Reinventing our wheel: The vision behind Intercom’s new Messenger
Intercom, Inc.
JANUARY 24, 2023
This evolution always starts with one thing: a clear product vision. Reinvention requires a product vision : a visual artifact that sets product direction over a longer term time horizon. Product vision is the critical bridge between strategy and execution. An inevitable slide into decline sounds ominous. Here’s how we did it.
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