The Product Guy

NOVEMBER 29, 2019

This is largely caused due to not researching enough around the market you are building for understanding the target audience and spending enough time with your customers to build empathy for them and understand their pain points. How Products Fail Without Customer Empathy. First Principles of customer empathy.

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User Testing Customer Experience User Friction Customer Feedback 305

Product Talk

NOVEMBER 6, 2024

I made sure to think about both the end customer experience and the tax expert experience,” says Teeba. One thing I really appreciated is the emphasis on thinking about engagement and satisfaction together as there is no point in increasing engagement without increasing or at least maintaining satisfaction at a certain level.”

Product Research 173

Product Research Research Software Feedback Software User Testing 173

Userpilot

OCTOBER 28, 2024

Start by creating onboarding flows that are as unique as your users. Focus your attention on their pain points , needs, and desires. Use welcome surveys to identify users’ jobs to be done and use cases. Determine user roles to tailor their experiences. Finally, recreate the relevant path for new users.

User Testing 105

User Testing Customer Feedback Customer Experience Onboarding KPIs 105

Product Innovation Educators

AUGUST 29, 2022

How product managers can understand their customers better than anyone else. If you have listened to me before, there is a good chance you’ve heard me say we need to fall in love with the customer’s problem, not our solution. Getting enamored with our solution can distract us from the customer experience.

Customer Experience 266

Customer Experience User Friction User Testing Analytic Tools 266

Alchemer Mobile

MAY 10, 2022

The bandwidth of your development team, not so much. With infinite choices and limited bandwidth, how do you decide what to prioritize when it comes to improving your mobile customer experience? Learning more about your customers is the best place to start. Step #1: Capture mobile customer feedback.

User Testing 260

User Testing Customer Feedback Customer Experience Feedback Software 260

The Product Guy

MAY 30, 2019

Hypotheses are only useful if we test them (with customers), to validate or discard them. As a team who decides to research which new features to develop, we first want to define our business outcomes and key results (OKR), together with our problem statement. The problems to solve: customer impact and business impact.

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User Testing Product Research Customer Experience Data Visualization 384

Intercom, Inc.

FEBRUARY 25, 2021

Most businesses design customer experiences from the inside out, based on what is best for the company, when they should be doing the exact opposite. Few people are as passionate about customer experience as Annette, the founder and CEO of consulting firm CX Journey Inc. How to put the “customer” in “customer experience”.

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Customer Experience User Friction User Testing Customer Feedback 211

The Product Guy

DECEMBER 6, 2018

After every discussion with customers, sales, service, leadership and my colleagues, I was left with a laundry list of problems that needed my attention. As a product manager, my goal is to ensure customer satisfaction, long term success of my product and contributing to the success of my organization.

Reporting Tools 350

Reporting Tools Customer Experience Product Management Product Manager 350

Product Talk

JULY 8, 2020

As you collect customers’ stories, you are going to hear about countless needs, pain points, and desires. Our customers’ stories are rife with gaps between what they expect and how the world works. Each gap represents an opportunity to serve your customer. But our job is not to address every customer opportunity.

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User Friction Customer Experience Product Research Data Visualization 355

Product Innovation Educators

APRIL 1, 2024

How product managers can design their customer experience journey We all want to create products that customers find valuable and even delightful. How can using the customer experience journey help you make better products? Summary of some concepts discussed for product managers [2:26] What is the customer experience journey?

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Customer Experience User Friction User Testing Automotive 250

The Product Guy

FEBRUARY 13, 2020

Firstly, Jeff as a new umbrella brand for all the new services will be providing to our customers; Secondly, a new business line called Beauty Jeff was opening the very first venue in Argentina. For product leaders, that means taking a step back to build a team that can be customer-centric and deliver ongoing innovation to the market.

Product Research 471

Product Research Onboarding KPIs Reporting Tools Feedback Software 471

Product Innovation Educators

FEBRUARY 19, 2024

How do you know that the product you’re developing will actually create value for customers, that they’ll love it, and that they’ll buy it? Summary of some concepts discussed for product managers [6:08] What tools or processes do you use for customer research? 12:49] How many customers do you need to talk to?

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Research Software Systems Review User Friction Product Research 288

Product Talk

JULY 3, 2024

When we interview customers , our goal is to learn as much as we can about their context. This will help us understand their specific needs, pain points, and desires (otherwise known as opportunities) which will inform our product decisions. ‘Atypical’ is not necessarily a bad thing when it comes to customer stories.

User Testing 235

User Testing User Friction Customer Experience Product Research 235

Product Talk

APRIL 9, 2025

Today, Ill be covering the most common usability issues that arise when developers start working with a new API. Customer-facing APIs are products. When engineers encounter friction when learning a new API, it reduces their likelihood of having success with your product. Watch as the customer reviews the documentation.

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Product Research Software Review User Testing Technical Review 132

Product Talk

MARCH 12, 2025

You might be tempted to try to guide your customer back to talking about your current outcome, but that doesnt necessarily work. Sometimes youre early in your discovery journey and youre still developing your understanding of the opportunity space. In this post, well share both advice from the community and Teresas take on the topic.

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Feedback Software KPI User Testing User Friction 137

Product Talk

MAY 5, 2021

They need to develop a shared understanding of who their customer is; what needs, pain points, and desires (collectively called “ opportunities ”) they have; and the context in which those opportunities occur. They interview customers together. And they iteratively test and develop those solutions together.

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Product Research User Friction Software Engineering Engineering 334

Product Talk

JUNE 2, 2021

It starts with focusing on the customer. The team isn’t likely to reconcile their personal preferences about what they should build, but they can find alignment by developing a shared understanding of what their customers need and want. They need to test their understanding by interviewing customers together. Tweet This.

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User Friction Entertainment Product Research Customer Experience 276

Product Innovation Educators

MAY 22, 2023

His answer intrigued me because it identified a clear pain point that isn’t getting enough attention. As the title of this episode conveys, our discussion will weave together topics for aligning customers’ needs and business strategy. 14:27] What did you do to better align customer needs and business strategy?

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Feedback Software User Testing User Friction Customer Experience 254

Product Talk

AUGUST 18, 2021

Good product discovery includes the customer throughout the decision-making process. Good product discovery includes the customer throughout the decision-making process. Good product discovery includes the customer throughout that process. If we are lucky, we might do some customer research at the beginning of the project.

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Product Research Research Software User Testing User Friction 328

Product Talk

DECEMBER 7, 2022

Customer interviewing is one of the most valuable activities a product team can do. It’s simply the easiest, most sustainable way of learning about your customers and what they need. Customer interviewing is one of the most valuable activities a product team can do. What doesn’t count as a customer interview? Tweet This.

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User Testing Reporting Tools Customer Experience User Friction 248

Product Innovation Educators

OCTOBER 16, 2023

It’s an organizational issue—moving quickly to beat competitors and keep up with changing customer preferences. When companies take the time to design products that match what the customer needs, profits soar, customer satisfaction (and retention) soars, and employee satisfaction gets a nice uptick too.

User Testing 285

User Testing Product Research Customer Experience User Friction 285

The Product Guy

FEBRUARY 27, 2020

At JCDecaux, I led the development of an information kiosk for airport passengers. The kiosks are interactive devices that provide concession, flight, point of interest and flight information to the passenger. We would have also obtained valuable feedback from our customers and we could have used the feedback to improve our product.

User Testing 419

User Testing Weak Development Team Product Research Customer Experience 419

Alchemer Mobile

AUGUST 19, 2024

“We’re not competitor-obsessed, we’re customer-obsessed. We start with what the customer needs and we work backwards.” – Jeff Bezos, founder of Amazon. For product managers, the path to success—both on an individual level and for the company as a whole—depends on a deep understanding of their customers.

Product Research 172

Product Research User Testing Customer Feedback User Friction 172

Product Talk

DECEMBER 6, 2023

Why does the outcome focus on business value and not customer value? Why can’t you just generate opportunities from what you know about your customers? How do you represent customer segments on an opportunity solution tree? What if you are being asked to deliver more than one outcome? How do you find opportunities?

Data Visualization 320

Data Visualization Product Research Analytic Tools Research Software 320

The Product Guy

SEPTEMBER 12, 2019

The problem with asking people to explain the processes and pain points they have within the B2B space is that, at its most basic, you’re asking someone how they do their job and people are a little too used to talking about this to think about it creatively without prompting. Make discovery memorable. Promote Higher Order Thinking.

Product Research 329

Product Research Data Visualization Reporting Tools Product Management 329

Product Talk

JUNE 19, 2024

But when we use generative AI to replace customer interviews , to generate opportunity solution trees , or to do our thinking for us, we fundamentally misunderstand the purpose of discovery. Discovering unmet customer needs, pain points, and desires—AKA opportunities. The opportunities represent customer value.

Generative AI 301

Generative AI Product Research Feedback Software Analytic Tools 301

Userpilot

DECEMBER 18, 2024

Without effective UX analytics that goes beyond collecting data, you’re losing valuable customers. Unfortunately, the research backs this up, with a staggering 90% of users reporting that they stopped using an app due to poor performance. But over time, customer needs evolved. I will discuss why in just a second.

Data Visualization 105

Data Visualization Analytic Tools Research Software User Testing 105

Userpilot

MARCH 9, 2025

What happens when you build a product or service around what you think potential customers want, only for them to buy something else? For starters, it shows you dont know your customers well enough. But worse than that, it leads to lower revenue, failed products, and plummeting customer loyalty. The short answer: yes.

Research Software 83

Research Software User Testing Analytic Tools Feedback Software 83

Intercom, Inc.

MARCH 18, 2021

In previous episodes, we’ve talked about how customer feedback and cross-team collaboration play a crucial role in the features and updates we build here at Intercom. Or rather, two – conversation topics and custom reports. I mentioned at the start our company values: obsessesing over our customer success. Thomas: Awesome.

Data Visualization 211

Data Visualization Reporting Tools User Testing Customer Feedback 211

Alchemer Mobile

FEBRUARY 21, 2025

Surveys, combined with open text analysis, however, hold immense potential for uncovering deeper customer insights from customer feedback. In this post we explore how to effectively incorporate open text analysis into your CX survey strategy to unlock those deeper customer insights. Why are we losing customers to competitors?

Customer Feedback 113

Customer Feedback Feedback Software User Testing Data Visualization 113

Product Innovation Educators

OCTOBER 24, 2022

A digital customer experience coupled with rapid physical product creation – insights for product managers. Both my co-founder Brian and I experienced pain points when we were buying engagement rings. We’re building a new digital product that’s the first of its kind for custom jewelry design online.

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User Friction Customer Experience User Testing Customer Feedback 193

Userpilot

NOVEMBER 29, 2024

Teams can use Fullstory’s session replay to: Identify frustration signals like rage clicks or dead clicks to uncover UX pain points. Track and analyze user journeys to understand how users interact with your web pages or web/mobile apps. Understand drop-off points within user funnels to optimize conversion rates.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Reporting Tools 105

Arkenea

FEBRUARY 23, 2025

Want to get your app development project off the ground? Arkenea is a trusted, app development firm with 13+ years of experience. If I had to make a blanket statement, it’s that most founders and product managers don’t listen enough to customers or iterate enough based on customer feedback.

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User Testing Feedback Software Research Software Customer Feedback 98

BrainMates

OCTOBER 20, 2024

The Customer Service Gap Model By ADRIENNE TAN In competitive markets, delivering superior customer value is a top priority. It’s not just about creating a great product—it’s about ensuring the entire customer journey, from initial interaction to post-purchase support, exceeds expectations.

Data Visualization 52

Data Visualization User Testing Customer Feedback Customer Experience 52

Product Innovation Educators

SEPTEMBER 16, 2024

This approach focuses on understanding customer needs, generating quality ideas, and turning those ideas into real value. It’s what helps create products that customers love and keeps companies successful in the long run. Staying Close to Customers A big part of successful innovation is keeping a close connection with customers.

Research Software 301

Research Software Feedback Software User Testing Analytic Tools 301