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Why customer support is an overlooked differentiator Product features, pricing, and branding all play key roles in differentiating your organization from the laundry list of competitors, but theres one often-overlooked factor that can make or break customer loyalty: how well you support your customers. Want to continue reading?
There are many management roles within an organization, and it could be difficult for someone to differentiate between job responsibilities between managers. One of the harder to differentiatemanagement roles include product manager vs program manager. appeared first on Mind the Product.
Unconventional Product Marketing Skills to Drive More Revenue From Existing Products Today, Product Management University announced free training courses for product marketing managers. Aspiring product marketing managers that want to learn basic skills and best practices for B2B and B2B2C product marketing and get certified.
What skills should you develop to differentiate yourself and accelerate your path to greater success? Watch as we learn more from product management expert, Alisa Warshawski. Good or great? Or something else?
In today's rapidly evolving market, product managers face the challenge of driving innovation while also meeting the needs and expectations of their existing user base. This webinar aims to equip you with strategies and insights to successfully navigate this delicate balancing act.
When I first researched about product management, I asked seasoned product managers how they started and they gave me very different kinds of answers. A lot of them worked in other positions before moving to product management, like engineers, analysts, marketers and project managers, and learned by taking on extra responsibilities.
Colin Matthews was a longtime PM and now teaches my favorite AI prototyping course: AI Prototyping for Product Managers. He also wrote my 9th most popular post of all time ( Become a more technical product manager ). One of the key differentiators among the various cloud development environments is hosting. Match it exactly.
The biggest reason product manager demos need to be great has a lot more to do with internal stakeholders than any other audience. Sure, there are customer and prospect scenarios where great demo skills are highly beneficial for product managers, but most product manager demos are to internal audiences.
With AI automating workflows and tools making data analysis seamless, what will truly set product managers apart in 2025? While technical skills are still essential, the ability to influence, negotiate, tell compelling stories, and lead with empathy is now a critical differentiator. So, what does this shift mean for product managers?
Speaker: Laura Klein, Principal at Users Know and Author of UX for Lean Startups
Join UX designer and product management expert Laura Klein for a no-holds-barred Ask Me Anything session on UX design. How to differentiate between necessary and nice-to-have features. That doesn't mean that you're doomed to failure, though. Learn a few really common user experience design mistakes and how to avoid making them.
In a similar fashion, AI is changing how product managers learn best practices, and it will all be for the better when you see the results. Common Scenarios Before & After AI Here are a few common product management scenarios that exemplify the stark difference between learning best practices before and with AI.
From high school to business school, and throughout my professional career, I was supremely comfortable with it , and reveled in solving problems, to the appreciation of my managers, colleagues, and teachers. Management guru, Peter Drucker had said, if you can’t measure it, you can’t improve it. 2) What should I solve?
The truth about product managers’ common misconceptions. Today we are talking about what may sound like fundamentals of product management, but many product managers have misconceptions about these key topics. . Summary of some concepts discussed for product managers. [5:40] 25:35] What is product management?
Each Session of the program runs for 6 months with paired individuals… Conducting regular 1-on-1 mentor-mentee chats Sharing experiences with the larger Product community Participating in live-streamed product management lessons and Q&A. Jordan Bergtraum VP Product Management, ServiceChannel. Signup to be a Mentor Today!
Product Differentiation - What Does Your Product Do Better? This is where effective product management plays a crucial role. As product managers, we are tasked with identifying customer problems and delivering solutions that meet those needs. However, product managers need to take differentiation a step further.
I suspect this is the edition most of you have been waiting for: in-depth compensation benchmarks for product manager roles by level. product managers at all levels understand current salary trends and provide useful benchmarks to guide discussions and career planning. product managers really make?” Also, a few surprises.
Are you a SaaS product manager in search of product differentiation examples to inspire your differentiation strategy? In this article, we’ll explore the types of product differentiation strategies and go over cases of real-world brands that have used these strategies to drive product growth.
Your product management maturity model isn’t so much about what your team can do. But if customer value is always the end game, make quantifiable customer outcomes the driving force in your product management maturity model and the path becomes shorter, faster and easier to measure. The Role of the Solutions Manager.
Each Session of the program runs for 6 months with paired individuals… Conducting regular 1-on-1 mentor-mentee chats Sharing experiences with the larger Product community Participating in live-streamed product management lessons and Q&A. Jordan Bergtraum VP Product Management, ServiceChannel. Signup to be a Mentor Today!
The biggest difference between product management and portfolio management is product management focuses specifically on the success of each product whereas portfolio management focuses on the success of the company (the portfolio) in chosen market segments. Traditional Product Management Here’s the other problem.
Product Differentiation AI tools can help you make your product stand out from the crowd and offer a clear reason for people to choose it over alternatives. This can be achieved in two ways: First, data mining can identify opportunities for differentiation, assuming that the relevant data exists.
The value of patents and trademarks for product managers. Today we are talking about what product managers and leaders should know about intellectual property (IP) protection. Some organizations have a robust IP protection system that is part of their product management and development process while IP is an afterthought for others.
Product management comes down to discipline and process. How do you manage their expectations? . Don’t make decisions solely based on competitors, but know who your competitors are, their differentiating capabilities, their shortcomings, and how to shed light on their shortcomings without ever talking poorly about a competitor.
But what if the real differentiator isnt having the answers… its knowing what to ask? PMs are often celebrated for their vision, decisiveness, and ability to ship. In todays product environment, questions are your sharpest tool for uncovering user needs, guiding teams, and influencing outcomes.
Learn what sets successful product management teams apart. Today we are talking about a recent study that gives us insights into what’s going on in product management and product management teams. I’ve known Greg for several years, as we both volunteer with PDMA, the Product Development and Management Association.
With privacy concerns, AI-driven decisions, and increasing competition, trust is becoming the ultimate differentiator for PMs who want to build lasting customer relationships. So, how can product managers proactively build and protect trust in their products? In 2025, customers wont just buy productstheyll choose the ones they trust.
In this ProductTank Toronto talk, Anthony Ilukwe, then Director of Product at PathFactory, shares with us his views and experiences about the role of a Technical Product Manager (TPM). The post Demystifying the Technical Product Manager Role, By Anthony Ilukwe appeared first on Mind the Product.
How video directors think about creating effective videos can help product managers create better products. Some of the best product management lessons come from unexpected places, and I enjoy finding them. Effective product managers are also storytellers. Summary of some concepts discussed for product managers. [3:48]
The new product is going to boost your differentiation in the competitive space. How you design and build products doesn’t change in a portfolio management model. You’ve just built some cool new A.I. enabled product or feature set and everyone’s totally energized over the upcoming announcement and marketing launch activities.
Competition is increasing, products are becoming less differentiated, customers are becoming less loyal, and the cost of acquiring new customers is rising year after year. The post How The Growing Importance of Customer Retention is Changing Product Management appeared first on Mind the Product. This article focuses on the [.].
Lily Smith interviews Randy to talk all about what differentiates good product managers from exceptional ones, as well as touching upon his experience in speaking at #mtpcon London 2023. Today, on a very special episode on The Product Experience, Randy Silver joins us for a change on the other side of the mic as a guest!
Some simple and awesome tips for all product managers, from finding new opportunities to differentiating analysis. Watch as we learn more from product management expert, Jordan Bergtraum. Take your product to the next level.
The product CEO analogy for product managers has been around forever, but when you think about it, does it really make sense for B2B software? Every product manager wants to have a reputation for being strategic. What is Strategic Product Management? Before we dive in, let’s define strategic product management.
The product manager in their squad recommended reading Continuous Discovery Habits and the team was inspired to start applying the concepts right away. so at a glance you can visually differentiate between the different branches of your tree. How might we best serve puzzles as a tool and game to help them achieve this?
Marketing wants a strategy that makes it easier to differentiate your value. Contact us to learn how a portfolio approach to product strategy can energize your organization and strengthen product management’s ability to consistently deliver solutions with strategic value. The Ultimate Guide to Portfolio Product Management.
For product managers, this means evolving to build for upmarket companies while ensuring Intercom’s long-standing customers remain at the center of what we do. Product management varies depending on your industry, company stage, company leadership, or teammates. This approach was crucial to designing our Articles product.
How to achieve product-market fit – for product managers This episode is sponsored by PDMA, the Product Development and Management Association. PDMA is also the longest-running professional association for product managers, leaders, and innovators, having started in 1976. Dan Olsen is a returning guest to the podcast.
How marketing and product management work together. That is what our guest did to investigate what people think about marketing and how it fits into the work product managers do. Summary of some concepts discussed for product managers. [0:38] 18:13] How can product managers engage those marketing resources?
Why market research is product managers’ secret ingredient for successful products Watch on YouTube TLDR Market research is a key part of product development and management. Chip emphasizes that product managers should see market research as an ongoing process and provides practical tips for doing effective research.
Therefore, choose a specific market segment and develop a product for the few, not the many, as Steve Blank suggested , particularly when you manage a new or young product. 59; Boost Your Product Leadership Power and How to Lead in Product Management , pp. 94, How to Lead in Product Management , pp. Needs are Features.
When faced with more demands than you can handle, a valuable approach is to differentiate between broad requests and actual projects that need to be worked on. The post Strategies to avoid burnout and manage your workload appeared first on Inside Intercom. Hopefully, these tips and strategies can help you do just that.
What product managers need to know about entering a crowded product category. For context, we’ll use the Customer Relationship Management (CRM) category, which is indeed crowded. Summary of some concepts discussed for product managers. [3:20] What product managers need to know about entering a crowded product category.
.” — Satya Nadella Throughout my career, as a leader of product for both startups and Fortune 500 companies, I’ve had the opportunity to interview hundreds of product managers. This experience has given me a deep understanding of what differentiates an amazing product manager from an average one. So let’s dive in.
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