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So, how do you outline a product strategy framework that is the foundation of product-led growth ? TL;DR A product strategy is an overarching plan that defines productgoals and how you’ll achieve them. Product strategies help you design and grow your products. Let’s get right to it.
Choose the most relevant customer segments to drive your productgoals. To start with, you need to choose a KPI for each dimension that you will use to rank the customers. The choice will depend on your product and your goals. This is on a scale, for example, 1-3. Steps to perform an RFM analysis.
The purpose of analyzing user profiles and motivations is to understand the product concept, value proposition, usage, and user profiles of the product, feedback, and motivations. Design patterns and industrial technology study help existing players to leverage their expertise and practice to differentiate your product/design.
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