eBook Product Research User Testing 
Product Talk
AUGUST 4, 2021
It won’t surprise you to hear that I use the same continuous discovery habits that I wrote about in my book to run my business. My primary objective across my business is to increase the number of product trios who adopt a continuous cadence to their discovery work. Turning My Content Into a Product. That was a start.
The Product Guy
AUGUST 10, 2017
As Marc Wendell described in a Product Mentor video, the foundation of success in both product management and user experience (UX) is solving a problem for a specific user. Products fall short when they include and/or over-prioritize extraneous features that don’t solve that user’s problem.
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The Product Guy
FEBRUARY 3, 2019
Guest Post by: John Kresse (Mentee, Session 7, The Product Mentor) [Paired with Mentor, Chris Butler]. I prided myself on knowing my customers. I served teachers, students, and administrators, each group with specific product needs and goals. For a great introduction, download Intercom’s Jobs To Be Done eBook.
The Product Guy
MARCH 14, 2017
A product manager just stopped by the desk of the designer on a lazy Thursday afternoon. I’ve been in this situation while I worked with various product teams as a designer. We like to get painful user problems to solve. Designers and UX researchers will be motivated if you give them important product issues to solve.
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In this eBook, you will learn how to continuously bring the voice of consumers into product and marketing decisions. Find out how to conduct research surveys that will allow you to confirm product-market fit, and build and launch better products. Get your copy today!
The Product Guy
SEPTEMBER 12, 2017
As you study the people who use your product or might use it, patterns start to emerge. A marketer or market researcher may view patterns in terms of demographics and buying activity. A user researcher or other UX practitioner may group users by patterns in their behavior, both inside and outside your product.
Alchemer Mobile
NOVEMBER 9, 2021
Whether you’re new to the product management field or a seasoned professional, it’s always valuable to learn from your peers’ lived experiences. We recently sat down with four product experts and asked them about their experiences in this field. What strategies do you use to prioritize your product roadmap?
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Advertiser: ZoomInfo
The promise of a CRM ( customer relationship management ) led organizations to believe each could digitally transform its businesses through tracking touchpoints throughout the buyer’s journey. When used effectively, a CRM can be the lifeblood of your sales team – keeping everyone organized, efficient, and at peak productivity.
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