Remove Definition Remove Marketing Remove Software Review
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Five star advice: Insider tips for dealing with software review sites

Intercom, Inc.

Online marketing content has long been dominated by brands creating product descriptions, how-to guides, branded articles, and blog posts to promote their business. What do we mean by the term “review sites”? Not all review sites are made equal. Peer review sites. Trustpilot, a consumer review site.

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Definition Playbook

The Product Coalition

So I asked the team to share the playbook we’ve used to help prepare them to begin Definition. Read on for the Definition Playbook written by Rebecca Monfries and Nathan Bruce. What is Definition? In some organisations, Definition is an isolated process completed all at once for multiple features or initiatives.

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Building a Great Product Management Organization

Melissa Perri

Some of these are Fortune 10 software-enabled companies going through digital transformations. I review strategies and roadmaps. At the end of this review, I do a Product Leadership workshop with C-Suite and Product leaders, where I show them what good looks like, and they have a chance to reflect on where they are.

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10 technical strategies to avoid when scaling your startup (and 5 to embrace)

Intercom, Inc.

Although they may seem like strong opinions, many of these tips echo the main tenets of software engineering: work with you’ve got, design solutions as needed, don’t repeat yourself, and keep it simple, stupid! If you’ve been paying attention to any loud marketing efforts over the last few years, you have definitely heard about multi-cloud.

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Building High-Performing Product Teams

Roman Pichler

This includes a sound understanding of the market, the user and customer needs, and the competition as well as solid product management skills such as the ability to develop an effective product strategy and an actionable product roadmap (as I explain in more detail in the article The T-Shaped Product Professional ).

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The Product Market Fit Engine by Rahul Vohra

Mind the Product

In this ProductTank San Francisco talk, Rahul , CEO and Founder of Superhuman , shares with us a framework for determining product/market fit and optimizing until you achieve it. Measuring product/market fit. Their team was busy working and coding the product but nothing had been officially released yet.

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Slack’s Ceci Stallsmith on marketing your product platform

Intercom, Inc.

And as the Group Product Marketing Manager for Platform here at Intercom, I’ve loved seeing all the creative apps our partners have built. So we’re delighted to host Slack’s Director of Platform Marketing, Ceci Stallsmith, on the show. Ceci: I definitely never saw myself getting into platforms, that’s for sure.

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