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The ultimate marketing technology stack for 2019

Intercom, Inc.

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. The reasons for this growth – high-velocity economics of software innovation, the migration of money from old media to new media, etc.

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Search at Intercom: Building our Elasticsearch cloud on AWS

Intercom, Inc.

A large part of making this belief a reality is the idea of running less software. For this reason, we chose to run exclusively on AWS and wherever possible, we make use of battle-tested AWS services, be it RDS Aurora for our relational databases, the Simple Queue Service (SQS) for our async workers or ElastiCache for our caching layer.

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A Deep Dive into the Software Development Life Cycle (SDLC)

The Product Coalition

The Software Development Life Cycle provides a practical framework you can apply to your product and improve your processes. You should be able to define the project scope and goals clearly by outlining the objectives, functionalities, and features of the software. Choose communication channels, reporting plans, etc.

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Engaging Stakeholders with Opportunity Solution Trees: 3 Tactics to Try

Product Talk

Two and a half years ago, I introduced the opportunity solution tree. Today, I’m excited to share Hope Gurion’s thoughts on using opportunity solution trees. Like a true Agilist, she hasn’t just adopted the tool, but has iterated on it to better suit her needs. Fight Organizational Amnesia with Color-Coding. Tweet This.

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Software for Product Management: 14 Tools to Leverage in 2024

Userpilot

Using software for product management. This article will examine some of the best product management software in the market. TL;DR Choose a product management platform with advanced features, a user-friendly interface, customization, third-party integrations, scalable pricing, robust security , and collaboration features.

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How to Build a SaaS Platform

The Product Coalition

Businesses and individuals are increasingly making SaaS (Software-as-a-Service) applications their choice software platform for their business needs. A Cision PR Newswire report projects the SaaS market to grow from $158.2 A Cision PR Newswire report projects the SaaS market to grow from $158.2

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Shipping fast and safe: Building a culture of low-risk learning

Intercom, Inc.

Production is the only place where your code, infrastructure, and customers come together to represent objective reality. It’s only in production that you can truly validate the performance and correctness of your code, and learn how your customers use your product. We all deal with business-critical legacy systems from time to time.