Differentiation Market Research Vision 
Roman Pichler
AUGUST 11, 2020
This article assumes that you are familiar with the product vision board or the key elements of a product strategy : market, value proposition, standout features, and business goals. Vision Captures Product Idea or Business Objective. Additionally, such a vision is hardly inspiring.
The Product Coalition
AUGUST 3, 2023
How to Achieve Success in Your Product Strategy In today’s rapidly evolving market, having a clear product vision and a well-defined strategy is essential for the success of any tech product. A compelling product vision is a guiding light, providing direction and purpose to the development process.
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The Product Coalition
SEPTEMBER 4, 2023
And yet, useful improvements do not always add up to the desired results , especially when growth is a problem and the market is saturated with similar solutions. In this article, I talk about spotlight vision, when and how to switch focus, and provide six research ideas to consider when ready to broaden the view.
Userpilot
SEPTEMBER 10, 2022
What’s product differentiation? What differentiation strategies can a product manager use to make the product stand out in a saturated market? Product differentiation is about highlighting the features of your product that make it stand out on the market. What is product differentiation?
Product Talk
APRIL 17, 2024
You have this grand vision. What’s the vision? How is that researcher working with your teams? I think teams often struggle to connect the dots between vision, strategy, and execution or opportunity space , right? For more foundational research, for example, we’ve done jobs-to-be-done research early last year.
Roman Pichler
OCTOBER 6, 2020
In order to answer the questions above, you may want to use techniques such as direct observation, user interviews, prototyping, creating a strategy canvas or E-R-R-C grid , and you may capture some of them using a tool like my product vision board. Reviewing their products will tell you if your product is still sufficiently differentiated.
Userpilot
JULY 24, 2024
Start by defining product vision and mission to give clarity to your team and determine the right direction to move. Conduct market research and analysis to understand the current state of products in your industry. Set SMART goals and KPIs for your team to keep track of their progress and drive the product development process.
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