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Strategy Blocks: An operator’s guide to product strategy

Lenny Rachitsky

Step 1: Preparation (3-5 weeks) The preparation step is a foundational effort where a lot of the groundwork and due diligence is done to inform the strategy selection process. Uniqueness of levers: Assess if the levers can have a unique and differentiated experience as a result of being built by the team/company.

Strategy 118
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How to Develop, Articulate, and Sell Product Strategy

The Product Guy

This sort of hand-waving has been most prevalent in software companies, where the supposed price of strategy missteps is seen as low. However, this is a naïve analysis that overlooks lost market share due to poor strategic thinking, or the demoralizing effect on engineers having to repeatedly rewrite code because of poor product-market fit.

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Business Development vs. Product Management

The Product Guy

Jordan has enterprise Software-as-a-Service experience within the facilities management, legal and pharmaceutical verticals, having most recently worked at ServiceChannel, Epiq Systems and Medidata Solutions. Vikas started his career as software developer with Siemens. Krishna Madhuvarsu Director of Product Strategy, Oracle Inc.

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Product Strategies for Non-Strategists

The Product Guy

Jordan has enterprise Software-as-a-Service experience within the facilities management, legal and pharmaceutical verticals, having most recently worked at ServiceChannel, Epiq Systems and Medidata Solutions. Vikas started his career as software developer with Siemens. Krishna Madhuvarsu Director of Product Strategy, Oracle Inc.

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Messaging Strategies: How to Build One + Examples

Userpilot

Differentiation : Strategic messaging highlights what makes your brand unique, showcasing features and benefits that set you apart from competitors. For example, a travel agency might send targeted ads featuring vacation packages to potential customers browsing travel blogs (Awareness stage). Impactful customer testimonial.

Messaging 111
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Top 15 SurveyMonkey Alternatives to Consider

Userpilot

TL;DR SurveyMonkey is a feedback software that can build multiple types of surveys including employee engagement, Net Promoter Score , customer satisfaction surveys , product testing, and event feedback. Pros & Cons Pros: You don’t need to code to get the most out of it. What is SurveyMonkey? Userpilot feedback analytics.

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Rapid Prototyping for Product Managers

The Product Guy

Jordan has enterprise Software-as-a-Service experience within the facilities management, legal and pharmaceutical verticals, having most recently worked at ServiceChannel, Epiq Systems and Medidata Solutions. Vikas started his career as software developer with Siemens. Krishna Madhuvarsu Director of Product Strategy, Oracle Inc.