Remove Differentiation Remove Product Marketing Remove Sales Training
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The Seven-Part Guide to Portfolio Product Management & Marketing

Product Management University

How Does Portfolio Product Management Impact Product Marketing? What are the Most Common Misconceptions About Portfolio Product Management? What is Portfolio Product Management and How Does It Differ From Traditional Product Management? It limits your view of the customer to the users of the product.

Marketing 130
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Do It For the Portfolio Instead of Every Product: Five B2B Product Management Best Practices

Product Management University

Market Positioning. This is where portfolio product management pays exponentially bigger dividends because most of the work is already done. Product marketing loves this! Each release further reinforces the product goals, and by default, the portfolio vision. Sales Training.

B2B 100
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Intercom on Product: Accelerating your strategy after COVID-19

Intercom, Inc.

If the product isn’t in good shape, R&D needs to prioritize getting it up to speed before focusing on the next thing. Then there’s also X as in you want to do sales training, you need to make sure that everyone’s up to speed on the opportunity. At some point, you need to add incrementally. That’s the X.

Strategy 228
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The Great Silence

The Product Coalition

This isn’t about team productivity mind you, but individual product managers productivity. It doesn’t come as a shock that the empowered product teams seem to be more prevalent in companies who have well and truely found product market fit and are growing quickly. that is called Product Market Fit.

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Stop Selling Your Product, Start Selling Your Point of View | April Dunford | BoS USA Online 2020

Business of Software Conference

Fresh talks on entrepreneurship, product, marketing, leadership, hiring, and more dropping each week. What they’re doing is they’re teaching for differentiation. They’re teaching for differentiation. And you’ve got a head of sales enablement. Here’s the market I’m going to win.

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Pragmatic Live Transcripts (Prioritizing Your Product Launch)

Pragmatic Marketing

Hello and welcome to the Pragmatic Live podcast series where we tackle the biggest challenges facing today's product management, product marketing, and other market and data driven professionals with some of the best minds in the industry. I'm a principal product marketer here at HubSpot. Yeah, absolutely.

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Pragmatic Live Transcripts (Prioritizing Your Product Launch)

Pragmatic Marketing

Hello and welcome to the Pragmatic Live podcast series where we tackle the biggest challenges facing today's product management, product marketing, and other market and data driven professionals with some of the best minds in the industry. I'm a principal product marketer here at HubSpot. Yeah, absolutely.