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The T-Shaped Product Manager

Roman Pichler

Leadership skills enable you to effectively guide the development team and lead the stakeholders, create an inspiring vision , and reach sustainable agreements , to name just a few. Here are some of the questions it asks you: Do you know how to formulate an inspiring vision for a product? Test competing offerings.

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How Sprout Social increased retention with customer-centric marketing

Intercom, Inc.

Then, armed with these insights, you can create an empathetic, data-driven customer journey that helps your customers achieve their vision of success. I really recommend it, because the biggest differentiator we saw is that in a persona-driven world, you’re really thinking about that fictional character.

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Conducting User Research in Product Management

The Product Guy

When digging into a new challenge, he starts by establishing a long range product vision, then ruthlessly prioritizes opportunities and features to find the sweet spot between customer needs and business strategy. Dan Mason Head of Product, People Magazine.

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Enhancing Soundcloud’s Discovery Experience and Positioning through Content Categorization

The Product Coalition

You can find the first part here: Case study: what’s wrong with Soundcloud and what opportunity it misses I will be exploring how differentiating the content can: Allow a highly tailored experience across different areas of the product Help Soundcloud catch strategic opportunities while playing with their own strengths.

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Applying Product Management to Web Design in a Multiscreen Era

The Product Guy

When digging into a new challenge, he starts by establishing a long range product vision, then ruthlessly prioritizes opportunities and features to find the sweet spot between customer needs and business strategy. Dan Mason Head of Product, People Magazine.

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Business Development vs. Product Management

The Product Guy

When digging into a new challenge, he starts by establishing a long range product vision, then ruthlessly prioritizes opportunities and features to find the sweet spot between customer needs and business strategy. James builds products and services which delight customers and differentiate companies.

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The Role of Emotional Intelligence in Product Management

The Product Guy

When digging into a new challenge, he starts by establishing a long range product vision, then ruthlessly prioritizes opportunities and features to find the sweet spot between customer needs and business strategy. Dan Mason Head of Product, People Magazine.