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The Product Strategy and the Product Life Cycle

Roman Pichler

Listen to the audio version of this article: [link] A Brief Introduction to the Product Lifecycle Model As its name suggests, the product lifecycle model describes how a product develops over time. A product is born or launched; it then develops, grows, and matures. It assumes that it has a life much like a living being.

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Everything you need to know about Pulse AI for customer experience 

Alchemer Mobile

It’s driven by tools like ChatGPT and Gemini, and nothing has captured attention quite so effectively since social media hit the scene promising free technology to get closer to their customers. Right now, enterprise companies are thinking about how they can scale proven use cases with less technical knowledge to drive business goals.

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The 5 Most Lethal Mistakes in Product Development

BrainMates

Developing and launching a product only to have it fail is the complete antithesis of the “Fail Fast” innovation motto. You have just invested 1000s of work hours and millions of dollars in developing & launching this product. Most companies are in reality reviewing and failing several orders of magnitude less ideas than this.

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Succeeding with Product Delivery and Scrum: 10 Tips for Product People

Roman Pichler

Listen to the audio version of this article: [link] 1 Complement Scrum with a Product Discovery and Strategy Process Scrum is a simple framework that helps teams develop successful products. Continue the discovery and strategy work while the product is being developed. But don’t stop there.

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The Cost of a Bad Product Strategy

ProductPlan

But for every success story, there’s a graveyard of failed products laid low by bad product strategies. A bad strategy is hard to overcome. You’re burning cash and daylight, building up a legacy of technical debt and features that aren’t moving you in the right direction. What Does a Bad Product Strategy Look Like?

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Don’t Use Generative AI to Replace Discovery with Real Humans

Product Talk

. – Tweet This So I want to take some time to review why we do discovery. I’ll do my best to update it as the technology evolves. I recommend teams conduct story-based customer interviews to discover opportunities and run assumption testing to discover the right solutions. Take a minute and suppose you were on the search team.

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Six Types of Competition That You Must Be Aware Of

The Product Coalition

Photo by Alexei on Pxhere A few months after I joined Twiggle as the VP of Product, the CEO gave me a list of competitors to review. It didn’t mean that there was no competition (which is usually a very bad sign), but that the traditional search engines weren’t it. Here are six categories of competition that you must be aware of.