The Product Coalition

JANUARY 23, 2022

Manual testing of your mobile products is important and useful. However, it does not scale well, with the myriad of devices, OSs, screens and other combinations that exist on the market that your users will utilise. What is Mobile Test Automation? Why do Mobile Test Automation? an app or website.

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Alchemer Mobile

MAY 18, 2022

The following data and information on Business Services apps is from our 2022 Mobile App Customer Engagement Report. Below is a short summary of how Business Services apps fared in 2021. Consumer sentiment. Expressed customer emotion. Expressed consumer sentiment by subcategory. Popular phrases.

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Userpilot

APRIL 7, 2023

What are the different types of B2B customer insights for SaaS businesses? When your product is catering to other businesses, it can be difficult for sales reps and other teams to understand the needs and experiences of the clients, especially if the client company sells multiple products. What are B2B customer insights?

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Alchemer Mobile

MAY 12, 2022

The following data and information on Shopping apps is from our 2022 Mobile App Customer Engagement Report. Subcategories for Personal Services Apps: Home and Family. Rather than comparing by benchmark, below is a short summary of both the Home and Family apps included in our data. Consumer sentiment.

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Alchemer Mobile

DECEMBER 17, 2021

While closing the loop certainly benefits companies by helping inform product roadmaps, drive marketing initiatives, and increase customer loyalty, it also benefits customers directly to know their voice is being heard (and acted upon!). In this guide, you’ll learn: What is closed-loop feedback, and why does it matter?

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Alchemer Mobile

MARCH 31, 2022

The following data and information is from our 2022 Mobile App Customer Engagement Report. Understanding consumer sentiment starts with gauging consumer emotion. ” In 2021, 93% of all consumers who were prompted by a Love Dialog responded “Yes” or “No” rather than closing out of the prompt.

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Alchemer Mobile

APRIL 12, 2022

The following data and information on Travel apps is from our 2022 Mobile App Customer Engagement Report. Subcategories for Travel Apps: Transportation, Hospitality & Tourism, Auto. “When customers interact with our world-class employees, their satisfaction skyrockets. Consumer sentiment.

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Product Talk

FEBRUARY 2, 2022

Engineers are often reluctant to participate in discovery. But there are many reasons why engineers are one of the essential members of the product trio. Engineers will hear different insights during your customer interviews. Their perspective is valid and can lead to meaningful product improvements.

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Alchemer Mobile

MAY 19, 2022

The following data and information on Utilities apps is from our 2022 Mobile App Customer Engagement Report. Some companies (like those focused on manufacturing) faced issues across the year due to supply chain disruption, while others (like energy and security) were less volatile as the consumer marketplace leveled.

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Alchemer Mobile

MARCH 22, 2022

In our 2022 Mobile Customer Engagement Benchmark Report , a study of more than 1,000 apps across a billion mobile app installs, we take a close look at apps in the Food and Drink category. Consumer sentiment. Expressed customer emotion. Expressed customer emotion. Data included: Ratings and reviews.

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Alchemer Mobile

DECEMBER 27, 2022

If you’re not tracking metrics, analyzing them, and tweaking your app accordingly, you’re missing out on potential optimizations that could dramatically improve customer experience. Setting mobile app KPIs (key performance indicators) for revenue, performance, and CX is an important first step toward accomplishing this.

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Alchemer Mobile

AUGUST 24, 2021

Even if you are an experienced marketer, it is important to note that app marketing is a totally different ball game, complete with different players and rules. billion smartphone users worldwide (yes, that’s roughly 80 percent of the population!), mobile app marketing is a must. Dedicate the resources your app deserves.

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UX Studio

FEBRUARY 2, 2022

You can easily get lost and puzzled when you start looking at all the infinite UX research tools that have become available lately. That’s why I decided to compile the most common UX research tools for you and hopefully, you will be able to find the proper ones for your needs.

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Userpilot

MARCH 5, 2024

User behavior analytics tools are an essential part of the modern product manager’s toolkit. These robust tools help you track and analyze crucial user behavior data. This article explores the top behavioral analytics tools to help you choose the right one for your needs.

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Userpilot

JULY 21, 2022

Interested in providing better customer experiences with customer experience automation? The SaaS market is competitive, and it’s not enough to have a good product. Many brands have great products but what makes you stand out from the competition is customer experience (CX). Keep reading! Let’s get started!

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Intercom, Inc.

JUNE 13, 2022

Built for you is back – this time we’re revealing the powerful product updates we released in May! Last month we turned our attention to data – unleashing new features that help you improve how you collect, access, and use first-party data to influence your product and scale your business. Satmetrix Systems, Inc.,

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The Product Coalition

MARCH 3, 2023

Startup growth expert, Matt Lerner, talks about his million dollar lesson learned while characterizing consumers. By Tremis Skeete , for Product Coalition Product people know that their greatest value lies in how well they understand consumers. He realized he was asking the wrong questions about consumers.

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Mind the Product

AUGUST 10, 2018

At #mtpcon San Francisco, Leisa Reichelt , head of research and insights at Atlassian, took on our current approach to user research and how we take an evidence-based approach to doing completely the wrong thing. Five years ago, the industry was focused on just getting people to do any user research. Jakob Nielsen.

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Usersnap

JUNE 18, 2020

This article is brought to you by Usersnap , a user testing tool that helps you to communicate visually. The methodology of User Acceptance Testing (UAT) is pretty straight-forward. The implementation itself requires some in-depth knowledge on the available types of User Acceptance Testing, though.

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The Product Coalition

JULY 20, 2021

Food tracker apps have gained immense popularity. It becomes a necessary tool since there is no better and faster way for diet people to create an effective nutrition plan. Currently, an enormous number of mobile app developments focused on digital health and wellness have been public on the app market.

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Userpilot

AUGUST 15, 2024

Curious about what a product-qualified lead (PQL) is and how it stands apart from sales or marketing-qualified leads? This guide will explain the differences and explore practical strategies to convert more customers and drive growth through product-led initiatives. You’re in the right place!

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Usersnap

APRIL 5, 2023

Customer Feedback ROI = 100 x (Benefits – Investments) / Investments In a recent study (which matches our experience), many CX leaders find it hard to quantify the impact ?, or the ROI of customer feedback and customer experience (CX) on business outcomes and metrics. Let’s start with a quick equation: ?

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Userpilot

JUNE 22, 2021

Frustrated that your new users drop off before activation? When new users drop off, product metrics suffer. Onboarding new users is one of the best ways to prevent this from happening. To provide the best onboarding experience, you naturally need the best onboarding software for SaaS. Conclusion.

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Centercode

JUNE 18, 2019

Whether it comes early in the development lifecycle, right before launch, or between releases, customer feedback is vital to understanding what your target market wants and expects. That’s why carving out a process for collecting, reviewing, responding to, and taking action on feedback is critical. Website down?

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Userpilot

SEPTEMBER 2, 2024

Is Microsoft Clarity vs Hotjar a better choice for your product analytics needs? Both tools are quite popular and come with their unique sets of advantages and drawbacks. In this guide, we’ll go into the specifics of each tool and give you side by side comparison, making it easier for you to pick one. Book a demo today !

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Userpilot

AUGUST 26, 2024

How do you make your EdTech platform stand out from other players in the market? The key is to delight customers with a frictionless onboarding experience. Customer onboarding in EdTech platforms sets the tone for what users can expect in the next stages.

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Userpilot

SEPTEMBER 22, 2021

Why do you track online engagement for your SaaS app? Because it helps you understand how customers are interacting with your brand across all departments and stages of the user journey. To do that, you need the best engagement tools. Personalized onboarding can reduce churn by keeping users highly engaged.

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Johanna Rothman

JANUARY 6, 2020

In Costs of an Agile Approach for Hardware Products , I suggested that an iteration-based approach for hardware was too expensive. Agile software teams are cross-functional and interdependent. Many agile software teams have somewhere between four and seven people. Just like software.) Feedback Loops Drive Collaboration.

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Userpilot

AUGUST 21, 2021

Wondering why your shiny new features are not getting enough user engagement? After spending months building a new feature, it is such a bummer to see users not adopting it as much as you thought they would. A product is only as good as its features. The more features users interact with, the more value they get from the app.

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Userpilot

AUGUST 20, 2024

But how comprehensive is the data it captures for product analytics ? TL;DR Amplitude’s autocapture automatically tracks user interactions like clicks, page views, and sessions without manual event tagging. Amplitude’s pricing starts with a free plan but scales significantly with user growth, becoming expensive as MTUs increase.

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The Product Coalition

FEBRUARY 2, 2023

As product managers, it’s our job to develop solutions that solve real problems for our customers and create value for the business. One effective approach is to use a hypothesis-driven product validation framework to ensure that your efforts are focused on the most important questions at the right time.

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Userzoom

DECEMBER 17, 2019

Armed with the proper tools, guidance and methods of communication, you should be able to convince anyone within your organisation about the value of user research and the positive impact it will have on the bottom line – without resorting to cattle-prods, lies or locking yourself in the stationery cupboard and having a very loud cry.

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ProductPlan

APRIL 9, 2020

Carlos González de Villaumbrosia has over 10 years of experience building teams and digital products in the US, Europe, and Latin America. Carlos founded Product School in San Francisco in 2014. Today, the company is the global leader in product management training with 20 campuses worldwide and a live online campus.

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Userpilot

DECEMBER 31, 2022

Are you confused about how to measure and optimize product conversion to boost product growth for your SaaS? You may have the best product page and deploy search engine optimization (SEO), compelling ads, nice and easy-to-understand products, etc., to bring in customers. What is product conversion in SaaS?

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UX Planet

DECEMBER 19, 2023

I was thrilled to see the product and the application being leveraged, particularly the builds I had actually worked on (since other builds and subsequent releases have ventured into market of course). I’ve also witnessed the sunsetting of a few solutions and how those situations came about.

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Userpilot

JUNE 28, 2022

In the busy, competitive world of SaaS products, there’s something that can give product managers a serious advantage: prototype testing. Being able to quickly build, launch, see how something lands, and learn lessons is a fantastic way to gather meaningful user feedback. What is prototype testing?

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Userpilot

AUGUST 26, 2021

You know how when you log into a SaaS product, you often notice the UI has changed or there are new options that weren't there before? That's SaaS product management hustling in the background to give you the best experience. And you had to own all the servers. Nightmare, right?

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