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How to Develop, Articulate, and Sell Product Strategy

The Product Guy

First, I did not know how to frame, develop and present product strategy in a systematic way, and second, as a startup, my company has not historically had a good track record of strategy being developed outside of senior management (read: founder). Two major obstacles stood in my way.

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Storyboarding for Influence: How Product Managers Can Drive Alignment Without Authority

Productside

Yet most product managers still rely on long documents, jargon-filled briefs, and clunky slide decks that dont land with the people who matter. When done well, storyboarding helps PMs communicate clearly, align teams faster, and influence decisionswithout needing formal authority. How: Whats your unique approach?

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Ask the Community: How Do You Shift From Functional Teams to Value-Driven Teams?

Product Talk

When an organization shifts from delivery or feature teams to product teams , the first step is often a change to team structure. Delivery and feature teams are often structured by function—front-end teams, back-end teams, mobile teams, etc. These teams can rarely deliver value on their own.

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TEI 325: 5 tools to create alignment, communicate better and build trust – with Stefano Mastrogiacomo, PhD

Product Innovation Educators

How product managers can get their teams on the same page. Effective product managers are good communicators and can get team members aligned to meet the objectives of a product. 2:30] Why do some teams underperform? Teams underperform when members work around each other and not with each other.

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Five Product Owner Myths Busted

Roman Pichler

” But do not allow people to dominate and tell you what to do, and don’t agree to a weak compromise. The SAFe product owner is tactical in nature and focuses on working on the product backlog and guiding the development teams. Myth #3: The product owner is responsible for the team performance.

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Six Types of “Product” Owners

Roman Pichler

When I need to take a break from writing, I save the document. But the ability to save the document is a feature, a part of the overall product. A feature owner is an individual who owns a capability end users can interact with, for example, the ability to persist a Word document or to edit it. Word is the product.

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10 Product Roadmapping Mistakes to Avoid

Roman Pichler

If you say yes to every request, you are in danger of creating a Frankenstein product—a product that is a collection of unrelated features, offers a weak value proposition, and gives rise to a poor user experience. But a product roadmap with unrealistic goals can turn the development effort into a “death march.”

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