The Product Coalition

MAY 9, 2020

But one of the major concepts you absolutely need to get your head around is Product-Market Fit. If you don’t do your research, and understand how your product fits into the market (see what we did there?) What Exactly is Product-Market Fit? How Do I Know if I Have No Product-Market Fit?

User Testing 78

User Testing Technical Review Product Marketing Product Research 78

Userpilot

NOVEMBER 6, 2020

In this post, we’re going to provide you with the best Product Marketing tools for each Product Marketing Job-To-Be-Done – which are critical for allowing your product marketers to do their work independently from your dev team or graphic designers! Conversational Marketing : Intercom.

Analytic Tools 75

Analytic Tools Feedback Software Data Visualization Reporting Tools 75

Product Management University

SEPTEMBER 18, 2024

The Solutions Value Chain: It’s Not Just For Product Management The Solutions Value Chain is a powerful framework, and it’s not limited to just product management. It can make a big difference for product marketing, sales & pre-sales, and customer success. Here’s how each team can leverage it to deliver more value.

Framework 130

Framework User Friction Customer Experience Product Research 130

PMLesson's Ace the PM Interview

APRIL 25, 2022

Have you recently been invited to a product marketing manager interview? One of the best and first things you should do is review the most common product marketing interview questions and answers. Product marketing managers play a critical role in bringing new products to market.

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

I Wonder The Value

JANUARY 26, 2016

Why “note” could create such revenue As Mr. Umeki pointed out, when we try to sell text contents, we needed the form of ebook or newsstand magazine. Yuhei Umeki, the founder of online media, THE STARTUP , earned 10,000 USD from own 30 USD magazine. This context forces digital contents to have an accepted form and price as a paper media.

Blog 40

Blog Magazine UX Startups 40

Product Management University

SEPTEMBER 10, 2023

They’re also critical to the success of product management, product marketing and sales. You might also like: Customer Success, Jobs To Be Done (JTBD) And Quantifying Customer Value Free eBook: Top-Down Customer Discovery – Uncovering The Big Why Customer Success: Making The Shift From Tactical To Strategic In 3 Steps!

Customer Experience 130

Customer Experience Product Research Government Leadership 130

Intercom, Inc.

SEPTEMBER 10, 2020

Intercom’s Kate O’Hanlon recently caught up with Mark to talk about his approach to scaling, and why it’s a mistake to think that the formula for success is just about getting product-market fit and then adding sales reps. . Mark’s latest ebook, The Science of Scaling , outlines a precise framework for success.

Onboarding KPIs 226

Onboarding KPIs Customer Experience User Testing Weak Development Team 226

The Product Coalition

NOVEMBER 17, 2024

It could mean being involved and contributing to product marketing discussions even if you are not called upon. Our free e-book “ Speed-Up the Journey to Product-Market Fit” — an executive’s guide to strategic product management is waiting for you at www.infinify.com/ebook Originally published at [link] on March 21, 2024.

User Testing 92

User Testing Customer Experience Engineering Product Research 92

The Product Coalition

JUNE 18, 2023

When you are product-led, the company had decided that it is going to grow by selling the same product to each customer. You are going to invest a ton of money in developing the right product for the market (hence the importance of product-market fit ), but once you have it, and you know how to sell it, you can scale exponentially.

Naming 132

Naming User Testing Weak Development Team Feedback Software 132

The Product Coalition

NOVEMBER 13, 2023

When people (and VCs) aren’t spending money easily, you must be super sharp with your value proposition, positioning, product, marketing, and sales. While I understand this distinction, I believe that a company cannot reach real product-market fit without nailing down its GTM, and vice versa. Here is how it works.

Product Strategy 121

Product Strategy Strategy User Testing Weak Development Team 121

UX Planet

JANUARY 12, 2024

Create a solution, maybe an eBook or a Notion Template. Your problem-solving product could be a game-changer for many! Here is how you can build your indie product: - Find a problem that’s getting attention. - Creators earned $41.2M Launch it on Gumroad and promote it on social media.

Analytic Tools 96

Analytic Tools Research Software Data Visualization User Testing 96

The Product Coalition

MARCH 19, 2023

But the first thing Twiggle’s founders asked me to do was to decide which product we are going to create with the amazing technology that they have built so far. This required a whole new level of thinking and a deep understanding of product-market fit. And they go far beyond the product itself.

User Testing 145

User Testing Framework B2B Document 145

The Product Coalition

NOVEMBER 10, 2024

Our free e-book “ Speed-Up the Journey to Product-Market Fit” — an executive’s guide to strategic product management is waiting for you at www.infinify.com/ebook Originally published at [link] on November 5, 2024. The good news is that since it’s in your head, you are also the one who can change it. Start right away.

User Testing 70

User Testing Research Software Customer Feedback Feedback Software 70

The Product Coalition

FEBRUARY 11, 2024

Alternatively, if for a specific profile none of the categories works well, it could mean that this profile isn’t fitting you or that you might be earlier in your product-market fit journey than you might have thought. If you have a product marketing manager, this is a good opportunity to involve them.

Framework 108

Framework User Testing Customer Experience Definition 108

The Product Coalition

DECEMBER 4, 2023

If you’re just dealing with tough market conditions, the situation is different but the conclusion is quite similar: When people (and VCs) aren’t spending money easily, you must be super sharp with your value proposition, positioning, product, marketing, and sales. Here is how it works. What had changed?

Product Strategy 110

Product Strategy Strategy User Testing Weak Development Team 110

The Product Coalition

MARCH 13, 2022

But when you are still before product-market fit, it means that the product still needs to change and evolve until it is the right thing for your customers. If the only thing preventing you from reaching product-market fit is additional features, you are lucky (or simply wrong ?? But the product will surely change!

Feedback Software 157

Feedback Software Demo Data Visualization User Testing 157

The Product Coalition

JUNE 9, 2023

Let’s get right to it: what are those things you can educate the market on, and where are you setting yourself to failure? The answer to this question is based on the “Product Circuit” model that I use to help companies get to product-market fit and presented here a while ago.

Education 113

Education Marketing Weak Development Team User Testing 113

ProductPlan

JUNE 5, 2020

According to PayScale , its product management certification is completed mostly by experienced and midcareer product professionals. The certification follows this six-step learning journey: Foundation : Explores the scope of activities necessary in product management and helps to define various PM roles (e.g.,

Certifications 114

Certifications Customer Experience Artificial Inteligence Product Management 114

The Product Coalition

DECEMBER 6, 2023

Going through these iterations is what I do when I work with founders personally or through the new product-market fit masterclass. Product strategy is a special kind of strategy. Unlike what most people think, the product strategy isn’t the strategy of the product department. That’s about strategy in general.

Product Strategy 111

Product Strategy Research Software Strategy User Testing 111

The Product Coalition

FEBRUARY 18, 2023

My free e-book “ Speed-Up the Journey to Product-Market Fit ” — an executive’s guide to strategic product management is waiting for you at www.infinify.com/ebook Originally published at [link] on February 16, 2023.

Data Visualization 136

Data Visualization Customer Communications Feedback Software User Testing 136

The Product Coalition

MAY 1, 2022

especially startups on their way to product-market fit, the ARR itself might not be important. My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an an executive’s guide to strategic product management is waiting for you at www.ganotnoa.com/ebook Originally published at [link] on April 26, 2022.

User Testing 160

User Testing Customer Experience Product Research Definition 160

Gainsight

APRIL 21, 2022

If your company has its eye on the sacred hypergrowth status and you are investing in product-led growth, Gainsight has good news for you. We compiled our best Product Experience resources from last year, from blogs, ebooks, and webinars. Why a Product-Led Growth Strategy Is Becoming a Must in Today’s Competitive Market.

Customer Experience 52

Customer Experience Analytic Tools Data Visualization User Testing 52

The Product Coalition

JULY 2, 2023

Your product — and you — simply cannot succeed without it. Our free e-book “ Speed-Up the Journey to Product-Market Fit ” — an executive’s guide to strategic product management is waiting for you at www.infinify.com/ebook Originally published at [link] on June 28, 2023. You shouldn’t treat this as a nice to have.

User Testing 111

User Testing Customer Experience Product Strategy UX 111

The Product Coalition

AUGUST 14, 2022

For some reason, most of them want my product strategy and product-market fit lectures during May and June, every year. I gave my talk on “The Journey to Product-Market Fit” three times within a two week timeframe. Speed-Up the Journey to Product-Market Fit. Always keep an eye on the bigger picture.

User Testing 128

User Testing Feedback Software Product Research Customer Feedback 128

The Product Coalition

MARCH 10, 2024

Our free e-book “ Speed-Up the Journey to Product-Market Fit ” — an executive’s guide to strategic product management is waiting for you at www.infinify.com/ebook Originally published at [link] on March 7, 2024. Because now you know that the answer you are looking for is somewhere else.

Entertainment 124

Entertainment Technical Review Strategy Vision 124

The Product Coalition

FEBRUARY 18, 2024

Our free e-book “ Speed-Up the Journey to Product-Market Fit ” — an executive’s guide to strategic product management is waiting for you at www.infinify.com/ebook Originally published at [link] on February 15, 2024. That’s what real leadership looks like. Are You Bounded by Authority?

Leadership 111

Leadership Presentation Engineering Positioning 111

The Product Coalition

FEBRUARY 4, 2024

Our free e-book “ Speed-Up the Journey to Product-Market Fit ” — an executive’s guide to strategic product management is waiting for you at www.infinify.com/ebook Originally published at [link] on February 1, 2024. This analysis will most likely highlight quite a few gaps that you need to address.

Framework 127

Framework Reporting Tools Definition B2C 127

The Product Coalition

JULY 16, 2023

Our free e-book “ Speed-Up the Journey to Product-Market Fit ” — an executive’s guide to strategic product management is waiting for you at www.infinify.com/ebook Originally published at [link] on July 12, 2023.

Strategy 140

Strategy Product Management Product Manager Management 140

Gainsight

JULY 12, 2023

Collaborate cross-functionally with Sales, Product, Marketing, and other teams to align customer success objectives with overall company goals. Proven experience in fostering collaboration and alignment with Sales, Product, Marketing, and other customer-facing teams. The post Hiring a CS Ops Leader?

Analytic Tools 52

Analytic Tools Reporting Tools Data Visualization User Friction 52

The Product Coalition

AUGUST 16, 2020

My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an an executive’s guide to strategic product management is waiting for you at www.ganotnoa.com/ebook Originally published at [link] on August 11, 2020. not looking backward is easier than ever before.

User Testing 168

User Testing Customer Experience Customer Feedback Product Strategy 168

The Product Coalition

DECEMBER 31, 2023

Photo by Pixabay I recently led a product-market fit workshop at a known company in the Israeli tech industry. It is a well-established company, a leader in its domain, but it still needs to deliver new products to the market so product-market fit is a very relevant topic.

User Testing 105

User Testing Workshop B2B Leadership 105

The Product Coalition

DECEMBER 17, 2023

Understanding your real competition is important for your ability to address questions from potential customers and investors, but more importantly for your ability to build a winning product strategy that would tackle the real challenges you would be facing with your customers, even if those challenges do not appear on the formal list.

Technical Review 123

Technical Review Weak Development Team User Testing Systems Review 123

The Product Coalition

DECEMBER 10, 2023

Our free e-book “ Speed-Up the Journey to Product-Market Fit ” — an executive’s guide to strategic product management is waiting for you at www.infinify.com/ebook Originally published at [link] on November 9, 2023.

ChatGPT 124

ChatGPT Leadership Customer Experience Finance 124

The Product Coalition

FEBRUARY 4, 2023

My free e-book “ Speed-Up the Journey to Product-Market Fit ” — an executive’s guide to strategic product management is waiting for you at www.infinify.com/ebook Originally published at [link] on February 2, 2023. But once they see you have valuable insights and ideas, your leadership will rock.

Leadership 146

Leadership User Testing Product Strategy Strategy 146

The Product Coalition

JANUARY 13, 2021

I created a model called “The Product Circuit”, which I have since used in product strategy processes with dozens of companies and in my lectures when I explain the journey to product-market fit. My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an

User Testing 118

User Testing Definition Product Marketing Marketing 118

The Product Guy

FEBRUARY 3, 2019

For a great introduction, download Intercom’s Jobs To Be Done eBook. In this post, I include three tips for product managers new to JTBD style interviews, written by someone (me) who just completed his first round of JTBD interviews. Great JTBD resources for beginners: Intercom on Jobs To Be Done (eBook). About John Kresse.

User Testing 124

User Testing Customer Feedback Product Management Product Manager 124

The Product Coalition

SEPTEMBER 10, 2023

There are usually many more things that are important to the company behind the specific goals (for example, a split of ARR between new and existing accounts, churn rates, or even qualitative signals for product-market fit of a new product), that are impacting the plans of everyone in the company.

Leadership 107

Leadership User Testing Strategy Product Strategy 107