Roman Pichler

APRIL 7, 2025

Product Differentiation AI tools can help you make your product stand out from the crowd and offer a clear reason for people to choose it over alternatives. This can be achieved in two ways: First, data mining can identify opportunities for differentiation, assuming that the relevant data exists.

Product Strategy 192

Product Strategy User Testing Data Visualization Strategy 192

The Product Guy

AUGUST 13, 2020

A lot of them worked in other positions before moving to product management, like engineers, analysts, marketers and project managers, and learned by taking on extra responsibilities. It was a mind expanding exercise and set a clear structure for me to rethink what is really the differentiation factor in our product. .

Product Manager 407

Product Manager Product Management Research Software Feedback Software 407

Product Management University

DECEMBER 11, 2024

However, just because customers want them doesnt mean theyre delivering the level of differentiating value your organization needs to meet its own goals. AI has put you in the best position to do that in a fraction of the time it would take you otherwise. Executive stakeholders want things that drive growth. This is where it starts.

Product Manager 130

Product Manager Product Management User Testing Management 130

Product Management University

NOVEMBER 2, 2021

Directly from many salespeople (clients) over the past 20 years, here are the most popular responses (in no particular order) to the question, “Why don’t you use the corporate positioning deck? Here’s the problem with most positioning presentations that come from corporate marketing. “ Too much fluff.

Positioning 130

Positioning Presentation Workshop Differentiation 130

Userpilot

JULY 22, 2024

Product positioning is crucial in product management to attract prospects and stand out in your niche. But how can you start crafting an effective positioning strategy that appeals to your target audience? TL;DR Developing a solid product positioning strategy involves several key steps. Understand your competition.

Research Software 103

Research Software Positioning Data Visualization Definition 103

Business of Software Conference

MAY 18, 2023

I had a conversation with April Dunford recently to discuss her brand new talk for BoS USA 2023 and the question of why positioning fails in sales came up a lot… April’s obviously awesome by the way. She had some super insightful things to share about why positioning fails in sales – and what to do about it.

Positioning 97

Positioning Differentiation Customer Feedback Customer Experience 97

Userpilot

AUGUST 12, 2024

They may abandon the page if the messaging and positioning are confusing or contradictory. Anthony Pierri knows this, and after helping over 200 businesses improve their homepage, he’s hosting the talk “ How to Rewrite Your Homepage With Sharper Positioning & Messaging ” on October 8th. What is positioning?

Messaging 105

Messaging Positioning Data Visualization User Testing 105

UX Planet

JANUARY 22, 2025

Differentiation: In a crowded market, your brands unique personality and approach set youapart. Consider the following elements: Brand Strategy and Positioning: Before embarking on a digital brand makeover, financial institutions must clarify their mission, values and brand promise. billion in annualrevenue. million to 91.7

Reporting Tools 98

Reporting Tools Feedback Software Finance Branding 98

Product Innovation Educators

MAY 24, 2021

How product managers can solve positioning, packaging, and pricing for their products. Follow the PPP hierarchy: First solve positioning, then packaging, then pricing. Then come up with positioning, which is how customers see the product. We’re differentiating by allowing a lot of PMs to collaborate.

Product Research 211

Product Research Differentiation Customer Feedback Enterprise 211

Product Innovation Educators

SEPTEMBER 2, 2024

These quantitative methods allow product managers to make data-driven decisions about product features, pricing, and market positioning. Key Considerations in Value-Based Pricing Differential Value: Understanding what makes your product different from alternatives in the market.

User Testing 280

User Testing Product Research Market Research Research Software 280

The Product Guy

JANUARY 18, 2018

I was able to identify how my business measured the value of an idea and associate a $$ amount to it, positive,negative or zero – depending upon whether the cost of the idea outweighed its projected earnings. Differentiator in the industry (On a scale of 1-5). 15% Differentiation. Expected ADV (Average daily volume).

Differentiation 252

Differentiation Product Research Data Visualization Customer Experience 252

Product Management University

OCTOBER 19, 2023

The new product is going to boost your differentiation in the competitive space. You’ve just built some cool new A.I. enabled product or feature set and everyone’s totally energized over the upcoming announcement and marketing launch activities. You’ve got customer references with success metrics to make your value story real.

Product launches 264

Product launches Product Research Weak Development Team Vision 264

Mind the Product

MARCH 20, 2020

Melissa begins by describing how there are over 11,000 open Head of Product positions available in the EU today – one of which could be yours. How can you position yourself well now for a future as a product leader, and, once you get the job, what do you do? Then challenge yourself by asking how you can build on that story.

User Testing 253

User Testing Product Research Customer Feedback Customer Experience 253

Roman Pichler

AUGUST 11, 2020

Solution : Describe the ultimate purpose of your product, the positive change the product should bring about like “healthy eating”. More Information : Make Your Product Stand Out with the Strategy Canvas , Eliminate Features to Differentiate your Product , and Strategize , pp. No Convincing Standout Features. No Clear Business Goals.

Vision 334

Vision User Testing Product Research Research Software 334

Product Talk

JUNE 19, 2024

The better we understand our customers, the better we can meet their needs, and the more we can differentiate our product from the competitors. We interview so that we can learn how we can positively intervene in their lives. These gaps allow us to differentiate our products and services from our competitors’. It’s not real.

Generative AI 301

Generative AI Product Research Feedback Software Analytic Tools 301

Innovatemap

NOVEMBER 20, 2024

As tech companies navigate an increasingly AI-driven landscape, the role of differentiated, customer-centric messaging has never been more critical. There is AI-Fatigue in the Air While AI remains atop our news feeds, simply claiming “AI capabilities” is no longer a differentiator. What’s next for Product Marketers?

Product Marketing 52

Product Marketing Customer Feedback Customer Experience User Testing 52

Roman Pichler

JANUARY 31, 2023

Vision Inspiring : Describes the positive change the product should create. Differentiated : The aspects of your product that make it stand out , set it apart from alternative offerings are stated. These are vision, target group, needs, product, and business goals. Focused : There are no more than five features.

Vision 238

Vision Differentiation Download Branding 238

The Product Guy

OCTOBER 9, 2018

As a result of my participation in the product mentorship program I expect to spend the majority of my time in the rest of 2017 doing strategic work, such as product marketing, positioning, pricing, packaging, competitive differentiation (offensive and defensive), customer segmentation, and so on. About Julian Dunn.

Weak Development Team 326

Weak Development Team Product Strategy Strategy Development 326

The Product Guy

DECEMBER 6, 2018

During this journey, some of the key challenges that I faced are follows: I found it very difficult to define the positioning statement for the product. I knew my users, but I struggled with defining the value proposition, and its competitive advantage.

Reporting Tools 350

Reporting Tools Customer Experience Product Management Product Manager 350

Product Innovation Educators

MAY 24, 2021

How product managers can solve positioning, packaging, and pricing for their products. Follow the PPP hierarchy: First solve positioning, then packaging, then pricing. Then come up with positioning, which is how customers see the product. We’re differentiating by allowing a lot of PMs to collaborate.

Product Research 156

Product Research Differentiation Customer Feedback Enterprise 156

Roman Pichler

MAY 13, 2024

Does the data show positive, flat, or negative trends? Is your product still sufficiently differentiated and does it still stand out from competing offerings? Let’s take a look at them. Performance : What do the key performance indicators (KPIs) tell you about the value the product is creating? Are there new market entrants?

Customer Experience 294

Customer Experience Product Research Technical Review Data Visualization 294

Product Innovation Educators

JULY 19, 2021

The study researches the factors that differentiate successful product teams from the rest of the pack. Surprisingly, respondents were very upbeat and positive. The study researches the factors that differentiate successful product teams from the rest of the pack. Summary of some concepts discussed for product managers. [2:08]

Product Research 278

Product Research Research Software Product Manager Product Management 278

The Product Guy

APRIL 23, 2019

What differentiates you from others? She works to bring ideas to life by building innovative products in the B2B2C and B2C world that positively influence people’s behavior on a societal scale. What: What is the minimum set of features that you could build, and test that you are indeed solving the needs of the users? Make It Right!

Product Research 352

Product Research User Testing Customer Experience Customer Feedback 352

The Secret PM Handbook

JANUARY 15, 2018

Competitive information – key differentiators, hit sheets, pricing. And sales can position competitors out of the deal. These are the foundation pieces of sales enablement. With a good value proposition and good qualifying questions, sales engineers can create a demo that converts. Results.

Demo 71

Demo Product Research Differentiation Engineering 71

Intercom, Inc.

MAY 4, 2022

As omnichannel experiences become more important to consumers and CX becomes a key differentiating factor for businesses, our product team has made it their mission to increase those capabilities within the Intercom platform. Your team can analyze and understand the impact of their answer edits – both positive and negative.

Reporting Tools 205

Reporting Tools Data Visualization Feedback Software User Testing 205

Intercom, Inc.

MAY 19, 2020

However, as a researcher I’ve seen first-hand the positive impact of giving engineers an opportunity to listen to customers describe how they work, and observe them using the actual products the engineers are building.”. The best way to do that is to bring PMs, designers and engineers closer to the research process. .

User Testing 245

User Testing Research Software Product Research Feedback Software 245

Intercom, Inc.

JANUARY 28, 2019

Marketable – be attractive enough to differentiate itself from competitors. But it’s important for both sales and product leadership to remember you can’t “table stakes” your way to a dominant market position. You need to differentiate. Faster horses will get you only so far.

Software Review 193

Software Review Roadmap Differentiation Customer Experience 193

Lenny Rachitsky

OCTOBER 22, 2024

In our data, the correlation between total compensation package (salary, equity, and bonus) and satisfaction is 0.31, indicating a moderate positive relationship. Satisfaction is only moderately correlated with the total compensation package Does money buy happiness, as the old adage goes?

Data Visualization 132

Data Visualization Product Management Product Manager Product Research 132

Intercom, Inc.

MARCH 10, 2021

Practice the art of the “positive no”. Enter the “positive no.” ” This term was made popular by author William Ury in his book The Power of a Positive No. .” ” This term was made popular by author William Ury in his book The Power of a Positive No. statement.”

Strategy 245

Strategy User Testing Product Research Research Software 245

Roman Pichler

MAY 3, 2023

It will also have a positive impact on team morale and productivity. Will the technology help you better differentiate your product ? See the exploration work as a way to future-proof your product and mitigate the risk of missing out on an opportunity. This will not only benefit your product. Or will it help you satisfy a new one?

Research Software 263

Research Software Technical Review Technology Product Research 263

The Product Guy

JUNE 15, 2017

if you recently discovered a new competitor that you think would be valuable for others to know about, or if you want to highlight how a potential new feature could be a differentiator for your company’s solution vs. others). Competitive analysis (e.g., Solicit feedback. At the end, recap any next steps and actions.

User Testing 292

User Testing Feedback Software Customer Feedback Research Software 292

Roman Pichler

OCTOBER 6, 2020

Will the product make a positive impact on people’s lives, the wider society, and the planet, or will it at least not cause any harm ? Do the metrics show a positive, flat, or negative trend? Reviewing their products will tell you if your product is still sufficiently differentiated. How might people use the product?

Product Research 287

Product Research Technical Review Feedback Software Research Software 287

The Product Coalition

JULY 27, 2021

How to differentiate and build a competitive advantage that you can sustain and defend over time Photo by Pavel Danilyuk from Pexels Creating your product strategy is hard work. Focus and Positioning: A different type of prioritization Selecting is not about prioritization frameworks or ROI calculations.

Product Strategy 148

Product Strategy Strategy Differentiation Customer Feedback 148

Product Management University

NOVEMBER 14, 2022

For example, your accounts payable solution gives organizations a more accurate/predictable cash flow (strategic value) by eliminating invoice errors that lead to overpayments, underpayments, and penalties (tactical problems) that can distort its cash position (consequences). Here’s the difference. healthcare).

Product Marketing 147

Product Marketing Marketing Reporting Tools Healthcare 147

Alchemer Mobile

FEBRUARY 24, 2022

Here at Apptentive, we’ve carefully tested this language and flow with our customers to help ensure their strongest fans provide positive feedback in the app stores, and their toughest critics come directly to them with constructive criticism. Rather, identify a “point of positive experience” within your app to display your prompt.

User Testing 246

User Testing Feedback Software Customer Feedback Customer Experience 246

Intercom, Inc.

FEBRUARY 6, 2020

Turning a sales objection into a unique differentiator. Rather than shying away from the marketplace, she embraced it as Udemy for Business’ unique differentiator. When Eren Bali founded Udemy in 2010, he had a vision for what the marketplace would be: a place where anyone could teach and learn anything.

Feedback Software 243

Feedback Software Analytic Tools Research Software Data Visualization 243

UX Planet

DECEMBER 6, 2024

Goals for AI/ML Integration Competitive Differentiation: Leveraging advanced AI/ML capabilities to create a distinctive market position that sets our solution apart from traditional automotive sales approaches. AI Vision : Intelligently match customers with their ideal car through a sophisticated, single-prompt recommendation engine.

Customer Experience 98

Customer Experience Data Visualization Research Software Feedback Software 98