The Product Coalition

JULY 18, 2021

Ideas need to sink in, some research is due, and there is a natural evolution process until everything falls into place. There isn’t a clear set of instructions that will lead you to the solution if you simply follow them step by step. For example, can you make a huge leap without developing completely new technology?

Product Strategy 184

Product Strategy Strategy Research Software Technical Review 184

The Product Guy

FEBRUARY 3, 2019

How do you conduct customer research and make feedback actionable when your customers vary greatly in their backgrounds? Enter Jobs To Be Done, a methodology that forgoes customer persona creation to instead segment markets and product opportunities around the different types of goals (jobs) customers use a product to achieve.

User Testing 124

User Testing Customer Feedback Product Management Product Manager 124

Userpilot

MAY 16, 2023

Getting paying customers for your SaaS business can be a challenging and complicated endeavor. However, the time-tested strategy of SaaS email marketing has proven to be a reliable method of driving product growth. Software companies need to use targeted emails instead of sending the same message to every user.

Feedback Software 69

Feedback Software Analytic Tools Research Software User Testing 69

The Product Coalition

OCTOBER 25, 2021

the research articles, the important topics and revelations, and as you move towards the end, the articles become lighter: interviews with celebrities, lifestyle pieces, and so on. Last week, one of my customers consulted with me on what is the best metric to trace for the migration from an old system to a new one.

User Testing 171

User Testing Magazine Product Research Research Software 171

The Product Coalition

DECEMBER 6, 2023

When VCs and customers aren’t throwing money at whatever you tell them, it becomes a critical tool. Here is how a product strategy can help you create business results, even when the market is not in your favor. So my recent pitch went something like “I help founders connect the product to the business and the go-to-market.”

Product Strategy 113

Product Strategy Research Software Strategy User Testing 113

The Product Coalition

MAY 9, 2020

But one of the major concepts you absolutely need to get your head around is Product-Market Fit. If you don’t do your research, and understand how your product fits into the market (see what we did there?) What Exactly is Product-Market Fit? How Do I Know if I Have No Product-Market Fit?

User Testing 78

User Testing Technical Review Product Marketing Product Research 78

The Product Coalition

APRIL 18, 2021

They are always part of a solution to a larger problem. For example, one of the most innovative ideas I had throughout my career was Twiggle’s product. Twiggle’s technology was able to improve the accuracy and relevance of e-commerce search results. The best ideas are solutions to the most complex problems out there.

Research Software 138

Research Software User Testing Leadership Weak Development Team 138

Userpilot

JUNE 13, 2022

Are you looking for the best SaaS blogs and influencers to follow in 2022? We curated a list of the best SaaS blogs and influencers to help you learn more about SaaS and increase your revenue. We covered the best blogs on SaaS growth, product marketing , UX analytics, venture capital, and sales.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

ProductPlan

JUNE 5, 2020

The course covers basics like assessing target opportunities, building software products, and how to launch a great product. The Product Leader Certificate requires a little more PM experience and demands competence in DevOps, data analytics, and hard technical skills. in the product process.

Certifications 114

Certifications Customer Experience Artificial Inteligence Product Management 114

The Product Coalition

FEBRUARY 14, 2022

How many times have you heard the phrase “It’s research, it will be ready when it’s ready”? If you manage AI products, the answer is probably “many”. AI product management is a unique beast that can be quite challenging, but there are ways to make it easier. In algorithmic research, this is very prominent. It’s research.

User Testing 143

User Testing Data Visualization Product Management Product Manager 143

Userpilot

APRIL 21, 2024

Wondering how to build a conversion path for your SaaS product or e-commerce site? Keep them updated about their order or provide additional support to help them maximize the product value. Userpilot is a product growth platform. It helps create in-app experiences to optimize user conversions.

Research Software 78

Research Software Feedback Software User Testing Reporting Tools 78

The Product Coalition

JUNE 18, 2023

As long as I talked about product consulting, even when people understood that I only coach them and did not do the work myself, they mostly wanted feedback on their deliverables — the actual screens, app, or capabilities the product had. Not all markets want to buy this way. If you are only beginning, it’s clear why.

Naming 134

Naming User Testing Weak Development Team Feedback Software 134

The Product Coalition

JANUARY 8, 2023

Sometimes, by the way, just by understanding where exactly you disagree with other people, the problem solves itself  — you might be able to find research that supports one side of the argument, or understand that the next step is to conduct such research by yourself. It read “we focus on the SaaS market”.

Product Strategy 120

Product Strategy Strategy Research Software Product Research 120

The Product Coalition

JANUARY 21, 2024

Here is a simple tool that will help you shine and help others along the way. thepaintedsquare from Unsplash As a board member at ProductX  — the largest product conference in Israel — I met last week with a guest speaker to prepare his talk at the upcoming conference. That should be the trigger to stop and use the tool I suggest here.

Analytic Tools 124

Analytic Tools Data Visualization Research Software User Testing 124

Under 10 Consulting

JANUARY 2, 2020

product strategy. products, . product planning. manager (perhaps known as a product owner) focused on. in terms of features and product options, and . product growth. manager (or product marketing manager) taking on expansion of products that are currently available, the products we have.

Data Visualization 87

Data Visualization Reporting Tools Analytic Tools Research Software 87

The Product Coalition

MAY 6, 2023

Strive to understand what drove this request, what pain or problem caused them to raise it, and why this is the solution they requested. Whenever you hear a customer request, research to understand if it represents “the market” or just this specific customer.

User Testing 132

User Testing Customer Feedback Customer Experience Research Software 132

Userpilot

JANUARY 26, 2024

If you’ve been in the SaaS space for a bit, you must have heard about product-led growth strategy or product-led sales. But what about product-led content marketing? More importantly, we show you how to implement it in your organization and share some examples of excellent product-led content strategies.

Research Software 52

Research Software Analytic Tools Reporting Tools Data Visualization 52

PMLesson's Ace the PM Interview

APRIL 25, 2022

Have you recently been invited to a product marketing manager interview? One of the best and first things you should do is review the most common product marketing interview questions and answers. Product marketing managers play a critical role in bringing new products to market.

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

The Product Coalition

MARCH 3, 2024

Principles are a very powerful tool in product leadership. Here are a few ways to use them in your everyday tasks, and some cases where they are not the right tool. We are currently researching a certain area that could become a major pivot for the company. My husband and I grew up very differently.

Research Software 116

Research Software Leadership Government Definition 116

The Product Coalition

OCTOBER 12, 2020

Hint: innovative technology can only take you so far. The target audience in this case was very specific (although very wide, and that’s also an important part of product-market fit). There was still some research to conduct, to understand what is the target audience’s budget. By ModelTMitch?—?Own the assembly line.

Product Strategy 115

Product Strategy Strategy User Testing Product Research 115

The Product Coalition

JANUARY 2, 2022

For example, I had a participant in one of my CPO Bootcamps, a VP Product in a mature startup, who did extensive research into their pricing model. It was only when the aforementioned VP Product took the CEO’s consideration into account that he was able to come up with a creative suggestion that would work for everyone.

Management 136

Management Management Research Software Product Research 136

The Product Coalition

FEBRUARY 2, 2020

But he was also an engineer, scientist, researcher, and inventor. Research and science are the foundation on which DaVinci’s artistic creativity is built. You are not looking for a “good and cheap solution”. You are looking for “a solution that costs under X and must allow for A, B, C, where D is nice to have”.

User Testing 78

User Testing Product Management Product Manager Research Software 78

The Product Coalition

SEPTEMBER 14, 2020

Spend an adequate amount of time researching the answers to the questions above. You need to research deep because what you see on the surface isn’t going to give you the answers. Learning to live and thrive with uncertainty is a key part of truly becoming a product executive. Analysis-paralysis was never a more relevant term.

Startups 103

Startups User Testing Agile Product Research 103

The Product Coalition

NOVEMBER 10, 2024

I went to do some research to figure out whether it was true or not. Understanding Even when you’re listening closely to customers, they’ll often speak in terms of solutions. Whether it’s a faster feature, a new tool, or an improved interface, customers will usually share what they think the answer is. That’s your job.

User Testing 72

User Testing Research Software Customer Feedback Feedback Software 72

Gainsight

NOVEMBER 20, 2019

An approachable best-seller that will expand the way you think about applications of research. The Lean Product Playbook —Dan Olsen. A step-by-step strategy for new and seasoned PMs alike to learn how to build products customers will love. Mastering Product Experience in SaaS —Nick Bonfiglio, Mickey Alon, and Myk Pono [Free].

Blog 80

Blog Books Feedback Software User Testing 80

Gainsight

JANUARY 30, 2023

By Tori Jeffcoat, Senior Product Marketing Manager, Gainsight. The world of SaaS has similarly been turned upside down. Deploying In-product Communications to Guide the User Experience Guides, knowledge centers, and surveys are well-known and widely used tools to help customers learn and succeed with a product.

Data Visualization 52

Data Visualization Customer Experience Research Software Product Research 52

Revulytics

AUGUST 8, 2019

Revulytics sponsors a series of Product Management Today webinars featuring innovative ideas from top software product management thought leaders. Steve Johnson is VP of Products at Pragmatic Institute , former CEO and founder of Under10 Playbook, and author of Turn Ideas into Products. They’re solutions people.

Research Software 54

Research Software Product Research User Testing Reporting Tools 54

The Product Coalition

NOVEMBER 1, 2020

either the CPO ends up getting convinced because of the research that they have conducted, or the CEO understands that there are real issues with it since they are part of this discovery as well. Empowered product teams get problems to solve and figure out the solution together, rather than get product requirements and implement them.

Product Research 89

Product Research Research Software Weak Development Team User Testing 89

The Product Coalition

FEBRUARY 12, 2020

You can blame the global economy and the need to work with a variety of timezones simultaneously, or the technology which allows us to stay connected 24/7. I use Trello for my list, but you can pick any other tool (or pen and paper). These tasks have to be extremely small and can’t require deep thinking or research.

Customer Experience 78

Customer Experience Product Management Product Manager User Testing 78

The Product Coalition

JUNE 28, 2020

You invested in research, clearly outlined your assumptions, and made sure all the dots are connected. Let’s take a step back” is a powerful tool to help you connect to the strategy, and if your strategy is solid, you will find the answers there. My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an

User Testing 78

User Testing Customer Experience Leadership Product Research 78

The Product Coalition

AUGUST 9, 2020

You immediately positioned yourself up against any other solution which can improve the conversion rate. Before you go with that conclusion, conduct proper research on what others have tried and why they haven’t succeeded, and see if your conclusion still holds. You will understand your product much better after that.

User Testing 78

User Testing Customer Experience Research Software Positioning 78

The Product Coalition

JUNE 8, 2020

For example, let’s say that you are building a system to help eCommerce companies deliver a personalized shopping experience. Conduct your Research, Quickly You know more than you think As product leaders, we are trained to constantly validate what we think with the market. We constantly question ourselves. click here.

Strategy 78

Strategy Product Research Customer Experience User Testing 78

The Product Coalition

DECEMBER 11, 2023

I have been working with this system of three weekly goals for two decades now. Thinking about the outcome in advance is a magical tool to up your performance. If you are meeting a new customer for the first time, it is harder to know in advance what is most important for them, even if you have done your research.

User Testing 78

User Testing Research Software Customer Experience Systems Review 78

The Product Coalition

DECEMBER 11, 2023

A customer persona is a great tool here since it helps you get into their general mindset and not just the specific interaction with your product. As a good product-leader-to-be (although I didn’t know it at the time), I asked them why did they want to do it, and then performed market research to understand the problem better.

Customer Experience 78

Customer Experience User Testing Weak Development Team Research Software 78

The Product Coalition

DECEMBER 11, 2023

As you can see, the journey starts way before you met the actual product that you decided to buy eventually. It involved research on the category, and then perhaps on the products themselves until you decided to make the move. How many things did you have to overcome before you made a single purchase? Good luck selling!

User Testing 78

User Testing Customer Experience Product Research Consulting 78

The Product Coalition

DECEMBER 11, 2023

So they do all sorts of validations and deep analysis processes: market research, business plan, competitive analysis, and so on. If they do it well they are able to raise money, build the product, and the first customers are coming in. Another component could be to break into a new market segment. And guess what?

Startups 78

Startups User Testing Customer Experience Roadmap 78

Userpilot

MAY 19, 2021

The B2B SaaS marketing space can feel a lot like an echo chamber. SaaS marketers need to move fast and break things, but rather than jumping from one ‘shiny new growth hack’ to another, stick to a few tried and tested tactics first. What do SaaS Companies spend on B2B Marketing? SaaS Content Marketing.

Research Software 119

Research Software B2B User Testing Customer Experience 119