The Product Guy

FEBRUARY 26, 2025

With privacy concerns, AI-driven decisions, and increasing competition, trust is becoming the ultimate differentiator for PMs who want to build lasting customer relationships. 1-on-1 Support spanning personalized mentorship and resume reviews (available at higher tiers). Exclusive deep dives like this one on strategic influence.

Differentiation 150

Differentiation Roadmap Technical Review Article 150

The Product Guy

SEPTEMBER 27, 2016

Paul is an experienced product management professional with over 15 years of experience in technology management and 10 years in product management. Prior to Medidata, Paul led product management and was head of technology at Centage Corporation, a budgeting and financial forecasting software company in Natick, MA.

Research Software 370

Research Software User Testing Analytic Tools Product Research 370

The Product Guy

OCTOBER 25, 2016

Paul is an experienced product management professional with over 15 years of experience in technology management and 10 years in product management. Prior to Medidata, Paul led product management and was head of technology at Centage Corporation, a budgeting and financial forecasting software company in Natick, MA.

Analytic Tools 356

Analytic Tools Research Software CTO Coach Fractional CTO 356

Product Management University

DECEMBER 11, 2024

However, just because customers want them doesnt mean theyre delivering the level of differentiating value your organization needs to meet its own goals. Market Analysis Before and With AI Customers are clamoring for a number of improvements to your product and youre on a mission to get them funded and on the roadmap.

Product Management 130

Product Management Product Manager User Testing Management 130

The Product Coalition

OCTOBER 16, 2024

We were now reviewing the features to be sunset, and the teams to work on them. They collect features that perhaps once were a good idea, heavily used, and important differentiators. With a dedicated reverse roadmap, you can easily show the experience improvements due to the deletion. But it had to be done. Eliminate the bloat.

Roadmap 118

Roadmap Onboarding KPIs User Testing Customer Experience 118

Lenny Rachitsky

OCTOBER 22, 2024

Salary transparency is an increasingly important topic in tech, as professionals are keen to maximize their compensation, and companies are looking to hire and retain top talent. Even among the big tech companies, levels don’t necessarily map one-to-one. Also, a big thank you to Pave for helping us sanity-check these numbers.

Data Visualization 132

Data Visualization Product Management Product Manager Product Research 132

Intercom, Inc.

NOVEMBER 7, 2018

Tech stacks are the backbone of modern sales and marketing operations. But, too often sales and marketing tech stacks are cobbled together from existing tools and workflows that have organically developed over time. They’ve spent hours reading customer reviews, checking out your pricing options and researching competitors.

Technical Review 161

Technical Review Data Visualization Research Software Customer Experience 161

Intercom, Inc.

FEBRUARY 9, 2021

Nearly two-thirds (58%) would sever their relationship with a business due to poor customer service. With customer experience rapidly becoming a key differentiator , resulting in increased consumer loyalty, more revenue, and greater cost savings, it’s more important than ever to stand out or lose out. With empathy. “I

User Testing 222

User Testing Reporting Tools Customer Feedback Customer Experience 222

Johanna Rothman

JULY 22, 2021

Let's differentiate between the strategic and the tactical. In addition, you might need these product strategies too: Product architecture, to shepherd the technical value of a product. As a guideline, I like to review the strategy every 6-12 months. Let's review. Worse, many of these managers also want business agility.

Differentiation 133

Differentiation Product Research Roadmap Strategy 133

Roman Pichler

MAY 13, 2024

New technologies alone introduce change and uncertainty—think of the Internet of Things, Blockchain, machine learning, and generative AI, for example. Additionally, schedule regular collaborative strategy reviews —at least once per quarter—and invite the key stakeholders and development team members to them.

Customer Experience 280

Customer Experience Product Research Technical Review Data Visualization 280

Product Innovation Educators

JULY 4, 2022

I wanted to learn how this company creates competitive products, differentiating on cost while offering comparative capabilities that equates to much higher value for customers. Wyze’s tagline is to make great technology accessible. Today, we get to find out together as the VP of Product for Wyze joins us.

Artificial Inteligence 284

Artificial Inteligence User Testing Feedback Software Customer Feedback 284

Roman Pichler

FEBRUARY 14, 2023

1] As simple as this sounds, there is a catch: To create value with Scrum, you must understand who the users and customers are, why people would want to use and pay for the product, which business benefits it should generate, and, in the case of commercial products, which features differentiate it from competing offerings.

Product Research 357

Product Research Feedback Software Research Software User Testing 357

Product Innovation Educators

MARCH 3, 2025

To answer this question, they employed a technology called supervised fine-tuning. This discovery challenged a common assumption that machines would struggle with the emotional aspects of customer research due to their lack of human empathy. As product professionals, we’re trained to identify problems and create solutions.

Research Software 156

Research Software Product Research Artificial Inteligence User Testing 156

Intercom, Inc.

MARCH 28, 2022

While this shift was already underway, the rate of digital transformation is now happening much faster than previously predicted due to the impact of the COVID-19 pandemic. Technology capabilities were one of the key factors of business success during the height of the COVID-19 pandemic”. This trend shows no signs of slowing down.

Reporting Tools 228

Reporting Tools Customer Communications Data Visualization Research Software 228

Product Management Lessons from the Trenches

DECEMBER 17, 2018

Fortunately, technology has been rapidly advancing and there are tools available that make this a solvable problem. Sentiment analysis is often used to review survey results from customer-service interactions, product reviews, etc. your users want to just tell your app what they want and have your app deliver on the request.

Technical Review 30

Technical Review Feedback Software Artificial Inteligence User Testing 30

Roman Pichler

MARCH 14, 2023

As new technologies emerge, as competitors offer new products or update existing ones, and as users’ needs evolve, your strategy has to change in order to proactively guide the product delivery and maximise the chances of offering a successful product. You should therefore regularly review your product strategy.

Product Strategy 325

Product Strategy Strategy Vision Product Research 325

The Product Coalition

JANUARY 12, 2022

Innovation & technology: B est-of-breed is the way to outperform competitors. In other words, technology is the backbone of innovation. This is made possible due to huge working capital and its integrated bundle of products e.g Hence, innovation is an important factor to drive product-led growth. Let’s move the case.

Research Software 176

Research Software Technical Review Strategy Product Research 176

Roman Pichler

OCTOBER 2, 2018

If you are not sure which time box is right for you, then start with one month and hold weekly review meetings where you assess the progress and decide if and how to continue. The world doesn’t stand still; markets and technologies change; new competitors emerge. Continuous Strategizing. What would help your product perform well?

Product Strategy 247

Product Strategy Product Research Strategy Technical Review 247

UX Planet

MARCH 9, 2025

is another common question asked by stakeholders when they review the proposal. This one lacks clarity, differentiation, and a compelling purpose. Example of pain points that offline shopper experiences. Image by PowerSlides. Competitive analysis : What are our competitors doing?

Product Research 115

Product Research Research Software Feedback Software User Testing 115

Intercom, Inc.

APRIL 21, 2021

Excellent execution can be a differentiator. Designing something to be better, but not necessarily different, can have huge impact and end up being a differentiator. On the other extreme, you have a company like Snapchat, who innovate at the UI level, as that is part of what defines and differentiates them. But it is not enough.

User Testing 219

User Testing Differentiation Customer Experience Technical Review 219

Product Management Unpacked

MAY 13, 2020

This approach not only gave the brand man — eventually the brand manager — ownership of a given brand, but it also allowed P&G to better differentiate the various brands in its portfolio. His new product-centric approach called for dedicated teams, focused around a particular brand, each led by a brand man.

Reporting Tools 173

Reporting Tools Research Software User Testing Technical Review 173

The Product Guy

JANUARY 5, 2017

Paul is an experienced product management professional with over 15 years of experience in technology management and 10 years in product management. Prior to Medidata, Paul led product management and was head of technology at Centage Corporation, a budgeting and financial forecasting software company in Natick, MA.

Analytic Tools 271

Analytic Tools Research Software CTO Coach Fractional CTO 271

The Product Coalition

NOVEMBER 12, 2024

Instead of accepting the limitations of battery technology and electric powertrain systems, Tesla rethought the components focusing on physics — looking at things like the specific energy density of batteries and efficiency of electric motors. Be sure to agree on them, set them, review them, and adjust as you go. Does it make sense?

Roadmap 93

Roadmap Automotive Product Research Feedback Software 93

UX Planet

DECEMBER 6, 2024

Customers are mostly flexible with their car preferences due to the nature of the marketplace. Goals for AI/ML Integration Competitive Differentiation: Leveraging advanced AI/ML capabilities to create a distinctive market position that sets our solution apart from traditional automotive sales approaches.

Customer Experience 98

Customer Experience Data Visualization Research Software Feedback Software 98

Product Talk

JUNE 19, 2024

. – Tweet This So I want to take some time to review why we do discovery. I’ll do my best to update it as the technology evolves. The better we understand our customers, the better we can meet their needs, and the more we can differentiate our product from the competitors. But this is where I stand today. It’s not real.

Generative AI 296

Generative AI Product Research Feedback Software Analytic Tools 296

The Product Coalition

JULY 1, 2021

Technical Perspective on API Platforms Due to the technical nature of APIs, most organisations and managers immediately turn to their technologists and engineers to understand how they need to deliver an API. You need it invested in your differentiators and value creators. Originally published at [link] on June 23, 2021.

Analytic Tools 139

Analytic Tools Technical Review Software Review Customer Experience 139

Alchemer Mobile

NOVEMBER 22, 2024

Our platform empowers you to deepen relationships and connect with customers wherever they are in their journey. Pain Point #2: Steep learning curve Many platforms promise powerful features but are so complex that they require extensive training and technical expertise.

Feedback Software 130

Feedback Software User Testing Research Software Customer Feedback 130

Intercom, Inc.

JUNE 3, 2021

It may take a bit of a leap of faith to invest in a differentiation strategy that won’t immediately translate into ROI, especially in a pandemic, but you can’t sacrifice innovation and sustainability for short-term revenue. There have been two seminal memos that have, in a sense, rocked the tech industry. Hello Paul.

Strategy 228

Strategy Feedback Software Research Software Software Review 228

The Product Guy

APRIL 4, 2017

Paul is an experienced product management professional with over 15 years of experience in technology management and 10 years in product management. Prior to Medidata, Paul led product management and was head of technology at Centage Corporation, a budgeting and financial forecasting software company in Natick, MA.

Analytic Tools 268

Analytic Tools Research Software CTO Coach Development 268

Product Innovation Educators

SEPTEMBER 2, 2024

Engineers and product developers often focus on the technical aspects of a product, but customers are mainly interested in what they get out of it. Key Considerations in Value-Based Pricing Differential Value: Understanding what makes your product different from alternatives in the market.

User Testing 280

User Testing Product Research Market Research Research Software 280

People-First Product Leadership

OCTOBER 22, 2024

Rapid technological changes and shift to hybrid work: The transition to remote / hybrid work, then back to the office, has mixed up communication, collaboration, and work-life balance. That’s the power of the new AI-native tech stack. Balance Technology and Humanity: Use AI to enhance human capabilities, not replace them.

Technical Review 59

Technical Review Data Visualization User Testing Customer Feedback 59

Intercom, Inc.

DECEMBER 2, 2019

In a similar vein, 70% of end users say they feel more loyal to companies that provide support in their native language; there’s also massive upside to doing so if you consider another survey which found that 67% of customers are willing to switch brands due to a poor customer experience. What’s causing the disconnect?

Customer Experience 209

Customer Experience Research Software User Testing Technical Review 209

The Product Guy

FEBRUARY 18, 2017

Paul is an experienced product management professional with over 15 years of experience in technology management and 10 years in product management. Prior to Medidata, Paul led product management and was head of technology at Centage Corporation, a budgeting and financial forecasting software company in Natick, MA.

Analytic Tools 240

Analytic Tools Research Software CTO Coach Fractional CTO 240

The Product Coalition

MARCH 23, 2022

A Product Framework from Concept to Delivery: Part 1 Why “FE²AR” As a technology executive, I have seen my share of successful and not-as-successful products. The best products fail nowadays due to a lack of consideration of Ecosystems, an example that I will walk through in Part 2 of this article. Economic — Cheaper, Faster, Better?—?Typically,

Framework 136

Framework Reporting Tools Technical Review Systems Review 136

The Product Coalition

JUNE 11, 2023

Unfortunately, despite their effectiveness, few employers make use of cognitive tests, maybe due fear it turns them off, or sensitivity to accusations of systemic bias. Bias hires toward formerly technical people because they communicate better with the engineers and they also can translate technical details into lay terminology.

Product Research 146

Product Research Technical Review Product Management Product Manager 146

The Product Guy

MAY 15, 2017

Paul is an experienced product management professional with over 15 years of experience in technology management and 10 years in product management. Prior to Medidata, Paul led product management and was head of technology at Centage Corporation, a budgeting and financial forecasting software company in Natick, MA.

Analytic Tools 225

Analytic Tools Research Software Product Strategy CTO Coach 225

Lenny Rachitsky

JUNE 11, 2024

Include CSAT scores from top technology companies. Include NPS scores from top technology companies. Include key features, existing customers, differentiation points, and user reviews. Include key features, existing customers, differentiation points, and user reviews. Understanding technical jargon 24.

User Testing 117

User Testing Research Software Analytic Tools Technical Review 117