How To Differentiate Between a Product Strategy and a Go-To-Market Plan
Dear Strategy
OCTOBER 6, 2021
On this month’s podcast ( Episode 130 ), I provided some tips on how to differentiate between a product strategy and a go-to-market plan. When companies call me to deliver strategy workshops, it’s usually because they feel that their teams are not being “strategic” enough. First, a product strategy is NOT a product roadmap.
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