Product Innovation Educators

SEPTEMBER 9, 2024

Here are key criteria to consider: Strategic fit with company objectives Sales potential and market size Competitive landscape User experience and customer value Technical feasibility and complexity Financial metrics (e.g.,

Research Software 304

Research Software User Testing Customer Experience Analytic Tools 304

Userpilot

JULY 24, 2024

Launching a product without a well-defined product strategy framework is similar—you risk wasting resources without a clear path to success. So, how do you outline a product strategy framework that is the foundation of product-led growth ? Product strategies help you design and grow your products.

Data Visualization 111

Data Visualization Framework Product Strategy Analytic Tools 111

Product Management University

SEPTEMBER 3, 2024

If you thought there were a million ways to define product management, product strategy might have it beat by a longshot. Just think about how many ways product strategy is defined within your own organization. It’s the number one thing that makes product strategy both challenging and frustrating at the same time.

Product Strategy 130

Product Strategy Strategy Product Research Customer Experience 130

Product Innovation Educators

JANUARY 13, 2020

Listen to understand the basic definition of marketing, marketing roles that may have resources useful to product managers, and how product managers can make better use of marketing resources. Summary of some concepts discussed for product managers. [0:38] Resource number one is market research.

User Testing 230

User Testing Product Research Marketing Research Software 230

Userpilot

AUGUST 8, 2024

Crafting a winning product strategy is crucial for SaaS success, and finding the right product strategy example can provide all the inspiration you need. This article provides concrete examples of different product strategies employed by SaaS companies.

Analytic Tools 105

Analytic Tools Feedback Software Research Software Product Strategy 105

Roman Pichler

FEBRUARY 19, 2024

Listen to the audio version of this article: [link] Introduction To discuss empowerment in product management, I find it helpful to distinguish three main levels of decision-making authority, product delivery, product discovery, and product strategy, as the model in Figure 1 shows. [1]

Product Research 264

Product Research Product Management Product Manager Customer Experience 264

Roman Pichler

MARCH 14, 2017

Nevertheless, the product owner is often regarded as a tactical role focused on managing the product backlog, detailing requirements, and interacting with the development team. The confusion stems—at least partly—from the fact that Scrum is a simple framework focused on helping teams develop software.

Product Management 265

Product Management Product Manager Research Software Product Research 265

The Product Guy

JULY 2, 2017

But the most important thing the product mentorship can unconsciously provide, is guidance and support towards clarifying what your long term career goals are as a product manager. Think of your product management career development as a new product that is going to be released into the market. MVP of you.

User Testing 295

User Testing Product Research Customer Experience Analytic Tools 295

The Product Coalition

DECEMBER 6, 2023

The Critical Role of Product Strategy When Money Is Scarce (Part 1 — Seed) A good product strategy is something every company needs. Here is how a product strategy can help you create business results, even when the market is not in your favor. Product strategy is such a vague term for most people.

Product Strategy 128

Product Strategy Research Software Strategy User Testing 128

Product Innovation Educators

OCTOBER 14, 2024

AI in the Product Development Lifecycle Discovery and Research Phase Large language models can come up with ideas, but always keep humans in the loop. AI is a great way to augment the discovery process, but it won’t completely replace traditional research methods. He mentions using tools like Perplexity.ai

Artificial Inteligence 243

Artificial Inteligence Research Software Data Visualization Reporting Tools 243

Userpilot

JULY 23, 2024

The product development life cycle is an exciting and complex process. Understanding its different stages can help you transform a simple idea into a finished product. This article will break down the stages of a product development life cycle and tools that can help you deliver a great product.

Analytic Tools 109

Analytic Tools Feedback Software Research Software Data Visualization 109

Userpilot

JULY 31, 2024

In today’s ultra-competitive landscape, your product development strategy is a roadmap that helps you navigate the journey from product idea to market success. In this article, we present a product manager’s guide to creating and successfully executing a product development strategy.

Analytic Tools 104

Analytic Tools Research Software Feedback Software User Testing 104

Roman Pichler

OCTOBER 6, 2020

What is Product Discovery? Product discovery describes the activities required to determine if and why a product should be developed and offered. This increases the chances of creating a product that users actually want and need and achieving product success. How will it differ from competing offerings?

Product Research 281

Product Research Technical Review Feedback Software Research Software 281

Roman Pichler

FEBRUARY 2, 2021

Before the advent of agile frameworks like Scrum , a product person—the product manager—would typically carry out the market research, compile a market requirements specification, create a business case, put together product roadmap, write a requirements specification, and then hand it off to a project manager.

Agile 261

Agile Product Research User Testing Feedback Software 261

The Product Coalition

APRIL 7, 2021

As a consequence of this, the mobile app development industry is on the rise now. Probably, you look for a research-based recommendation of a reliable app development service provider too. Fireart Studio Fireart Studio is a boutique design and software development company with a headquarter in Warsaw, Poland.

Research Software 119

Research Software Feedback Software Artificial Inteligence User Testing 119

The Product Coalition

AUGUST 3, 2023

How to Achieve Success in Your Product Strategy In today’s rapidly evolving market, having a clear product vision and a well-defined strategy is essential for the success of any tech product. A compelling product vision is a guiding light, providing direction and purpose to the development process.

Vision 141

Vision Product Research User Testing Roadmap 141

Userpilot

SEPTEMBER 29, 2023

The product development process is part art, part science, and all important to the success of your SaaS. In this article, we've got a comprehensive review of the entire product development process. While product development describes the process of creating the product itself (i.e.

User Testing 105

User Testing Feedback Software Research Software Product Research 105

Userpilot

APRIL 19, 2024

Looking for the best way to do market research? From framing your initial question to extracting valuable customer insights, we’ll walk you through the lean market research process step-by-step. Get ready to empower your decisions with real-world market intelligence. Why should you do market research?

Research Software 52

Research Software User Testing Market Research Data Visualization 52

Product Innovation Educators

JUNE 24, 2024

In this article, we’ll explore Mary’s journey, the strategies she used to reframe her experience, and the valuable lessons she learned along the way. This diverse experience, she found, was not unlike working in a product environment.

Product Management 249

Product Management Product Manager User Friction Product Research 249

Sachin Rekhi

JANUARY 11, 2025

In cost leadership, you develop a cost advantage relative to your competition. This can be done through cost leadership in sourcing, design, production, distribution, and so on. In those cases the effort becomes identifying the core capabilities that you need to develop in order for your to succeed in your chosen playing field.

User Testing 78

User Testing Systems Review Research Software Customer Experience 78

Alchemer Mobile

APRIL 11, 2018

Editor’s note: As a follow up to the article from Ashley Sefferman that was written for the 280 Group blog last month, this month we’ve invited Roger Snyder from 280 Group to discuss how to turn the data these metrics provide into real insights to better manage your product strategy. Now It’s Your Turn!

Data Visualization 140

Data Visualization Customer Experience Research Software User Testing 140

The Product Coalition

MARCH 24, 2021

This company has already won some early adopters that try the solution but now wants to cross the chasm to enter the mainstream market. Therefore, the product management team collected several ‘Target Customer Scenarios’ by interviewing internal employees and some available market research.

User Testing 150

User Testing Research Software User Friction Customer Experience 150

Userpilot

AUGUST 18, 2024

We explain how to create a successful product strategy, the role of product strategy in prioritization, and how to align your prioritization efforts with your strategy. However, to learn more, you’ll have to listen to the man himself as he develops the topic at the 2024 Product Drive Summit.

Data Visualization 105

Data Visualization Strategy User Testing Product Research 105

Roman Pichler

JANUARY 9, 2018

I find it helpful to form a product discovery team that consists of: Development team members: user experience (UX) designer, developer, tester; Key stakeholders , for example, people from marketing, sales, and support; A ScrumMaster or agile coach. Don’t Handoff Product Discovery Work.

Product Research 167

Product Research Technical Advisors User Testing Research Software 167

Userpilot

SEPTEMBER 14, 2023

TL;DR Product managers define the overall product direction and oversee the entire product lifecycle. Their responsibilities include product discovery, developing product vision, prioritization , roadmapping , analyzing product performance and its iterative development, and leading the product team.

Product Research 104

Product Research User Testing Research Software Feedback Software 104

Mind the Product

NOVEMBER 13, 2017

Jordan Bergtraum is a management consultant with over ten years of experience in the B2B SaaS industry, mostly as a head of product for various organizations in the legal, education, facilities management, and pharmaceutical spaces. He has been responsible for product strategy, UX, and teams consisting of product and project managers.

Research Software 142

Research Software Product Management Product Manager Management 142

Userpilot

JULY 25, 2024

Associate Product Managers (APMs) handle smaller projects or contribute to larger ones, working under experienced product managers. They focus on understanding customer needs, analyzing market trends, and aiding in developing and improving product features. Read more on product strategy.

User Testing 94

User Testing Analytic Tools Data Visualization Feedback Software 94

Userpilot

JULY 22, 2024

But how can you start crafting an effective positioning strategy that appeals to your target audience? Let’s explore the steps to develop a solid positioning statement and some examples of successful brand positioning from other companies. TL;DR Developing a solid product positioning strategy involves several key steps.

Research Software 103

Research Software Positioning Data Visualization Definition 103

Mind the Product

AUGUST 9, 2017

While the Amazon Echo Show is an impressive addition to the repertoire of voice and video monitoring systems in this growing market, it’s not the product features that are drawing attention. Rather, it is Amazon’s smart home product strategy. Have an integration strategy.

Artificial Inteligence 156

Artificial Inteligence Research Software User Testing Product Management 156

Product Innovation Educators

SEPTEMBER 6, 2021

What product managers need to know about positioning products to create value. Today we are talking about how market segmentation is done and how it impacts product pricing. To help us with the details, a product strategy and pricing expert is joining us, Dan Balcauski. 2:05] What is product strategy?

Marketing 156

Marketing User Testing Research Software Product Research 156

UserVoice

JULY 28, 2017

Horowitz makes a great point- product managers are in a strategic role. If it’s still unclear to you whether you should or should not delegate tasks, Jeff Lash at Good Product Manager suggests asking yourself a series of questions: Is this helping to advance the product strategy?

Research Software 215

Research Software Feedback Software Weak Development Team User Testing 215

Roman Pichler

FEBRUARY 2, 2021

Before the advent of agile frameworks like Scrum , a product person—the product manager—would typically carry out the market research, compile a market requirements specification, create a business case, put together product roadmap, write a requirements specification, and then hand it off to a project manager.

Agile 156

Agile Product Research User Testing Product Management 156

Userpilot

OCTOBER 25, 2022

In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Product strategy defines who we are building for, what to build, and how to build it. What is product strategy?

Product Research 98

Product Research User Testing Customer Feedback Research Software 98

Userpilot

MAY 5, 2022

Product managers monitor and control the product lifecycle while ensuring there is the right corporate environment for its development. Generally, the product manager is responsible for the product strategy while the project manager – for its implementation. What is product management?

Product Research 98

Product Research User Testing Research Software Feedback Software 98

Userpilot

JULY 17, 2024

The right persona examples can help you guide effective product strategies, ensuring that your offerings meet the needs and expectations of your users. Let’s explore: What a persona is and its importance in product management. User persona : Useful for product development and user experience design.

User Testing 105

User Testing Research Software Data Visualization Feedback Software 105

Product Innovation Educators

SEPTEMBER 1, 2017

They are product driven but not in the sense of developing products and then finding customers for the products. It’s a critical perspective and one successful product managers and business have… [link]. How product managers can avoid bias. His bias defeats the purpose of research.

Data Visualization 121

Data Visualization Customer Feedback Product Management Product Manager 121

Userpilot

NOVEMBER 30, 2023

Your colleagues, especially customer-facing ones, can offer valuable insights into unmet user needs and shifts in the markets. Market research techniques, like industry-specific surveys and customer segmentation analysis, can help you find underserved user groups in the market. Talk to the developers and engineers.

User Testing 105

User Testing Data Visualization Feedback Software Research Software 105