Product Innovation Educators

MARCH 4, 2025

How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams.

Artificial Inteligence 235

Artificial Inteligence Research Software Product Research User Testing 235

Alchemer Mobile

JULY 13, 2021

Product experience refers to the customer journey that takes place within the product itself, from a person’s first login to their last time using the application. It is a broader, more end-to-end view of user experience, which refers to specific interactions a person has within a product. 6 ways to improve your product experience.

Customer Experience 230

Customer Experience User Testing Onboarding KPIs Product Research 230

Roman Pichler

FEBRUARY 14, 2023

Listen to the audio version of this article: [link] 1 Complement Scrum with a Product Discovery and Strategy Process Scrum is a simple framework that helps teams develop successful products. Otherwise, you might ask the wrong people for feedback on the increments and hence draw the wrong conclusions. But don’t stop there.

Product Research 371

Product Research Feedback Software Research Software User Testing 371

The Product Coalition

FEBRUARY 3, 2022

How to Find Product-Market Fit “Main reason why most of the products fail is due to lack of product-market fit.” ~Dan Dan Olsen Product-Market Fit is inarguably one of the main factors deciding on product success or failure. But what product-market fit is, exactly? target customer and underserved needs.

User Testing 159

User Testing Product Research Product Marketing Customer Experience 159

The Product Guy

SEPTEMBER 12, 2017

A marketer or market researcher may view patterns in terms of demographics and buying activity. A user researcher or other UX practitioner may group users by patterns in their behavior, both inside and outside your product. User personas stand in for users throughout the design of your product. Sad but true.

Research Software 273

Research Software User Testing Analytic Tools Product Research 273

The Product Coalition

OCTOBER 2, 2024

Stefan Röse breaks down how Quantilope is pushing forward customer development and the consumer research field. By Jon Matheson for Product Coalition Have you ever wondered how much a consumer is worth? Perhaps that’s why some research experts say, “Data is the new currency.” While flying from the U.K.

User Testing 141

User Testing Data Visualization Customer Feedback Research Software 141

Product Talk

JUNE 19, 2024

But when we use generative AI to replace customer interviews , to generate opportunity solution trees , or to do our thinking for us, we fundamentally misunderstand the purpose of discovery. My advice in this article may not stand the test of time. Discovering unmet customer needs, pain points, and desires—AKA opportunities.

Generative AI 301

Generative AI Product Research Feedback Software Analytic Tools 301

Mind the Product

DECEMBER 18, 2019

So, it was natural that we should want to develop a talent growth plan for our people. Each month we send out an NPS survey to assess whether the company is being a great place to work, but a few months ago I also sent Google’s manager feedback survey to my team of 10 product managers. Team execution and development.

Weak Development Team 161

Weak Development Team Feedback Software Research Software Development 161

The Product Coalition

OCTOBER 13, 2022

Here are 10 great product books on pre-product market fit (pre-PMF)! ?? Learn who to listen to: “The Mum test” (Rob Fitzpatrick) This book will teach you that they’re some people you should never listen to, like your mum. Poor questions yield little value. ?? Questions asked with a bias will bring useless answers.

User Testing 152

User Testing Books Product Marketing Marketing 152

Product Innovation Educators

JANUARY 13, 2020

That is what our guest did to investigate what people think about marketing and how it fits into the work product managers do. Also, we talk in the beginning about Jill’s experience developing the Adobe Creative Cloud; lots to learn just from that. 0:38] What was your experience developing Adobe Creative Cloud?

User Testing 230

User Testing Product Research Marketing Research Software 230

Lenny Rachitsky

SEPTEMBER 3, 2024

If you’re building a consumer subscription app, this post is your new bible. Over the past year, Phil Carter has been developing a framework for growing consumer subscription businesses, called the Subscription Value Loop. A massive thank-you to Phil for doing the work to put a piece like this together.

User Testing 132

User Testing Feedback Software Framework Onboarding KPIs 132

The Product Coalition

MARCH 7, 2023

How to prepare for a user interview, all the way to sharing the results with your team. The skill of running effective user interviews is key to defining your target users, finding product-market fit , growing your product, figuring out what to build next — or just simply understanding how users perceive your product.

User Testing 142

User Testing Customer Feedback Customer Experience Data Visualization 142

Sachin Rekhi

AUGUST 6, 2015

The customer development and lean startup methodologies evangelized by Steve Blank and Eric Ries brought us a better approach that favored experimentation over elaborate planning, customer feedback over intuition, and iterative design over traditional “big design up front” development. Target Audience.

User Testing 143

User Testing Document Product Marketing Marketing 143

The Product Coalition

AUGUST 2, 2023

Develop a Rummy Game — Comprehensive Guide to Card Game App Introduction Card games have a rich and storied history, that attracts players of all ages across the globe. With the enlargement of smartphones and mobile apps, traditional card games like Rummy have found a new digital home, opening up exciting opportunities for game developers.

Research Software 140

Research Software Feedback Software Weak Development Team Data Visualization 140

Intercom, Inc.

NOVEMBER 21, 2019

One of our mantras here at Intercom is that customer retention is the new conversion. In an era when more and more businesses adopt a subscription model, strong customer retention is the key to sustainable long-term growth and requires a laser-like focus. . How Jobs-to-be-Done unlocks customer empathy.

Customer Experience 34

Customer Experience User Testing Customer Feedback User Friction 34

Intercom, Inc.

JUNE 8, 2021

Not too long ago, customer support was viewed as a cost center, not a value driver. It was seen as a necessary part of a business, but not something that drove revenue or influenced customers’ buying decisions. Study after study shows how important a great customer experience is to today’s consumers. That time is over.

Reporting Tools 222

Reporting Tools Technical Review Data Visualization Research Software 222

The Product Coalition

FEBRUARY 26, 2022

Why have Product Managers stopped speaking to customers? Very sadly, most product managers I meet today no longer talk directly to customers regularly. If you ask; “How many customers did you speak to this week?” My view is that this evolution is bad for product management careers and the customers who benefit from what we do.

User Testing 191

User Testing Weak Development Team Customer Experience Customer Feedback 191

The Product Coalition

AUGUST 3, 2023

A compelling product vision is a guiding light, providing direction and purpose to the development process. The Importance of a Strong Product Vision A compelling product vision is a guiding star that aligns everyone involved in the product development process.

Vision 141

Vision Product Research User Testing Roadmap 141

The Product Coalition

MARCH 18, 2022

Recently one of the founders of a hot startup asked me, “How do we know if we should add new value props for existing customers or continue to invest in existing ones? Should they/you evolve the features of the core value prop for existing customers or invest in and develop new value props and features for new, adjacent customer segments?

Customer Experience 203

Customer Experience Onboarding KPIs User Testing Customer Feedback 203

The Product Coalition

NOVEMBER 12, 2024

First principles help you focus on the fundamentals — like the value you want to create, the outcomes you’re aiming for, and what your users actually need. It was clear we weren’t delivering a product customers loved. It’s too bad I didn’t have first principles to draw on at the time. Ask what you can use for structure.

Roadmap 93

Roadmap Automotive Product Research Feedback Software 93

Mixpanel

NOVEMBER 9, 2020

However, they don’t meet everyone’s data needs—particularly product teams’ BI tools are great at visualizing any data that can be queried from a data warehouse. It takes an expensive, time-consuming, up-front investment in data to realize the benefits of BI.

Data Visualization 111

Data Visualization Differentiation Analytic Tools User Testing 111

Userpilot

NOVEMBER 30, 2023

TL;DR Market gaps are the disparities between what customers need and want , and what the market can deliver. A market gap can be caused by missing functionality or poor user experience. Tracking user behavior in-app enables product teams to find ways to improve product experience. What are market gaps?

User Testing 105

User Testing Data Visualization Feedback Software Research Software 105

Intercom, Inc.

JULY 15, 2021

With a Master’s degree in human-computer interaction and over two decades of experience in user research and user experience in companies like Oracle, he now leads the design team across all product offerings at IBM. User research is a vital part of the design process. Playfulness pays off.

Research Software 245

Research Software Feedback Software Reporting Tools User Testing 245

Userpilot

NOVEMBER 5, 2022

Why should you use customer discovery? How can product managers use it to test assumptions and uncover opportunities? Using Discovery to Test Assumptions and Uncover Opportunities by Susan Stavitzki. Customer discovery is the process of identifying, defining, and prioritizing relevant user personas.

Product Research 98

Product Research User Testing Customer Feedback Customer Experience 98

Userpilot

AUGUST 30, 2024

Customer insights enable SaaS teams to understand them better and build products that satisfy their genuine needs. From the article, you’ll learn about different kinds of customer insights (from product analytics and only) and the benefits of gathering them. Let’s dive right in! Book the demo to find out how!

Data Visualization 105

Data Visualization Customer Feedback User Testing Analytic Tools 105

Product Talk

DECEMBER 15, 2021

As a job-seeker, how do you test the waters to figure this out? He’s exploring new products to unleash creative performance and thriving teams through the evolving future of work and web3. Paolo Appley, Senior Product Manager at User Interviews. Richard Simms, Senior User Experience Designer at SEEK Learning.

Product Research 227

Product Research Customer Experience Research Software Reporting Tools 227

Intercom, Inc.

APRIL 23, 2018

When building your products, the security and privacy of your customers’ data needs to be a top priority. The EU’s General Data Protection Regulation (GDPR) is a major regulatory change that will affect all companies with EU customers or users – and because it applies to companies no matter where they may be, it has a truly global reach.

Weak Development Team 220

Weak Development Team Systems Review Data Visualization User Testing 220

Roman Pichler

AUGUST 15, 2023

When that’s the case, a product is usually progressed based on the features requested by the users and stakeholders. This can result in a Frankenstein product, a product that has a horrible value proposition and offers an awful user experience instead of creating real value for the users and the business.

Product Strategy 255

Product Strategy Strategy Research Software Customer Experience 255

BrainMates

NOVEMBER 1, 2021

Developing and launching a product only to have it fail is the complete antithesis of the “Fail Fast” innovation motto. You have just invested 1000s of work hours and millions of dollars in developing & launching this product. Failure Point #1 – A lack of customer benefit. To that, I say unequivocally NO !

Weak Development Team 105

Weak Development Team Product Research Development Research Software 105

The Product Coalition

MAY 1, 2023

The team stressed. Then in strolls the design team, telling us to step back. Calling us out for not investing time to understand our buyer, let alone our user. Another blocker in my path preventing me from moving the product team into action. User, what user? Think of it like a room’s air conditioning.

Weak Development Team 132

Weak Development Team User Testing Data Visualization Product Research 132

Userpilot

MARCH 13, 2024

You need a robust ideation process to bring the right ideas to life and add more value for your users. TL;DR Feature ideation is a process through which product teams brainstorm ideas for new features to introduce to their product. You then build prototypes of the features to gain an understanding of user experience and preferences.

Data Visualization 105

Data Visualization Weak Development Team User Testing Feedback Software 105

Intercom, Inc.

JANUARY 31, 2019

As part of the process, we’ve spent a lot of time reviewing who we should be selling to these days, and how we should be selling to these customers. And as the organization grows, the work involved to get teams aligned on who you’re selling to and how you’re selling is not something to be taken for granted either. What didn’t?

Customer Experience 165

Customer Experience Customer Feedback User Testing Weak Development Team 165

Userpilot

MARCH 31, 2023

TL;DR Product evaluation surveys are customer research tools used to assess how users feel about your product experience at different stages of the customer journey. They help the product manager track changes in user sentiment, help them gather feedback , and understand customer needs.

User Testing 96

User Testing Customer Feedback Product Research Feedback Software 96

Modus Create

FEBRUARY 12, 2025

8 AI trends that will define product development By Greg Sterndale Posted in Digital Transformation , Product Published on: February 12, 2025 Last update: February 10, 2025 From modular architecture to agentic AI How product development will evolve in 2025 & beyond In product development, change is the only constant.

Analytic Tools 40

Analytic Tools Weak Development Team Data Visualization Technical Review 40

Intercom, Inc.

FEBRUARY 8, 2018

In his 2017 keynote, “The User Experience of Design Systems” , designer, artist and educator Rune Madsen dissects not just the oft-celebrated rewards of systems, but also the inherent risks that broad ones bring to the table. The user experience of design systems. I also do writing and teaching as a part of my practice.

Feedback Software 191

Feedback Software Customer Experience User Experience User Testing 191

Product Talk

SEPTEMBER 20, 2023

Instead of relying on someone else (like a coach or leader) to tell them what to do next, product teams can use an opportunity solution tree to keep track of their desired outcome , the opportunities they’ve identified to chip away at that outcome, and the solutions they’re considering to address those opportunities.

Data Visualization 294

Data Visualization Analytic Tools Research Software Product Research 294

Userpilot

MARCH 24, 2021

It helps your entire team rally around a vision and a set of outcomes, making sure everyone is aligned in reaching those product growth goals. It helps you find product-market fit and gives your team direction. It helps define the problems you are trying to solve and helps form your product-market fit.

Product Research 119

Product Research Onboarding KPIs Product Strategy User Testing 119