Lenny Rachitsky

FEBRUARY 25, 2025

Below, you’ll find what I believe is the most actionable, specific, and straightforward framework for crafting a strategy, for both your product and your company. As Chandra shares below, his framework sits on top of the best strategy wisdom out there (e.g. So we teamed up to make that happen.

Strategy 116

Strategy Technical Review Product Strategy Product Research 116

Roman Pichler

APRIL 3, 2018

Business Strategy vs. Product Strategy. A business strategy describes how a company wants to achieve its overall aspiration and create value for its users, employees, and shareholders. The business strategy provides the company with the basis for making the right investment decisions. What is the company’s vision?

Strategy 273

Strategy Product Research Weak Development Team Systems Review 273

The Product Guy

OCTOBER 9, 2018

First, I did not know how to frame, develop and present product strategy in a systematic way, and second, as a startup, my company has not historically had a good track record of strategy being developed outside of senior management (read: founder). I admit that in the past, I have been soured on “strategy” as a discipline.

Weak Development Team 326

Weak Development Team Product Strategy Strategy Development 326

Roman Pichler

AUGUST 15, 2023

Listen to the audio version of this article: [link] 1 No Strategy The first and most crucial mistake is to have no product strategy at all. As there is no strategy, objectively assessing the impact of the requests is virtually impossible. The strategy is therefore either too big or too narrow.

Product Strategy 255

Product Strategy Strategy Research Software Customer Experience 255

The Product Coalition

JANUARY 26, 2021

Those are the differentiators.” — Dan Pink, Atlassian interview By painting a picture of a world that had transitioned to sustainable energy, Musk was giving his employees a unified sense of meaning, reinforcing what sits at the centre of providing purpose?—?a a clear and compelling vision. Dan Pink’s Motivation 3.0 when done well.

Vision 187

Vision Product Research User Testing Workshop 187

The Product Coalition

AUGUST 3, 2023

How to Achieve Success in Your Product Strategy In today’s rapidly evolving market, having a clear product vision and a well-defined strategy is essential for the success of any tech product. A compelling product vision is a guiding light, providing direction and purpose to the development process.

Vision 141

Vision Product Research User Testing Roadmap 141

Roman Pichler

OCTOBER 2, 2018

Why a Product Strategy Process Matters. An effective product strategy process should ensure that a valid product strategy and an actionable product roadmap are always available—that a shared and valid approach to achieving product success is available at anytime, as the picture below illustrates. Timeboxed Strategizing.

Product Strategy 253

Product Strategy Product Research Strategy Technical Review 253

The Product Guy

MAY 15, 2017

In a recent live stream from one of our mentors of The Product Mentor , Dustin Levy, lead a conversation around “Product Strategies for Non-Strategists”. He is passionate about Lean and Agile Product management, innovative business models and business and product strategies. Krishna Madhuvarsu Director of Product Strategy, Oracle Inc.

Analytic Tools 225

Analytic Tools Research Software Product Strategy CTO Coach 225

Product Innovation Educators

APRIL 11, 2022

What product managers need to know about having an ecosystem strategy. Today we are talking about strategy. It’s an important topic because our work as product managers and innovators should be in alignment with our organization’s strategy, but strategy may not be what you think it is. His latest book is?

Strategy 245

Strategy Automotive Research Software Product Strategy 245

Intercom, Inc.

NOVEMBER 25, 2019

Five years ago I wrote about how product strategy means saying no – you must ruthlessly protect your product from feature creep. . Saying no, however, is just one part of a successful product strategy. ” Unique activities : Find the differentiators that make sense for you. The meeting point of company and product strategy.

Product Strategy 187

Product Strategy Strategy Research Software User Testing 187

Product Management University

OCTOBER 19, 2023

The new product is going to boost your differentiation in the competitive space. You’ve just built some cool new A.I. enabled product or feature set and everyone’s totally energized over the upcoming announcement and marketing launch activities. You’ve got customer references with success metrics to make your value story real.

Product launches 264

Product launches Product Research Weak Development Team Vision 264

Roman Pichler

FEBRUARY 14, 2023

Listen to the audio version of this article: [link] 1 Complement Scrum with a Product Discovery and Strategy Process Scrum is a simple framework that helps teams develop successful products. You should therefore do just enough product discovery and strategy work before you start using Scrum and before you add any items to the product backlog.

Product Research 371

Product Research Feedback Software Research Software User Testing 371

Mind the Product

APRIL 6, 2020

Our goal was to define how we would set and communicate the company strategy, and how that strategy would lead OKRs and backlog definition. Product (and company) strategy is the backbone that guides product goal-setting and roadmap definition, although it’s sometimes overlooked or confused with having a vision.

Product Strategy 167

Product Strategy Strategy Feedback Software Customer Experience 167

The Product Coalition

APRIL 1, 2023

I’m not a big fan of the word “product strategy”. Here are 4 steps any startups can follow to create a great product strategy: 1. Lean toward your vision 1. He thought the best strategy was to play something. A great product strategy is the same. The first iPhone (2007) differentiated this way: 3.

Product Strategy 137

Product Strategy Startups Strategy Vision 137

UX Planet

MARCH 9, 2025

Vision and strategygoals A vision statement should answer the following question: Where are we heading and why? Bad vision statements To be the best eCommerce platform in theworld. Bad vision statements To be the best eCommerce platform in theworld. This one lacks clarity, differentiation, and a compelling purpose.

Product Research 115

Product Research Research Software Feedback Software User Testing 115

Intercom, Inc.

JUNE 2, 2021

Is this solution something we want to innovate on and own as an industry leader and differentiator, or is it table stakes where we want to be on par with the market? This type of innovation can factor into the business strategy, product strategy, and execution levels. Is this critical to the company and product strategy?

Customer Experience 251

Customer Experience Framework Feedback Software Analytic Tools 251

The Product Coalition

MARCH 9, 2022

So how to differentiate your restaurant from others? The answer lies in restaurant branding and marketing strategies. Before going into a specific restaurant branding strategy, we need to understand the concept of restaurant branding and how it works. Several restaurant branding strategies can create restaurant brand awareness.

Branding 171

Branding Strategy Feedback Software Research Software 171

Product Management University

AUGUST 21, 2023

Portfolio Vision Portfolio CEO, the first and most important thing you’re going to do, just like the CEO of a company, is establish a “north star” vision for the portfolio. The important thing here is that each product vision supports the portfolio vision. Here’s the great thing about this vision structure.

Product Management 246

Product Management Product Manager White Paper Vision 246

Product Innovation Educators

JULY 4, 2022

I wanted to learn how this company creates competitive products, differentiating on cost while offering comparative capabilities that equates to much higher value for customers. From there, if we’re getting into a brand new category, we follow a fast-follower strategy. One of our new service features is Wyze Anything Recognition.

Artificial Inteligence 284

Artificial Inteligence User Testing Feedback Software Customer Feedback 284

Roman Pichler

DECEMBER 3, 2019

Hold Regular Product Strategy Reviews. A product strategy , like any other plan, is subject to change. How changeable your strategy is, depends on your product’s life cycle stage. As long as your product hasn’t reached product-market fit, the strategy is usually volatile. Look at Four Key Factors.

Technical Review 177

Technical Review Product Strategy Strategy Workshop 177

The Product Guy

OCTOBER 18, 2019

One of the most important skills for a product manager, and for the product itself, is developing a product vision and strategy. The reason strategy is so important is that it provides the compass that helps to focus the team, organization and users in the same direction toward the north star.

Data Visualization 170

Data Visualization Strategy Product Management Product Manager 170

Userpilot

OCTOBER 11, 2022

What are some good product vision examples? How is the product vision different from the company vision? What makes a great product vision? How should product managers develop effective product vision statements? Product vision and company vision overlap in single-product organizations.

Vision 111

Vision Analytic Tools Data Visualization Reporting Tools 111

Product Management University

OCTOBER 10, 2023

That brings us to the topic of a single market strategy versus strategies for each product and which approach has more strategic benefit to your organization. Product strategies view the customer in silos (by user) from the bottom up. A market strategy does just that. Here’s the $1 million question. Here’s the thing.

Strategy 130

Strategy Product Strategy Marketing Product Research 130

The Product Guy

JANUARY 18, 2018

All ideas were rated on some additional key criteria apart from financial gains/losses such as: customer value, regulatory requirement, ease of adoption, whether it was a differentiator for us in the market or not. Differentiator in the industry (On a scale of 1-5). 15% Differentiation. Expected ADV (Average daily volume).

Differentiation 252

Differentiation Product Research Data Visualization Customer Experience 252

Userpilot

AUGUST 8, 2024

Crafting a winning product strategy is crucial for SaaS success, and finding the right product strategy example can provide all the inspiration you need. This article provides concrete examples of different product strategies employed by SaaS companies. There are 11 main product strategy examples in SaaS today.

Analytic Tools 105

Analytic Tools Feedback Software Research Software Product Strategy 105

Roman Pichler

MAY 13, 2024

Listen to the audio version of this article: [link] Product Strategy and Change Strategy means different things to different people, so let me briefly share my definition. A product strategy describes the approach chosen to make a product successful. Such a strategy facilitates effective product discovery and product delivery.

Customer Experience 294

Customer Experience Product Research Technical Review Data Visualization 294

The Product Coalition

SEPTEMBER 4, 2023

In some cases, growth problems are caused by a limiting spotlight vision, where product organisations continue to focus on the needs of a small segment of users even when it reaches a point where it no longer yields meaningful returns. It was not only a selling point; it was a differentiator.

User Testing 140

User Testing Customer Feedback Vision Customer Experience 140

Intercom, Inc.

JANUARY 24, 2023

This evolution always starts with one thing: a clear product vision. Reinvention requires a product vision : a visual artifact that sets product direction over a longer term time horizon. Product vision is the critical bridge between strategy and execution. An inevitable slide into decline sounds ominous.

Vision 118

Vision Feedback Software Customer Experience User Testing 118

Userpilot

SEPTEMBER 10, 2022

What’s product differentiation? What differentiation strategies can a product manager use to make the product stand out in a saturated market? Product differentiation is about highlighting the features of your product that make it stand out on the market. What is product differentiation?

Differentiation 98

Differentiation Feedback Software Research Software User Testing 98

Roman Pichler

JANUARY 8, 2019

For revenue-generating products, you should also investigate if the product is still effectively differentiated: Do users have a compelling reason to choose it over competitors’ offerings? Capture your decisions and document the new strategy for your product, for instance by creating a new, forward-looking Product Vision Board.

Product Research 223

Product Research Customer Experience User Testing Analytic Tools 223

Product Talk

APRIL 17, 2024

You have this grand vision. What’s the vision? I think teams often struggle to connect the dots between vision, strategy, and execution or opportunity space , right? The vision is flight level one for me. It is hard to do true research for a product vision. We have plenty of ideas. Our backlogs are full.

Product Research 277

Product Research User Testing Data Visualization Research Software 277

The Product Coalition

SEPTEMBER 2, 2022

The Eight Core Elements of a Winning Product Strategy “The essence of strategy is choosing what not to do.”?—?Michael The leadership team finally agreed on the vision. To build a successful product strategy, you must be willing to make tough choices that have a lasting impact and represent big moves. Back to the dilemma?

Product Strategy 142

Product Strategy Strategy User Testing Weak Development Team 142

PMLesson's Ace the PM Interview

AUGUST 20, 2020

Product Vision or Product Vision Statement is the long-term goal for a product includes the long-term mission and the motivation behind its creation, along with why it’s important. Product visions, ultimately, serve as the guideposts for the development of the products. What is a Product Vision?

Vision 98

Vision Customer Experience Customer Feedback Differentiation 98

Intercom, Inc.

MAY 19, 2020

This fascinating talk by one of our Principal Engineers, Eoin Nolan, dives into the ideal balance on a high-performing product team between the three disciplines of strategy, design, and engineering. Core to that balance is a diversity of skill sets and vision on the team working in alignment. You have to expect it to be that way.

User Testing 245

User Testing Research Software Product Research Feedback Software 245

Userpilot

JULY 24, 2024

Launching a product without a well-defined product strategy framework is similar—you risk wasting resources without a clear path to success. So, how do you outline a product strategy framework that is the foundation of product-led growth ? Product strategies help you design and grow your products. Let’s get right to it.

Data Visualization 111

Data Visualization Framework Product Strategy Analytic Tools 111

The Product Guy

SEPTEMBER 27, 2016

He is passionate about Lean and Agile Product management, innovative business models and business and product strategies. In this position, Dustin’s primary responsibilities include product portfolio management, new product introduction and product line strategy deployment. Krishna Madhuvarsu Director of Product Strategy, Oracle Inc.

Research Software 370

Research Software User Testing Analytic Tools Product Research 370