The Product Coalition

DECEMBER 19, 2021

The first product manager in a startup is a critical role with immense impact on the startup’s success?—?both Photo by Tolga Ulkan on Unsplash When I joined Twiggle as their first VP Product I was the thirteenth employee. Shortly after I started, the CEO surprised me by saying I should hire a product manager.

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Product Management Product Manager User Testing Weak Development Team 168

Product Management University

SEPTEMBER 18, 2024

As a product manager, understanding these jobs and workflows is crucial. The Solutions Value Chain: It’s Not Just For Product Management The Solutions Value Chain is a powerful framework, and it’s not limited to just product management. Getting Tactical: What Jobs and Workflows Need to Change?

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The Product Coalition

APRIL 1, 2023

As a product leader, is this a skill you already master? was the first product manager I ever hired. A brilliant guy, with many years of tech leadership experience, but none in product management. Still, he was one of the best hires I made in this area and he turned out to be a product star.

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The Product Coalition

FEBRUARY 14, 2022

If you manage AI products, the answer is probably “many”. AI product management is a unique beast that can be quite challenging, but there are ways to make it easier. Photo by Skitterphoto from Pexels In 2014, at the ProductX conference, I won second place for my presentation on time management for busy product managers.

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The Product Coalition

NOVEMBER 23, 2021

Measuring the performance of product managers is a real challenge for a number of reasons. When planning the product managers’ goals, this challenge can translate into taking the wrong direction altogether. Here is a new way to look at product management goals, and make them a useful tool for both you and your team.

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ProductPlan

JUNE 5, 2020

Product management is certainly no exception. Product managers and leaders need to find ways to keep learning and growing in an ever-evolving product environment. There’s an abundance of books, podcasts, as well as events at your disposal that cover various product management topics.

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The Product Coalition

JULY 25, 2021

Product management requires you to master so many different skills, that there always seems to be a gap between what you do well and what you need to do well to succeed. As a manager of product people, it is your job to help them with this continuous growth, but it’s not always easy. The answer is, of course, yes?—?most

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The Product Coalition

AUGUST 9, 2021

As their managers, we always need to coach our product managers toward their next level. Photo by Jess Bailey on Unsplash I was a manager long before I was a product manager. In one of my roles as an R&D manager, I inherited an employee from one of the other teams on the day I joined.

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Userpilot

NOVEMBER 6, 2020

In this post, we’re going to provide you with the best Product Marketing tools for each Product Marketing Job-To-Be-Done – which are critical for allowing your product marketers to do their work independently from your dev team or graphic designers! Conversational Marketing : Intercom.

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Analytic Tools Feedback Software Data Visualization Reporting Tools 75

The Product Guy

FEBRUARY 3, 2019

For a great introduction, download Intercom’s Jobs To Be Done eBook. In this post, I include three tips for product managers new to JTBD style interviews, written by someone (me) who just completed his first round of JTBD interviews. Great JTBD resources for beginners: Intercom on Jobs To Be Done (eBook). Better Products.

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PMLesson's Ace the PM Interview

APRIL 25, 2022

Have you recently been invited to a product marketing manager interview? One of the best and first things you should do is review the most common product marketing interview questions and answers. Product marketing managers play a critical role in bringing new products to market.

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Product Marketing Marketing Research Software User Testing 52

The Product Coalition

NOVEMBER 17, 2024

helping the company transition from a founder-led product approach to building a strong, sustainable product culture. I have been helping her reshape how product management is perceived in the company by building a solid product strategy, team structure, roadmap, processes, and more.

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User Testing Customer Experience Engineering Product Research 92

Product Management University

SEPTEMBER 10, 2023

Relationships with customer executives aren’t only critical to customer success managers. They’re also critical to the success of product management, product marketing and sales. How can Product Management University help your CSMs lead customers more strategically? Kudos if you’re already there.

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The Product Coalition

FEBRUARY 2, 2020

Despite what many product managers think, creativity is not only for the gifted. from Pixabay Many product managers tell me that “they simply don’t have it” when it comes to creativity, and especially regarding coming up with the next big thing. My free e-book “Speed-Up the Journey to Product-Market Fit”? —?an

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User Testing Product Management Product Manager Research Software 78

The Product Coalition

MARCH 19, 2023

Product management is a creative job in the deepest sense: We create products. But the level at which we need to do so changes dramatically over the course of a product person’s career, and the transition is not always easy. Here are three levels — each relevant to a different stage in your career and your product.

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The Product Coalition

FEBRUARY 18, 2023

Every now and then, early-stage founders approach me to hear about their product idea and give them feedback. This mostly happens with products related to the product space itself — products for product managers and product teams. But in product management that is never true.

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Data Visualization Customer Communications Feedback Software User Testing 136

The Product Coalition

NOVEMBER 10, 2024

I mean, they are not even product managers; they don’t even know that they should talk about problems and needs. Our free e-book “ Speed-Up the Journey to Product-Market Fit” — an executive’s guide to strategic product management is waiting for you at www.infinify.com/ebook Originally published at [link] on November 5, 2024.

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The Product Coalition

FEBRUARY 11, 2024

Alternatively, if for a specific profile none of the categories works well, it could mean that this profile isn’t fitting you or that you might be earlier in your product-market fit journey than you might have thought. As a product manager or leader, you should always create your own customer advisory board , just less formally.

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Framework User Testing Customer Experience Definition 108

The Product Coalition

FEBRUARY 18, 2024

Especially in product management, where authority is limited, you need to act beyond the limits of formality. Photo by Blake Cheek on Unsplash I once coached a very talented senior product manager. Some of it is cultural, and some of it is personal, but how you treat authority impacts your ability to lead. Here is how.

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The Product Coalition

JUNE 18, 2023

When you are product-led, the company had decided that it is going to grow by selling the same product to each customer. You are going to invest a ton of money in developing the right product for the market (hence the importance of product-market fit ), but once you have it, and you know how to sell it, you can scale exponentially.

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Naming User Testing Weak Development Team Feedback Software 132

The Product Coalition

FEBRUARY 4, 2023

Influence without authority has always been the foundation of product management. As product leaders, this is even more important. Many product leaders who were formerly product managers, or even product group leaders in large organizations, suffer from the same issue. If only I knew it back then.

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The Product Coalition

JULY 2, 2023

I’m sure you know this quote and see it a lot in product management. But the difference between theory and practice isn’t limited to product management theory  — mostly processes and methodologies. Your product — and you — simply cannot succeed without it. At Infinify , we made it a point to connect the two.

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User Testing Customer Experience Product Strategy UX 111

The Product Coalition

AUGUST 14, 2022

For some reason, most of them want my product strategy and product-market fit lectures during May and June, every year. I gave my talk on “The Journey to Product-Market Fit” three times within a two week timeframe. Speed-Up the Journey to Product-Market Fit. Always keep an eye on the bigger picture.

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The Product Coalition

MARCH 13, 2022

But when you are still before product-market fit, it means that the product still needs to change and evolve until it is the right thing for your customers. If the only thing preventing you from reaching product-market fit is additional features, you are lucky (or simply wrong ?? But the product will surely change!

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The Product Coalition

JANUARY 21, 2024

In my case, the MBA greatly contributed to the shift I made into product management. I specifically remember that I consulted with another marketing teacher there about what should my next career steps be, and he suggested “That I should try this thing called product management”.

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Analytic Tools Data Visualization Research Software User Testing 122

The Product Coalition

JUNE 9, 2023

Let’s get right to it: what are those things you can educate the market on, and where are you setting yourself to failure? The answer to this question is based on the “Product Circuit” model that I use to help companies get to product-market fit and presented here a while ago.

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Education Marketing Weak Development Team User Testing 113

Gainsight

NOVEMBER 20, 2019

To truly excel in product management, you need to have a respect for design, an understanding of countless processes, a passion for problem-solving, excellent communication skills—the list goes on and on. Books for Product Managers. Blogs for Product Managers. Slack Groups for Product Managers.

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Books Blog Feedback Software User Testing 80

The Product Coalition

NOVEMBER 13, 2023

When people (and VCs) aren’t spending money easily, you must be super sharp with your value proposition, positioning, product, marketing, and sales. While I understand this distinction, I believe that a company cannot reach real product-market fit without nailing down its GTM, and vice versa. Here is how it works.

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Product Strategy Strategy User Testing Weak Development Team 121

The Product Coalition

MAY 6, 2023

Saying ‘no’ is an important skill for product managers. Today I want to talk about a specific type of saying ‘no’, one that not many product managers even realize is an option: saying ‘no’ to customer requests. You, the product manager, have a say. Does It Represent the Market?

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User Testing Customer Feedback Customer Experience Research Software 130

Gainsight

APRIL 21, 2022

We compiled our best Product Experience resources from last year, from blogs, ebooks, and webinars. As the category creator of customer success and the definitive thought leader, this list is filled with the help you need to deliver the ultimate Product Experience for your customers. Top KPIs Every Product Manager Should Track.

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The Product Coalition

SEPTEMBER 10, 2023

Leadership without authority is product management 101. But as a product executive, you must take it to the next level — and this time use it with the entire management team. Image by Denis Doukhan from Pixabay In the CPO Bootcamp we talk a lot about product strategy. You have what it takes to do it well.

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The Product Coalition

DECEMBER 4, 2023

If you’re just dealing with tough market conditions, the situation is different but the conclusion is quite similar: When people (and VCs) aren’t spending money easily, you must be super sharp with your value proposition, positioning, product, marketing, and sales. Here is how it works. What had changed?

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Product Strategy Strategy User Testing Weak Development Team 110

The Product Coalition

MARCH 10, 2024

Our free e-book “ Speed-Up the Journey to Product-Market Fit ” — an executive’s guide to strategic product management is waiting for you at www.infinify.com/ebook Originally published at [link] on March 7, 2024. Because now you know that the answer you are looking for is somewhere else.

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The Product Coalition

MAY 1, 2022

especially startups on their way to product-market fit, the ARR itself might not be important. My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an an executive’s guide to strategic product management is waiting for you at www.ganotnoa.com/ebook Originally published at [link] on April 26, 2022.

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User Testing Customer Experience Product Research Definition 160

The Product Coalition

FEBRUARY 12, 2020

Highlights from my ProductX talk “The 24/7 Product Manager” Image by annca from Pixabay Raise your hand if you are not extremely busy. When you say that to a room of product managers, nothing happens. The old saying that the product manager is the CEO of the product seems to be in the heart of heated debate these days.

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The Product Coalition

JULY 17, 2022

Product managers need to talk to customers. Photo by David Clode on Unsplash In SVPG’s Coach the Coaches workshop held last month in London, Marty Cagan talked about the fact that product managers must have direct access to customers. Raviv was a seasoned manager with many years of experience. I felt so grateful.

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The Product Coalition

FEBRUARY 4, 2024

Our free e-book “ Speed-Up the Journey to Product-Market Fit ” — an executive’s guide to strategic product management is waiting for you at www.infinify.com/ebook Originally published at [link] on February 1, 2024. This analysis will most likely highlight quite a few gaps that you need to address.

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