The 5 Most Lethal Mistakes in Product Development
BrainMates
NOVEMBER 1, 2021
This lesson is still frequently forgotten, as evidenced by the most common answer to the question “Who is your product for” still inevitably being “everyone”… Or perhaps some thinly veiled version of “everyone”, my personal favourite being “enterprise”. Failure Point #3 – No clear differentiation in the market.
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