Userpilot

JULY 24, 2024

Identify your target market and user segments to figure out what they want and chart out your product strategy accordingly. Outline your unique value proposition (UVP) and come up with a differentiation strategy to help differentiate your product. What is a product strategy framework?

Data Visualization 95

Data Visualization Framework Product Strategy Analytic Tools 95

Userpilot

SEPTEMBER 14, 2023

What customer discovery questions should product managers ask to accurately identify the unsatisfied needs of potential customers and validate ideas? TL;DR Customer discovery questions enable product teams to better understand customer needs and problems so that they can build products that the potential customer truly needs.

Product Research 74

Product Research Customer Feedback Data Visualization User Testing 74

Userpilot

FEBRUARY 25, 2024

Using a product with a lot of customer friction is like wearing uncomfortable shoes. In the article, we show you how to identify and reduce customer friction in your SaaS product to boost product engagement. Reducing friction helps increase product adoption and improve free-to-paid conversion rates.

Data Visualization 76

Data Visualization Analytic Tools Research Software User Friction 76

Userpilot

JUNE 16, 2024

Whether you’re a seasoned professional or new to the field, understanding the nuances of product marketing managers is essential for success. TL;DR A product marketing manager is a professional responsible for promoting and selling their company’s products. Looking into tools for product marketing managers?

Product Marketing 52

Product Marketing Data Visualization Research Software Feedback Software 52

Userpilot

SEPTEMBER 4, 2023

In today's PLG-driven world, SaaS companies must deliver seamless customer experiences to survive and thrive. Customer journey optimization has emerged as a strategic imperative for companies seeking to boost customer satisfaction, retention, and lifetime value. Register here for FREE!

Data Visualization 75

Data Visualization User Testing Analytic Tools Customer Feedback 75

Usersnap

SEPTEMBER 12, 2023

You either have a million questions that you don’t know how to arrange on your product pricing survey, or your mind is blank and you don’t know where to start. If you are providing more value to your customers, then let your product be appreciated at the price it deserves. What is a pricing survey?

Product Research 52

Product Research User Testing Research Software Feedback Software 52

Product Innovation Educators

SEPTEMBER 2, 2024

Chip emphasizes that product managers should see market research as an ongoing process and provides practical tips for doing effective research. Introduction In the world of product management and innovation, market research is like a compass. This information is gold for creating successful new products.

User Testing 103

User Testing Product Research Market Research Research Software 103

Userpilot

JULY 18, 2023

Tracking your customer churn rate will help you keep tabs on business growth. This article shows you various ways to calculate churn, make sense of the data, and create proactive solutions to retain more customers. Types of churn rates you should calculate: customer churn rate, revenue churn rate , and involuntary churn rate.

User Testing 76

User Testing Feedback Software Data Visualization Customer Feedback 76

Userpilot

JUNE 20, 2023

In Step 4, you seek customer insights and run experiments to assess user interest. Popular validation techniques include online surveys , user interviews and focus groups, and fake door tests. A minimum viable product (MVP) is a version of the product with only core features. What are the product goals?

User Testing 77

User Testing Product Research Feedback Software Customer Feedback 77

Userpilot

SEPTEMBER 4, 2023

In today’s PLG-driven world, SaaS companies must deliver seamless customer experiences to survive and thrive. Customer journey optimization has emerged as a strategic imperative for companies seeking to boost customer satisfaction, retention, and lifetime value. Register here for FREE!

Data Visualization 52

Data Visualization User Testing Analytic Tools Customer Feedback 52

Userpilot

NOVEMBER 2, 2022

Because it’s the key to a better pricing strategy, competitive advantage, and customer experience. In this article, we cover: How to define product value and a value-added product. How to measure product value. 10 ways to add value to products in SaaS. Improve customer service to boost overall product value.

Feedback Software 81

Feedback Software Research Software User Testing Product Research 81

Userpilot

NOVEMBER 23, 2023

The outcome-based roadmap focuses on delivering value to customers instead of obsessing about building specific features. It’s difficult to implement outcome-based roadmaps because stakeholders don’t trust product teams to deliver on business goals. As companies scale, they often cannot satisfy customer needs equally well.

Feedback Software 81

Feedback Software Product Research Analytic Tools User Testing 81

Userpilot

SEPTEMBER 14, 2023

Their responsibilities include product discovery, developing product vision, prioritization , roadmapping , analyzing product performance and its iterative development, and leading the product team. Product marketing sits between product development and the market. What is product management?

Product Research 77

Product Research User Testing Research Software Feedback Software 77

Userpilot

OCTOBER 31, 2022

From a marketing standpoint, it first seems like a negative persona shouldn’t be a major worry. Sure, every product marketer appreciates the importance of knowing their ideal buyer personas to help cultivate the right leads. But what about the customer on the opposite end? What is a negative persona?

Feedback Software 73

Feedback Software User Testing Research Software Data Visualization 73

Userpilot

OCTOBER 16, 2022

A minimum delightful product is a variation of the minimum viable product (MVP) (popularized by Eric Ries in his book, ‘The Lean Startup’ ). But rather than focusing on optimizing for speed, the set of features is optimized for customer delight. Then map out their pain points and figure out how to address them.

User Testing 91

User Testing Feedback Software Research Software Customer Experience 91

Userpilot

OCTOBER 13, 2022

Product parity should be avoided because such products are unlikely to disrupt the market and never command premium pricing. Product parity also limits your marketing and branding strategies. In fact, the only differentiator you can use to stand out from competing parity products is price.

Product Research 77

Product Research User Testing Feedback Software Research Software 77

Userpilot

NOVEMBER 19, 2022

Product service management is a marketing function whose objective is to keep track of customer and market need fluctuations and inform product development. In smaller companies, product service management responsibilities are covered by product managers. Understand customer needs.

Data Visualization 90

Data Visualization User Testing Research Software Feedback Software 90

Userpilot

JULY 24, 2024

TL;DR This is a professional who optimizes the end-to-end customer journey in SaaS by developing strategies and features to enhance user satisfaction, engagement, and retention throughout the product lifecycle. A CX product manager is responsible for understanding customer needs, behaviors, and pain points.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

Userpilot

JANUARY 29, 2023

Without validating features, it’s easy to create products that aren’t aligned with their vision or are difficult to differentiate. Developing features without validation results in bloated products and unnecessarily drives the cost of development up. Product teams should invest in validation when developing the MVP.

User Testing 85

User Testing Product Research Framework Feedback Software 85

PMLesson's Ace the PM Interview

APRIL 25, 2022

Have you recently been invited to a product marketing manager interview? One of the best and first things you should do is review the most common product marketing interview questions and answers. Product marketing managers play a critical role in bringing new products to market.

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

Userpilot

OCTOBER 25, 2022

Product managers conduct primary and secondary market and customer research to find the target market and identify opportunities that existing products don’t satisfy. Goals are important aspects of the product strategy. They tell the product management team what they need to achieve.

Product Research 81

Product Research User Testing Customer Feedback Research Software 81

Userpilot

JUNE 27, 2024

TL;DR A product strategist is responsible for working with a team of Product Managers to develop a comprehensive product strategy , product vision, and long-term roadmap that aligns with the company’s business objectives and market opportunities. charts, surveys, event-tracking, etc.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

JUNE 19, 2024

Here’s a bulleted list of the best resources for product strategists, ranging from books, webinars, podcasts, and blogs: Books : Gain a strong foundation with “Inspired” for customer-centric design and “The Lean Product Playbook” for building products with the Lean Startup methodology.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

JULY 24, 2023

Conduct market research to identify competitors and determine avenues for product differentiation. Craft your product positioning statement. Create and release your MVP with only core product features. Create a targeted go-to-market strategy for your launch plan. What is a product launch?

Product launches 77

Product launches User Testing Product Research ChatGPT 77

Userpilot

JANUARY 14, 2023

Understanding user needs is necessary to avoid falling into build traps. Product-Market Fit is a measure of how well your product satisfies your user needs. Building the perfect product before launching is not possible. Want to see how Userpilot helps PMs build successful products? Book the demo!

Feedback Software 85

Feedback Software Research Software Product Research User Testing 85

Userpilot

OCTOBER 5, 2023

TL;DR The CAC payback period measures the time it takes for a company to recover the money invested in new customer acquisition. This metric helps SaaS companies choose the most effective customer acquisition channels , diagnose inefficiencies in customer retention strategies , and inform pricing decisions. What is CAC payback?

Feedback Software 88

Feedback Software Onboarding KPIs Analytic Tools Customer Experience 88

Userpilot

OCTOBER 21, 2022

What product management best practices can help you build valuable and delightful products for your customers? Whether you’re an aspiring product manager or an already established product professional, our list will help you reflect on your processes and hopefully improve them. Check out our list!

Feedback Software 61

Feedback Software Analytic Tools Research Software User Testing 61

Amplitude

FEBRUARY 1, 2021

The product launch itself is just a moment of transition in your wider product journey. A product launch strategy must include clear choices you are making regarding your target market, your value propositions, sales motions, pricing & packaging, customer success plans and org readiness.

Product launches 112

Product launches Strategy User Testing Product Research 112

Userpilot

MARCH 27, 2023

Marketing analytics focuses on tracking the performance of marketing campaigns, while product analytics is interested in product engagement and user behavior inside the product. Segment analysis focuses on common qualities shared by similar users. What is product analytics?

Analytic Tools 92

Analytic Tools Data Visualization Feedback Software Onboarding KPIs 92

Userpilot

JULY 16, 2024

Are you a SaaS product manager in search of product differentiation examples to inspire your differentiation strategy? In this article, we’ll explore the types of product differentiation strategies and go over cases of real-world brands that have used these strategies to drive product growth.

Differentiation 88

Differentiation Analytic Tools Research Software Feedback Software 88

Userpilot

SEPTEMBER 11, 2023

Meanwhile, your post-launch phase is about evaluating your launch success and driving sustained product adoption. Userpilot, for example, helps you to onboard users , segment them , and collect relevant user data through surveys and in-app analytics. What is a product launch? How can your product help them?

Product launches 92

Product launches Product Research Data Visualization Research Software 92

Userpilot

JUNE 17, 2022

How can product managers align with sales teams to build product roadmaps that deliver on customers’ needs? Do you spend too much time thinking about past victories instead of focusing on future success as a product manager ? Current customers have no shortage of internal advocates: Customer success.

B2B 52

B2B Data Visualization Roadmap Product Research 52

Userpilot

NOVEMBER 21, 2023

Product launch checklists help align the efforts of all team members, enhance quality assurance, help mitigate risks, enable the evaluation of the launch, and help you deliver a better customer experience. Brainstorm ideas on how to solve customer problems in an innovative way and validate them. Google Trends.

Product launches 79

Product launches User Testing Product Research Analytic Tools 79

Userpilot

NOVEMBER 14, 2022

Product planning is the iterative process that prepares every stage of the product development life cycle, from the initial idea through launch and further development. Product planning focuses on the customer and business outcomes that the product should achieve. Stages of product planning.

Product Research 89

Product Research User Testing Research Software Onboarding KPIs 89

Userpilot

MARCH 31, 2023

Why do you need product evaluation surveys and what are some of the top product evaluation survey questions? TL;DR Product evaluation surveys are customer research tools used to assess how users feel about your product experience at different stages of the customer journey.

User Testing 69

User Testing Customer Feedback Product Research Feedback Software 69

Userpilot

FEBRUARY 22, 2024

Great SaaS customer support is the key to keeping your customers happy and satisfied with your product. It powers your customer relationships, enabling you to build lasting connections with customers. This article examines how to create an exceptional customer support strategy.

Feedback Software 73

Feedback Software Analytic Tools Customer Feedback Customer Experience 73

Userpilot

SEPTEMBER 23, 2022

What is the product-market fit framework? How is product market fit different from product-customer fit? What should a product manager do to achieve and maintain the PMF? Product-market fit and product development are interconnected and happen in parallel. Let’s jump in!

User Testing 59

User Testing Product Research Feedback Software Framework 59