Userpilot

APRIL 27, 2022

Product launch metrics can be easily overlooked while you become busy with product development, marketing efforts, and launch timeline. A Harvard Business School study found that a staggering 95 % of around 30,000 newly launched products fail. What is a product launch in SaaS?

Onboarding KPIs 84

Onboarding KPIs Product launches Analytic Tools Feedback Software 84

Userpilot

JUNE 18, 2024

This guide will introduce you to the best resources available for product marketing managers, providing you with a curated selection of valuable materials to enhance your skills and knowledge. TL;DR A product marketing manager is a professional responsible for promoting and selling their company’s products.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Marketing 52

Userpilot

NOVEMBER 21, 2022

What does the product launch manager do? Does your organization really need such a role if you already have a product manager ? The product launch manager coordinates the work of cross-functional teams and supports the product manager during product launches. What is a product launch manager?

Product launches 85

Product launches Product Research User Testing Research Software 85

Userpilot

JUNE 28, 2024

Embarking on a career as a product marketing manager involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful product marketing manager. Product marketing manager.

Research Software 52

Research Software Feedback Software Analytic Tools Data Visualization 52

Userpilot

JUNE 26, 2024

Starting a career as a product marketing manager requires understanding the key steps, skills, and experiences needed for success. In this article, we will outline the typical journey for a product marketing manager, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities.

Research Software 40

Research Software Feedback Software Analytic Tools Product Marketing 40

Amplitude

FEBRUARY 1, 2021

A lot of teams obsess about getting everything perfect for product launch day. There are marketing emails to assemble. It all amounts to a lot of mental Olympics at the end of a long development cycle. All of that anxiety, and in the grand scheme of things, launch day isn’t a be-all and end-all event.

Product launches 111

Product launches Strategy User Testing Product Research 111

Userpilot

JULY 31, 2024

In today’s ultra-competitive landscape, your product development strategy is a roadmap that helps you navigate the journey from product idea to market success. In this article, we present a product manager’s guide to creating and successfully executing a product development strategy.

Analytic Tools 80

Analytic Tools Research Software Feedback Software User Testing 80

Userpilot

SEPTEMBER 14, 2022

Knowing how to launch a product successfully is no easy feat – it takes careful planning, execution, and coordination. But when done right, a product launch can significantly succeed your business. So, how do you go about launching a product successfully? Market Research. Product Development.

Product Research 77

Product Research Feedback Software Research Software Product Marketing 77

Userpilot

JULY 31, 2023

What does a product marketing manager (PMM) do? This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product.

Product Marketing 79

Product Marketing Onboarding KPIs User Testing Marketing 79

ProductPlan

FEBRUARY 8, 2022

What is Product Launch Management? Product launch management is the process of coordinating all strategic efforts needed for a successful market release. Creating sales collateral for the product. For example, industry events, the holiday season, etc.). Who’s Responsible for Product Launch Management?

Product launches 40

Product launches Customer Experience Management Management 40

Userpilot

JUNE 3, 2022

Trying to find the best product marketing resources for 2022? As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. Product marketing is the process of bringing a product to the market, promoting it, and selling it to customers.

Research Software 83

Research Software Analytic Tools Feedback Software Data Visualization 83

ProductPlan

JULY 14, 2022

Thankfully, few product launches fail in such spectacular fashion as those examples. More often than not, product launches simply fall flat with the market, and often lack true product-market fit. Is Your Product Launch Cross-Functional Team a Track and Field Team, or a Bobsled Team?

Product launches 52

Product launches Customer Feedback User Testing Customer Experience 52

PMLesson's Ace the PM Interview

MAY 4, 2022

Want to skip ahead and learn the most common product marketing manager interview questions and answers? Sneak Peak: - What is your favorite marketing campaign? Estimate the market size for a new product. If you have, you can thank an excellent Product Marketing Manager or PMM for their hard work.

Product Marketing 52

Product Marketing Marketing Data Visualization Technical Review 52

PMLesson's Ace the PM Interview

APRIL 6, 2020

Product marketing is one of the newest and most impactful roles within an organization. As a product marketing manager (PMM), you influence most areas of the organization including product, design, sales, support, and, of course, marketing. That degree doesn’t have to be in marketing, but it certainly helps.

Product Marketing 78

Product Marketing Technical Review User Testing Marketing 78

PMLesson's Ace the PM Interview

APRIL 25, 2022

Have you recently been invited to a product marketing manager interview? One of the best and first things you should do is review the most common product marketing interview questions and answers. Product marketing managers play a critical role in bringing new products to market.

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

Good Product Manager

APRIL 28, 2019

My post on the SiriusDecisions blog — Minimum Viable Products: I Do Not Think They Mean What You Think They Mean – describes what distinguishes good MVPs from bad ones, and how product managers can structure MVPs appropriately to get better results. Product Management Events in the Next Two Weeks.

Events 74

Events Product Research Product Management Product Manager 74

Userpilot

MARCH 22, 2021

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. Product Marketing tools that can add real value to your business do exist, but finding the right software in such a noisy environment can be challenging. Product Marketing Tools Overview.

Analytic Tools 97

Analytic Tools Feedback Software Research Software Data Visualization 97

Good Product Manager

APRIL 28, 2019

My post on the SiriusDecisions blog — Minimum Viable Products: I Do Not Think They Mean What You Think They Mean – describes what distinguishes good MVPs from bad ones, and how product managers can structure MVPs appropriately to get better results. Product Management Events in the Next Two Weeks.

Events 60

Events Product Research Product Management Product Manager 60

Product Innovation Educators

MARCH 25, 2019

Learn how to cut through the noise and make human connections presenting new products. A lot of new products are announced at trade shows and other events, such as CES for consumer electronics, International Builders Show for construction materials, and the National Association of Music Merchants for all things musical.

Presentation 72

Presentation Events User Testing User Friction 72

The Product Coalition

APRIL 11, 2019

People like Dmitry are usually called Product Managers., they are responsible for new features, product development and only they decide if users really need this or that feature (jk, they make customer development based decisions). Those of you who read our book already know her Elena is a Product Marketing Manager.

Product Marketing 69

Product Marketing Customer Experience Marketing KPI 69

Actuation Consulting

JUNE 24, 2019

What Is a Launch Strategy? Your product launch strategy delineates the approach you plan to take in getting your product to market. You can start ruminating over what to include in your launch strategy as early as the conception phase. The Completed Launch Strategy.

Strategy 56

Strategy Development Product launches Advertising 56

Product Innovation Educators

SEPTEMBER 2, 2024

Why market research is product managers’ secret ingredient for successful products Watch on YouTube TLDR Market research is a key part of product development and management. Understanding how different areas of knowledge work together is crucial for product managers.

User Testing 103

User Testing Product Research Market Research Research Software 103

Userpilot

OCTOBER 25, 2022

They tell the product management team what they need to achieve. Market research, differentiation, and positioning are necessary to prepare for the product launch. Product managers need to plan the timing, how to measure launch success , and how to make sure their first-time user experience is satisfying.

Product Research 82

Product Research User Testing Customer Feedback Research Software 82

Userpilot

MAY 17, 2022

Looking for product announcement examples to help inspire your next successful launch? This article covers all you'll need to know as a product marketer or product manager about crafting great product announcements: What are they? How to write a product announcement? How do you create one?

Research Software 88

Research Software Onboarding KPIs Product Research User Testing 88

Userpilot

NOVEMBER 19, 2022

Product service management is a marketing function whose objective is to keep track of customer and market need fluctuations and inform product development. In smaller companies, product service management responsibilities are covered by product managers. What is product service management?

Data Visualization 91

Data Visualization User Testing Research Software Feedback Software 91

Userpilot

FEBRUARY 17, 2021

Wondering what the best product conferences of 2021 are? We’ve collected the best events for product folks that you can attend online or in-person. Big names like the Product Marketing Alliance, Product World, and Product Con are still going through with virtual versions of their flagship conferences.

Research Software 98

Research Software User Testing Product Research Analytic Tools 98

Userpilot

APRIL 6, 2023

Developing and releasing sophisticated products with all the bells and whistles imaginable might seem like a great idea. After all, you want your newly released software to be as good as it gets when it’s finally launched, right? Overengineering is building a product that is more complex than necessary.

Feedback Software 82

Feedback Software Analytic Tools Research Software User Testing 82

Andrew Chen

FEBRUARY 26, 2024

I encourage you to be on a quest of your own, and even better a particularly interesting quest, so that your conversations with people can be as productive as possible. In my case, I was very interested in the state of the art on growing users, metrics, network effects, and marketing. I knew exactly 2 people, and that was it.

User Testing 123

User Testing Customer Experience Blog Events 123

Userpilot

JULY 20, 2024

Embarking on a career as an associate product manager involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful associate product manager. Read more on product strategy.

Data Visualization 52

Data Visualization Analytic Tools Research Software Feedback Software 52

The Product HQ

JUNE 1, 2024

What is the Role of a Product Management Intern? Product manager interns are not new to the product management field. Most of the time, they have experience in product development , product marketing, and project management. Here are the typical roles and responsibilities of a product manager intern.

User Testing 52

User Testing Product Research Reporting Tools Data Visualization 52

Userpilot

JUNE 30, 2024

Embarking on a career as a product manager involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful product manager. Data analytics : Monitor product performance metrics to drive continuous improvement.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

JUNE 17, 2024

Whether it’s backlogging , onboarding, or marketing, we have presented the best resources below: Books : Gain a foundation with “Traction” and “Growth Hacker Marketing” for growth frameworks and creative user acquisition strategies. The Trade Desk offers programmatic advertising for user acquisition campaigns.

Analytic Tools 52

Analytic Tools Data Visualization Research Software Customer Experience 52

Userpilot

JUNE 16, 2024

These include conducting research to understand customer needs and analyzing product usage and user behavior to uncover improvement areas and friction points. Growth Product Manager : In this role, you will be given more responsibilities to find growth opportunities and design and execute appropriate growth strategies to capitalize on them.

Analytic Tools 52

Analytic Tools Research Software Data Visualization Feedback Software 52

Userpilot

JUNE 28, 2024

Embarking on a career as a product strategist involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful product strategist. What is a product strategist? Let’s dive in!

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

BrainMates

JULY 3, 2024

If the recruitment is for a first hire there might not be a complete product strategy in place and it could be a priority for new product hires to develop one. The product strategy is what will support the product management team in meeting the most critical customer needs. Timeline is impactful too.

Technical Review 52

Technical Review User Testing Customer Experience Data Visualization 52

Userpilot

AUGUST 28, 2024

Userpilot is an all-in-one product platform with engagement features and powerful analytics capabilities. Senior Customer Onboarding Coordinator (3-5 years) : As you gain experience, you’ll take on more complex onboarding projects, mentor new team members, and potentially specialize in onboarding specific types of customers or products.

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Feedback Software Data Visualization 52

Userpilot

MARCH 8, 2022

Experience in e-commerce, subscription, marketplace, and retention-focused products. She's an expert in Product Management, User Interviews & Testing, Prototyping, Data Analytics, Product Marketing, Ecommerce, Self Service, Advertising, Sales, Event Management, Market Research, and Account Management.

Technical Advisors 107

Technical Advisors Product Research Analytic Tools User Testing 107