Mind the Product

MARCH 20, 2020

Start today, by analysing all the information available – customer and user research, market research, and user data. Communication, Melissa says, will be the make or break differential when it comes to making it into the C-Suite. Preparing for the C-Suite. Communication.

User Testing 216

User Testing Product Research Customer Feedback Customer Experience 216

Alchemer Mobile

FEBRUARY 14, 2023

Independent market research says closing the loop is the biggest challenge facing CX and VoC professionals. Alchemer serves more than 13,000 global CX, HR, and market research customers, including many Fortune 500 companies. Alchemer Workflow is available immediately. Alchemer is a KKR portfolio company.

Product Research 130

Product Research Feedback Loop User Testing Feedback Software 130

The Product Coalition

AUGUST 3, 2023

The Impact: Articulate the positive outcomes your product will bring to users or the market. The Differentiation: Highlight the unique features or technology that differentiates your product. Analyze market trends, customer feedback, and competitor offerings to identify opportunities and gaps.

Vision 124

Vision Product Research User Testing Roadmap 124

The Product Guy

AUGUST 13, 2020

It was a mind expanding exercise and set a clear structure for me to rethink what is really the differentiation factor in our product. . The method to define what the core value and differentiation factor is very similar across business models and industries. In our daily life, there are so many products being used and promoted.

Product Manager 163

Product Manager Product Management Research Software Feedback Software 163

Lenny Rachitsky

JUNE 11, 2024

Explain the product-market-fit survey by Rahul Vohra c. Doing market research 12. Notion’s AI go-to-market strategy 13. Provide a detailed overview of Deel’s go-to-market strategy 14. Include key features, existing customers, differentiation points, and user reviews.

User Testing 109

User Testing Research Software Analytic Tools Technical Review 109

Product Management University

DECEMBER 11, 2024

Market Analysis Before and With AI Customers are clamoring for a number of improvements to your product and youre on a mission to get them funded and on the roadmap. However, just because customers want them doesnt mean theyre delivering the level of differentiating value your organization needs to meet its own goals.

User Testing 130

User Testing Product Manager Product Management Technical Review 130

Roman Pichler

OCTOBER 6, 2020

Reviewing their products will tell you if your product is still sufficiently differentiated. If so, which actions are appropriate? Job postings can help you guess your competitors’ plans. Follow the developments at your own company: Are there any changes to the business strategy ? And if so, what are the consequences for your product?

Product Research 279

Product Research Technical Review Feedback Software Research Software 279

The Product Coalition

OCTOBER 2, 2024

After graduating, he worked with organizations like GfK and Ipsos  — big names in consumer insights and market research. But we also have a research consulting team. We’ve got a very strong customer success department that’s experienced in market research. What differentiates you from the rest of the market?”

User Testing 123

User Testing Data Visualization Customer Feedback Research Software 123

The Product Coalition

FEBRUARY 15, 2023

After finishing one has: Clarified the idea, risks and fears Talked with potential customers to understand their problems and validate the need for a solution Done first market research to understand competition and find ways to differentiate Prototyped the idea to make it tangible and gather feedback Done napkin estimations for the business costs (..)

Startups 114

Startups User Testing Research Software Differentiation 114

Userpilot

JULY 24, 2024

Conduct market research and analysis to understand the current state of products in your industry. Identify your target market and user segments to figure out what they want and chart out your product strategy accordingly. Insights collected from user interviews, surveys, and other market research will come in handy here.

Data Visualization 95

Data Visualization Framework Product Strategy Analytic Tools 95

Imaginary Cloud - Design

AUGUST 19, 2021

This blog post will discuss what Design Research is, its top benefits, and how we do it at Imaginary Cloud. What is Design Research? The Benefits of Design Research. ? Market Research vs Design Research. ? Design Research steps. ? Design Research methods. User Research. ?

User Testing 110

User Testing Research Software Product Research Customer Experience 110

Alchemer Mobile

FEBRUARY 6, 2024

Magic Quadrant reports are a culmination of rigorous, fact-based research in specific markets, providing a wide-angle view of the relative positions of the providers in markets where growth is high and provider differentiation is distinct. Alchemer is a KKR portfolio company.

Reporting Tools 100

Reporting Tools Research Software Feedback Software User Testing 100

Userpilot

JULY 29, 2024

A thorough competitive analysis report includes an executive summary, company overview, product/service analysis, marketing/sales analysis, SWOT analysis, and conclusions/recommendations. Identify direct and indirect competitors via market research to better position your product. Whiteboard template in Aha.io Miro template.

Data Visualization 88

Data Visualization Research Software Reporting Tools Feedback Software 88

The Product Coalition

MARCH 24, 2021

Pain Relievers: Here we summarize how our solution addresses the user’s pain points, e.g., our differentiators 3. This company has already won some early adopters that try the solution but now wants to cross the chasm to enter the mainstream market. Marketing Success Through Differentiation?—?of of Anything.

User Testing 131

User Testing Research Software User Friction Customer Experience 131

Userpilot

JULY 22, 2024

Here are the steps to develop your positioning effectively: Conduct thorough market research. Perform competitive analysis by identifying competitors, studying their offerings, and conducting a SWOT analysis to find market gaps. Conducting market research surveys with Userpilot. Understand your competition.

Research Software 75

Research Software Positioning Data Visualization Definition 75

The Secret PM Handbook

MAY 5, 2017

Market research. There are lots of ways to find market problems or customer desires, and I have several earlier posts that cover some of these techniques. I find market problems, guide the creation of solutions to those problems, and take the solutions to market.”. Let’s call it a “solution.”.

Framework 150

Framework User Testing Product Manager Product Management 150

Userpilot

OCTOBER 25, 2022

Product managers conduct primary and secondary market and customer research to find the target market and identify opportunities that existing products don’t satisfy. Market research, differentiation, and positioning are necessary to prepare for the product launch. Conduct market research.

Product Research 82

Product Research User Testing Customer Feedback Research Software 82

Userpilot

SEPTEMBER 14, 2023

Product marketing, on the other hand, promotes the product to the outside world. Marketers can help product teams with competitive analysis and market research so that the product achieves the product-market fit. What are the responsibilities of a product marketing manager?

Product Research 77

Product Research User Testing Research Software Feedback Software 77

The Product Coalition

AUGUST 2, 2023

Essential Steps to bring your vision to develop a Rummy game In-Depth Market Research Embarking on your Rummy game development journey necessitates a solid understanding of the market and competition. Rummy offers diverse variants, such as Indian Rummy, Gin Rummy, and Rummy 500.

Research Software 121

Research Software Feedback Software Weak Development Team Data Visualization 121

Usersnap

APRIL 12, 2019

Keep reading for info on Google’s current user research. Marketing research at Google first compiled search rankings. Such differentiation applies to any combo of Google fans or prospects. Market research has two goals. Surveys are the most common type of qualitative marketing research.

User Testing 110

User Testing Research Software Customer Feedback Feedback Software 110

Userpilot

AUGUST 8, 2024

They include the differentiation , quality, cost , focus, service, pioneer, niche, challenger, equivalence, requests-based , and upselling strategies. Conduct in-depth market research : Study your target market and create detailed customer personas highlighting customer needs, pain points , and goals.

Analytic Tools 89

Analytic Tools Feedback Software Research Software Product Strategy 89

Userpilot

NOVEMBER 30, 2023

Your colleagues, especially customer-facing ones, can offer valuable insights into unmet user needs and shifts in the markets. Market research techniques, like industry-specific surveys and customer segmentation analysis, can help you find underserved user groups in the market. Spotting market gaps: keyword research.

User Testing 84

User Testing Data Visualization Feedback Software Research Software 84

Alchemer Mobile

NOVEMBER 22, 2024

To better understand the common challenges organizations face with digital feedback tools, we conducted a comprehensive market research study that revealed several critical pain points. While reaching them through digital channels should be easy, it often proves to be a challenge.

Feedback Software 130

Feedback Software User Testing Research Software Customer Feedback 130

The Product Guy

OCTOBER 9, 2018

This also helped to refocus the company’s view of product management from being primarily an execution-oriented role to a more strategic one including market research, customer development interviews, and feedback. I was able to collaborate closely with the senior director of product at my company on this work. About Julian Dunn.

Weak Development Team 130

Weak Development Team Product Strategy Strategy Development 130

The Product Coalition

SEPTEMBER 4, 2023

This means not only leveraging quantitative data but also doing market research and generative interviews with a wide range of users from different demographics, backgrounds, and usage patterns. While diverse research takes time, and relying on product analytics alone may seem like a quicker alternative, it has downsides.

User Testing 122

User Testing Customer Feedback Vision Customer Experience 122

Userpilot

DECEMBER 8, 2022

SaaS companies often struggle to identify user problems worth solving, differentiate their products, and get the pricing right. Entering immature markets and devising a relatable product vision are also serious challenges. To avoid product failure, don’t launch without achieving product-market fit first. GTM Strategy.

Feedback Software 90

Feedback Software User Testing Research Software Analytic Tools 90

Gocious Blog

MARCH 1, 2024

Combatting market saturation requires strategic planning and innovation to differentiate your product and capture new market segments. Innovation helps keep your products relevant and competitive against other companies in your industry, while strategic planning and market research can open up new doors.

Marketing 59

Marketing Roadmap Differentiation Product Research 59

Userpilot

AUGUST 30, 2024

Marketing teams need them to develop positioning and differentiation strategies and to orchestrate marketing campaigns that resonate. Perform market research Market research focuses on the landscape in which you’re building the product: the customers, the competitors, and the economic climate.

Data Visualization 89

Data Visualization Customer Feedback User Testing Analytic Tools 89

UX Planet

JANUARY 16, 2024

SELECT Branding Process by Shakuro Mistake #1: Neglecting market research Market research is the North Star of branding. This belief makes you disregard market research because you feel you already know everything customers want. Start early: Begin the research process at the inception of your branding idea.

Branding 88

Branding User Testing Product Research Data Visualization 88

Product Innovation Educators

JANUARY 13, 2020

12:33] What marketing roles and resources can help us in our job? Resource number one is market research. Too often, we start with an idea for a product and build it without doing real market research. I love figuring out where to start on a product, who the right customers are, and what the key differentiator is.

User Testing 86

User Testing Product Research Marketing Research Software 86

Userpilot

AUGUST 12, 2024

– Differentiate your product from the competition. Better product differentiation. To understand your target audience and identify what they’re looking for in a solution like yours, conduct market research and a needs and wants analysis. – Enhance value perception. – Build trust.

Messaging 89

Messaging Positioning Data Visualization User Testing 89

Userpilot

JANUARY 16, 2024

Idea creation : Use ChatGPT to generate new feature ideas , campaigns, blog post topics, product differentiation ideas, and more. Market and user research : Analyze survey responses , user reviews, and social media comments to gain deeper insights into your users and their motivations, pain points, and desires.

ChatGPT 82

ChatGPT Data Visualization Onboarding KPIs Research Software 82

Userpilot

OCTOBER 13, 2022

Product parity should be avoided because such products are unlikely to disrupt the market and never command premium pricing. Product parity also limits your marketing and branding strategies. In fact, the only differentiator you can use to stand out from competing parity products is price. Risk losing competitive advantage.

User Testing 78

User Testing Product Research Feedback Software Research Software 78

Userpilot

JULY 31, 2024

A typical product development process follows seven stages: idea generation , market research, technical specifications, roadmapping, product development, MVP release , and continuous iteration. A successful product development strategy begins with market research to understand the target market and competition.

Analytic Tools 79

Analytic Tools Research Software Feedback Software User Testing 79

Userpilot

NOVEMBER 19, 2022

The benefits of embedding a product service management role in your organization include improved differentiation thanks to ongoing incremental innovation. Product service management combines product management and marketing responsibilities into one role. Identify market opportunities and changes. And never stop innovating.

Data Visualization 90

Data Visualization User Testing Research Software Feedback Software 90

Userpilot

JANUARY 20, 2024

Message maps allow organizations to differentiate themselves effectively from competitors by creating clear and distinct messaging that highlights the brand’s or product’s unique value proposition. Conducting competitor analysis enables you to identify key differentiators and identify effective messaging strategies.

Messaging 71

Messaging User Testing Research Software Analytic Tools 71

The Product Guy

SEPTEMBER 12, 2017

A marketer or market researcher may view patterns in terms of demographics and buying activity. A user researcher or other UX practitioner may group users by patterns in their behavior, both inside and outside your product. As you study the people who use your product or might use it, patterns start to emerge.

Research Software 109

Research Software User Testing Analytic Tools Product Research 109