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Userpilot
JANUARY 8, 2024
With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users.
The Product Coalition
JUNE 18, 2023
It took me time to understand that I need to present myself as a product leadership coach and product strategy expert rather than a consultant. With sales-led, which is also a bad name, the model means giving each customer exactly what they want and following the money. That’s the whole reason VCs invest in startups.
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The Product Coalition
NOVEMBER 13, 2023
In many cases, an economic downturn simply reveals your already existing weaknesses since they now have more impact. While I understand this distinction, I believe that a company cannot reach real product-market fit without nailing down its GTM, and vice versa. They see it as sales and marketing’s responsibility. Here is how it works.
The Product Coalition
DECEMBER 4, 2023
In many cases, an economic downturn simply reveals your already existing weaknesses since they now have more impact. While I understand this distinction, I believe that a company cannot reach real product-market fit without nailing down its GTM, and vice versa. They see it as sales and marketing’s responsibility. Here is how it works.
The Product Coalition
JULY 16, 2023
In my first official product role, which I got to after managing large dev teams and a business-related role, I managed alone a product with a development team of ~40 people. My personal passion is to bring back this very important dimension into product management and leadership.
The Product Coalition
DECEMBER 11, 2023
But is it really what your customers want? Here’s how to look at it in order to make the right decision for your customers. Layer 1: Your Customers We always try to make things simple for our customers, while preserving the value. That’s the magic of a great user experience. But which one is more important?
The Product Coalition
MARCH 13, 2022
Because over time, the Structured Data group (that I was Head of Product at) developed smarter, AI-based systems, that were meant to replace the back-office work or make it more efficient and create a better product catalog at the same time using things only machines can do. The superpower became a weakness. We all do it all the time.
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