507: Navigating the second product problem – with Greg Coticchia
Product Innovation Educators
SEPTEMBER 23, 2024
To survive, your company must sell multiple products Watch on YouTube TLDR In this episode, I’m interviewing Greg Coticchia, an experienced CEO and product management expert. The discussion focuses on the challenges and strategies involved in expanding from a single product to multiple products. Key points include: Why companies have to expand to multiple products to survive The importance of portfolio management in product development Cultural challenges in product expansion Strategies fo
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