Product Management University

DECEMBER 8, 2023

The word roadmap usually conjures up thoughts of a product roadmap for people in a technology product company. For customer success managers though, the intent of a customer account roadmap, while similar, is bit more surgical than a product roadmap when it comes to defining success and leading customers to it.

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Roadmap Customer Experience Reporting Tools Document 130

The Product Coalition

MAY 9, 2021

When I talk about roadmaps with younger product leaders, I often hear things like “we don’t need one, we are agile” or “why build a roadmap when things will surely change”. The roadmap sets the strategic direction of the company, and when built right it also doesn’t have to change that frequently, despite your agility.

Agile 140

Agile Roadmap Feedback Software User Testing 140

The Product Coalition

JANUARY 8, 2023

A solid product strategy takes time to build. Here is the method I use for creating a product strategy that makes sense. When I talk to the startups I consult to , or with the CPO Bootcamp participants, I always say that building a solid product strategy isn’t like solving a math equation. That’s when you know you are done.

Product Strategy 120

Product Strategy Strategy Research Software Product Research 120

The Product Coalition

JULY 16, 2023

As a product manager , you must understand strategy and business, but your responsibilities as well as your day-to-day activities are focused more on execution. Before we dive deeper into this I want to remind you again how I define the word product.

Strategy 142

Strategy Product Management Product Manager Management 142

The Product Coalition

OCTOBER 30, 2022

Roadmaps require massive prioritization. It’s nice, but there is a much higher level of prioritization that needs to happen and would impact your roadmap much more. The same happens with your roadmap. Your roadmap must serve the company’s (business) goals , and therefore that’s where you need to start. Photo by Anete L?si?a

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Roadmap Travel User Testing Leadership 121

ProductPlan

JUNE 18, 2021

But if there’s one part of product management that needs IMPACT more than anywhere else, it’s roadmapping. Roadmaps set the tone for the coming months and years. These items snap up spots on the roadmap that would be better filled with innovative, value-added customer benefits and revenue-goosing enhancements.

Roadmap 84

Roadmap User Testing Customer Feedback Product Research 84

The Product Coalition

MARCH 1, 2022

Let’s rewind a moment to set the stage for an effective customer feedback strategy, before looking at some specific, practical tactics for actioning customer insights into your long-term product roadmap. Here are 3 reasons to give this strategy a shot, starting today. No ifs, no buts.

Feedback Software 139

Feedback Software Customer Feedback User Testing Data Visualization 139

The Product Coalition

DECEMBER 11, 2023

So you have done your planning and now want to communicate your roadmap to management or to the team. Here is a template that will help you not only communicate your roadmap better but also build it the right way from the get-go. One of the more senior PMs said that he remembers the first time he showed me his roadmap deck.

Roadmap 78

Roadmap User Testing Workshop Customer Experience 78

The Product Coalition

NOVEMBER 13, 2023

The Critical Role of Product Strategy When Money Is Scarce (Part 2 — Rounds A, B, and Later) When you start selling your product, you feel great, but that doesn’t last for too long. A product strategy is often the missing link that would convert your efforts into actual revenue. Here is how it works.

Product Strategy 124

Product Strategy Strategy User Testing Weak Development Team 124

Userpilot

JULY 4, 2022

Why should you adopt a customer-led growth strategy in your SaaS? Is it possible to increase user engagement by focusing on a customer-led growth strategy and hit the metrics you are hoping for? In this article, we’ll be discussing the customer-led growth strategy, why it is so effective, and how you can implement it in SaaS companies.

Feedback Software 111

Feedback Software Analytic Tools Customer Feedback Customer Experience 111

The Product Coalition

DECEMBER 4, 2023

The Critical Role of Product Strategy When Resources Are Limited (Part 2 — Rounds A, B, and Later) When you start selling your product, you feel great, but that doesn’t last for too long. A product strategy is often the missing link that would convert your efforts into actual revenue. An economic downturn, a war — you name it.

Product Strategy 112

Product Strategy Strategy User Testing Weak Development Team 112

The Product Coalition

DECEMBER 11, 2023

In such situations, you would typically be asked to come up with a strategy and roadmap ASAP, but you are still just learning the domain. Typically, the CEO will ask for a strategy or a roadmap. When your explanations about how crafting a good strategy takes time don’t work, you know it’s time to do something else.

Strategy 78

Strategy Onboarding KPIs Leadership Roadmap 78

The Product Coalition

JANUARY 24, 2021

The path that many product organizations take is to convert their roadmap (which is usually a work plan and not a real outcome-based roadmap) into the OKRs format. an executive’s guide to strategic product management is waiting for you at www.ganotnoa.com/ebook Originally published at [link] on January 19, 2021.

Analytic Tools 187

Analytic Tools Customer Experience B2C Enterprise 187

The Product Coalition

FEBRUARY 4, 2023

The product strategy plays a critical role here. The definition of a product strategy is not the strategy of the product department. It’s a strategy that explains how the company is going to succeed based on the product. You must understand their goals, and understand why they are what they are.

Leadership 148

Leadership User Testing Product Strategy Strategy 148

Product Management University

SEPTEMBER 10, 2023

In other words, CSMs are the gatekeepers to all customer interactions at all levels and across all disciplines (product, marketing, sales, back office) so that every facet of your organization stays aligned with the customer account strategy. How to create a strategic account roadmap with supporting execution activities.

Customer Experience 130

Customer Experience Product Research Government Leadership 130

The Product Coalition

JUNE 8, 2020

It was clear to me that there is a challenge that every single product leader worldwide is dealing with these days, and it is the necessity to redefine and adjust their product or business strategy, and do it fast. Understand what is the goal of your (new) strategy so that you can build the right path to get there. Really really fast.

Strategy 78

Strategy Product Research Customer Experience User Testing 78

The Product Coalition

JANUARY 8, 2019

Eisenhower Why agile teams need a product roadmap There are many discussions out there on both the importance of, and lack of importance of agile product roadmaps. I am a firm believer that an agile product roadmap is an important document for all agile teams. What purposes do product roadmaps serve for agile teams?

Agile 60

Agile Roadmap Vision Customer Feedback 60

ProductPlan

JANUARY 7, 2022

Here’s how we define it in ProductPlan’s eBook, 100+ Product Management Terms You Should Know: Digital transformation refers to a company’s move to digital solutions to improve its operations or products. Add these and other strategic priorities to the product roadmap (or create a standalone digital transformation roadmap ).

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Analytic Tools Research Software Data Visualization Product Research 98

The Product Coalition

SEPTEMBER 6, 2021

Status reports, ETAs, metrics, roadmap, questions on functionality, and the list goes on and on. Make It Easy for Them to Help You In the CPO Bootcamp , the participants submit every week a piece of their product strategy for feedback. People ask us for information all the time. Are you ready to make this your new year’s resolution?

Customer Experience 162

Customer Experience User Testing Customer Feedback Data Visualization 162

The Product Coalition

NOVEMBER 15, 2020

When the CEO sets the strategy, what is your role as a product leader? How can you be strategic when the strategy is set by someone else? When we were working on building their strategic roadmap, he asked me a great question: “why do I need to start with the strategy, and specifically when presenting to management?

Leadership 90

Leadership Definition Roadmap Strategy 90

The Product Coalition

JANUARY 5, 2021

Download the 71 Product Owner Interview Questions Ebook The free 71 Product Owner Interview Questions PDF is not merely listing the questions, but also contains background information on: Why the questions are useful in the process, and… A range of appropriate answers. over a sustainable product development strategy. more sales?—?over

Product Research 100

Product Research Technical Advisors Customer Experience User Testing 100

Gainsight

SEPTEMBER 1, 2022

So a product roadmap serves as a tool for alignment: it’s a strategy-first, visual document that communicates what type of problem a product solves, how, and for whom. Yet because product roadmaps are living, breathing documents that can and should evolve, it can be frustrating to construct them. A roadmap to revenue growth.

Data Visualization 52

Data Visualization Roadmap Onboarding KPIs Analytic Tools 52

The Product Coalition

MARCH 19, 2023

Even when I created a strategic roadmap, it refined the already existing product and extended it, but it didn’t create a whole new thing. I even remember that after the successful IPO in 2011, I told my husband that this was the first time that I felt my stock options and their value were truly related to the work I did.

User Testing 147

User Testing Framework B2B Document 147

Centercode

DECEMBER 22, 2020

Between all the ebooks, reports, webinars, virtual events, and articles we’ve put out in 2020, here are the pieces we think did the best job of helping testing pros succeed in four key areas: increasing efficiency, engaging testers, adapting to changes, and learning from industry leaders. Engaging Testers.

Reporting Tools 75

Reporting Tools Feedback Software User Testing Customer Feedback 75

ProductPlan

SEPTEMBER 30, 2021

They know the importance of a prioritization strategy and seek out opportunities to improve upon it. We can then choose a few items worthy of making the product roadmap rise to the top. Because a prioritization strategy is of crucial importance to any product’s success, many different methods exist. Meaningful.

Strategy 52

Strategy User Testing Product Research Customer Experience 52

The Product Coalition

FEBRUARY 18, 2023

If teams don’t communicate well, for example around the roadmap and plans, putting all the information in a tool won’t solve the problem. If there is bad blood between departments, it impacts your ability to achieve your own goals, etc. Tools cannot change any of that. That’s a very different situation.

Data Visualization 139

Data Visualization Customer Communications Feedback Software User Testing 139

UX Studio: Product Management

AUGUST 17, 2018

Not only design but strategy and feature prioritization as well, just to mention a few. Download our free ebook now! How can you put an ebook in the basket on this screen?”. Have you downloaded our ebook yet? This always depends on your product roadmap, product strategy, and how much research you set out to do.

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User Testing Product Research Research Software Feedback Software 141

The Product Coalition

JANUARY 6, 2024

The competitive analysis itself is a major part of your product strategy efforts, and here is how to do it at the right level. I know, a competitive analysis is not a roadmap presentation , but what I’m talking about here is not related to features. When you are asked to provide competitive analysis, don’t treat it as a chore.

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User Testing Customer Experience Customer Feedback Presentation 117

The Product Coalition

JUNE 28, 2020

cioruk on Unsplash You just finished working on your strategic roadmap. You completed your planning and started applying the new roadmap to the upcoming sprints. You have a strategy, you are just unable to make progress with it. The alternative is not having a solid product strategy, and that’s a debt much harder to close.

User Testing 78

User Testing Customer Experience Leadership Product Research 78

Userpilot

MAY 16, 2023

However, the time-tested strategy of SaaS email marketing has proven to be a reliable method of driving product growth. In this guide, we’ll go over the reasons why email marketing is important and showcase 12 SaaS email marketing strategies that you can use for your own email marketing campaigns. Let’s dive deeper!

Feedback Software 69

Feedback Software Analytic Tools Research Software User Testing 69

Under 10 Consulting

JANUARY 2, 2020

product strategy. What roadmapping tool is best? free ebook on ProductOps. I’m a fan of the “product management triad”—a product or portfolio team responsible for strategic planning, release planning, and launch planning. The areas of responsibility are these: . manager evaluating and prioritizing. products, . product planning.

Data Visualization 87

Data Visualization Reporting Tools Analytic Tools Research Software 87

The Product Coalition

DECEMBER 11, 2023

A Roadmap Without a Strategy It’s this time of the year again, and everybody needs to plan their roadmaps. And so some of you might be asked to create a roadmap when the strategy is still unclear or changes frequently. Companies change their focus, their budget, and org structure.

Roadmap 78

Roadmap User Testing Customer Experience Strategy 78

The Product Coalition

FEBRUARY 27, 2022

This is true for people, but also for anything else you encounter, like processes, strategy, and even the product itself. These goals can include, for example, organizing the roadmap , making sure specific processes work well or building a team. but that also means that you only have one chance to get a first impression.

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Weak Development Team Leadership Data Visualization Positioning 143

Intercom, Inc.

FEBRUARY 17, 2022

Doug Kessler is the co-founder and creative director at Velocity Partners , a B2B Marketing Agency with a laser-sharp focus on content strategy, and the writer of articles such as The Search for Meaning in B2B , Crap , and Insane Honesty. You may not want to stick with the exact roadmap. “They have an ebook, come get it.”

Marketing 209

Marketing B2B Branding Data Visualization 209

ProductPlan

MAY 13, 2020

Well-researched plans and strategies have a short shelf life, as their underlying assumptions fluctuate and transform. Make Space on the Roadmap. Product roadmaps and an uncertain future seem incompatible. The whole point of the product roadmap is to tell the audience what you’re going to do.

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Product Research User Testing Weak Development Team Roadmap 82