Mon.Apr 01, 2024

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Top 10 Cognitive Biases in Product Design

UX Planet

A cognitive bias is an error in thinking that affects judgments and decision-making. By being aware of the biases, we can mitigate their impact and make more rational, objective decisions. Here are the top 10 most common cognitive biases in product design: Confirmation bias The tendency to search for, interpret, favor, and recall information in a way that confirms or supports your point of view or values.

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Advice From the World’s Top Product and Growth Leaders

Amplitude

Learn about the winners of the 2024 Product 50—the best and brightest product and growth leaders around the world. Read their advice and lessons learned.

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483: Nailing the customer experience to improve product value – with Jason Friedman

Product Innovation Educators

How product managers can design their customer experience journey We all want to create products that customers find valuable and even delightful. But accomplishing that is complicated, and some teams lose focus on the real objective or start without a clear vision for what they need to accomplish. How can using the customer experience journey help you make better products?

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Fun Discussion with Luke Pivac About Agility and Employment

Johanna Rothman

Luke Pivac, a colleague from New Zealand, interviewed me last week. Here's the video: We discussed several topics: My recent Unemployed Agilists posts. (That link just goes to the first post) My most recent book: Project Lifecycles: How to Reduce Risks, Release Successful Products, and Increase Agility. Luke very kindly included (automatically generated) subtitles, which make the video very useful at any speed.

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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Top 10 Challenges in Today’s Business Landscape and Why Agile Offers Solutions

Agile Velocity

In the dynamic world of business, leaders and teams face evolving challenges that demand innovative, flexible, and efficient solutions. Agile training and transformation offer a beacon of hope, guiding organizations through these turbulent times with practices that enhance adaptability, customer satisfaction, and team morale. Here’s a look at the top 10 challenges business leaders and teams face today and how Agile principles can address them. 1.