that will replace existing systems in a couple of years. AT&T has been using a home-grown POS system called OPUS for over 20 years and it has been showing deficiencies in the last few years as the number and complexity of products increased over time.

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Two Must-Have Figma AI Plugins to Transform Your Figma Workflow

UX Planet

Streamlining Your Design Workflow with Musho and UX Pilot in Figma AI technology, especially AI-powered tools, is changing our design process. Chatbots like ChatGPT, ‎Gemini, and Claude help us work more efficiently and allow us to think outside the box and come up with creative solutions. Apart from these chatbots, many people and companies release customized products for specific tasks based on the generative AI models of these chats.

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Start with Why: How Understanding Purpose Transforms UX

UX Planet

Introduction I’ve learned that the foundation of exceptional user experiences lies in starting with why. It’s not enough to simply showcase the features and functionalities of a product; users need to understand why they should care about it. In this article, we’ll delve into the importance of beginning the user experience journey by articulating the why behind a product and the superpowers users stand to gain from embracing it.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.