People-First Product Leadership

OCTOBER 22, 2024

Rapid technological changes and shift to hybrid work: The transition to remote / hybrid work, then back to the office, has mixed up communication, collaboration, and work-life balance. This can lead to multiple life changes as we seek new definitions of success, career shifts, and creative pursuits. Today is perfect for a lifequake.

Technical Review 59

Technical Review Data Visualization User Testing Customer Feedback 59

Lenny Rachitsky

JUNE 11, 2024

If you’re not a subscriber, here’s what you missed this month: On saying no The art of the pivot, part 1: The definitive list of successful pivots The art of the pivot, part 2: How, why, and when to pivot In defense of feature team PMs Subscribe to get access to these posts, and every post. Understanding technical jargon 24.

User Testing 120

User Testing Research Software Analytic Tools Technical Review 120

Intercom, Inc.

DECEMBER 4, 2019

More recently, however, I’ve realized that the technology industry at large struggles with such clarity and consistency – in marketing terms, there is often a difficulty developing a clear value proposition that aligns with product and brand identity. 1 Poor definition of value proposition and feature focus. 3 Brand stretch.

Branding 209

Branding Weak Development Team Technical Review Airlines 209

The Product Coalition

FEBRUARY 1, 2021

That is a reason for having, for example, the Sprint Review with stakeholders and customers.) ???? These decisions are visible in the content and ordering of the Product Backlog, and through the inspectable Increment at the Sprint Review.” The business representative III : “Acts as the single voice for all stakeholders to the Team.”

Advertising 167

Advertising Technical Review Customer Experience Agile 167

Sachin Rekhi

APRIL 12, 2020

We've continued to refine our understanding of the definition of product/market fit, developed customer discovery techniques that can help guide us to product/market fit, as well as established several benchmarks to assess whether we've achieved initial fit. Counter-positioning. Yet they were extremely slow to do so.

Strategy 212

Strategy User Testing Technical Review Software Review 212

Intercom, Inc.

JULY 23, 2020

Though technology has allowed us to work remotely for quite some time, companies have debated whether it’s truly best for business. My background is definitely atypical. But starting out my career, it was definitely like, “I want to do this, so let me just do anything and everything I can to get business.”

Research Software 199

Research Software Feedback Software Reporting Tools Technical Review 199

Sachin Rekhi

FEBRUARY 16, 2020

Much of the literature that defines the role as the intersection of business, technology, and user experience isn't particularly helpful for practitioners who are left wondering what skills they need to learn versus the fine people they work closely with in actual business, technology, and user experience roles.

Data Visualization 218

Data Visualization Product Research User Testing Reporting Tools 218

Intercom, Inc.

JULY 25, 2019

Paul: Exactly, so we spend a ton and ton of time on problem definition. ” A much better definition might be, “We need a way to have a consistent record, blah blah blah…” Paul: Yeah, “Our customers are trying to do x or y.” There is definitely innovation in that space, Tesla comes to mind, for example.

Research Software 209

Research Software Feedback Software Product Research User Testing 209

Mixpanel

SEPTEMBER 21, 2023

Kevin Xu is an engineer-turned-product manager with experience at big tech companies like Google and Stripe. But if you’re going to build a differentiating social network, it really has to be at least a 10x or 20x differentiator. It can’t just be built on decentralized tech or made only for cat and dog pictures.

Analytic Tools 116

Analytic Tools Research Software Data Visualization Technical Review 116

The Product Coalition

MARCH 24, 2021

Narrowing Down the Battlefield Figure 1 shows the ‘Technology Adoption Life Cycle’ for discontinuous innovations. The header consists of a short stakeholder analysis and a definition of a customer problem that we would like to address: 1. Marketing Success Through Differentiation?—?of Harvard Business Review, January, 1980. (2)

User Testing 151

User Testing Research Software User Friction Customer Experience 151

Intercom, Inc.

NOVEMBER 4, 2021

You wouldn’t expect to find a Brand Studio at every tech startup, but then again, we’ve always enjoyed doing things a little bit differently. “Not too many tech companies have a smiley face embedded within their logo. Not too many tech companies have a smiley face embedded within their logo or their identity.

Branding 222

Branding Technical Review Customer Experience Enterprise 222

Intercom, Inc.

SEPTEMBER 17, 2020

Did you feel that it was just integral to being at the heart of the tech industry? But in that mission statement, how do you feel that you successfully differentiate yourself from other, on the surface, similar platforms that have existed before? The likes of Whisper and Secret, for example.

Technical Review 210

Technical Review Customer Experience Customer Feedback Information 210

BrainMates

NOVEMBER 1, 2021

Most companies are in reality reviewing and failing several orders of magnitude less ideas than this. A wifi-enabled juice dispenser that pressed juice from single-serve packets – it is an example of a technology solution in search of a problem. Failure Point #3 – No clear differentiation in the market.

Weak Development Team 105

Weak Development Team Product Research Development Research Software 105

Dear Strategy

OCTOBER 15, 2018

Dear Strategy: “What are the strategies that a Tech Product Manager can use to predict competitive movements, innovations, and/or changes in business strategy?”. . So, I would definitely recommend that you go back and refer to that episode if you have a chance. Now, that’s not to say that features aren’t important.

Technical Review 53

Technical Review Technology Strategy User Testing 53

Alchemer Mobile

JULY 16, 2019

Scenario 3: Using futuristic technology can pay handsomely. Over 73 percent of consumers use multiple channels to shop ( Harvard Business Review ). We believe they’re definitely worth their salt and quite frankly, worth the hype too. So, how do you differentiate your offering from the sea of competition? Beneficial.

Analytic Tools 159

Analytic Tools Research Software Feedback Software Data Visualization 159

Intercom, Inc.

AUGUST 1, 2019

Tara: You definitely had relevant expertise, but I really love that you made the transition from the traditional industry (on Wall Street) to tech. They understood technology, and they had a unique respect for regulatory and compliance. Michael: It’s definitely different than the industry’s perception of startups.

Strategy 36

Strategy Data Visualization Analytic Tools Startups 36

PMLesson's Ace the PM Interview

APRIL 6, 2020

Given how new and versatile the role is, product marketing management is also probably the least standardized role in tech companies, which makes the process of becoming a PMM quite obtuse and vague. The part that makes product marketing management different from other marketing roles is the technical (aka “product”) piece to the equation.

Product Marketing 78

Product Marketing Technical Review User Testing Marketing 78

ProductPlan

JUNE 1, 2023

Noisy customers When it comes to your product roadmap, the customer is most definitely NOT always right , especially when they ask for specific features. They could be inspired by new technology, a new business model gaining traction, or a competitor’s differentiating capabilities. We are in the “delight” business after all.

User Testing 98

User Testing User Friction Development Team Review Customer Experience 98

Userpilot

AUGUST 26, 2021

SaaS product management is different from product management for on-premise software because it's much easier for customers to switch products due to the subscription-based pricing model. It sits at the intersection of UX, tech, and design. And for a PM, differentiation becomes more critical. Switching has become easier.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Usersnap

APRIL 12, 2019

Google’s tech alone didn’t build them into a top company, User Research matters too! Definitely not! Critical for their expansion, doing so also established current tech trends. How can tech and available data enhance research initiatives? Such differentiation applies to any combo of Google fans or prospects.

User Testing 110

User Testing Research Software Customer Feedback Feedback Software 110

Userpilot

NOVEMBER 23, 2023

Training your own model requires access to data and technical resources but could be a true differentiator in the market. However, it won’t be enough to differentiate your product from the competition. Consequently, it could easily be your key differentiator. That’s where Airfocus has integrated AI technology.

Data Visualization 105

Data Visualization Feedback Software Analytic Tools Reporting Tools 105

The Product Coalition

JULY 8, 2019

By definition, it’s a growing list of records, called blocks, that are linked using cryptography. It’s a complex technology, but the idea is very simple. Blockchain is the underlying technology that allows the existence of Bitcoin, for example. These disruptive technologies have become synonymous with “innovation”.

Technical Review 61

Technical Review Artificial Inteligence Systems Review Data Visualization 61

Userpilot

SEPTEMBER 4, 2023

It focuses on differentiation and low cost simultaneously to break the value-cost tradeoff. However, many firms fail at successful implementation due to common pitfalls. Blue ocean strategy is especially relevant today as many industries are seeing declining profits and growth due to commoditization and saturation.

Analytic Tools 90

Analytic Tools Data Visualization Feedback Software User Testing 90

Userpilot

OCTOBER 27, 2021

Neither platform publishes its pricing information, but user reviews indicate that WalkMe starts at around $9,000 per year and Whatfix at about $1,200 per month. Having some programming knowledge and technical ability will allow you to make these features even more sophisticated. However, Whatfix is more accessible to SMEs.

Analytic Tools 98

Analytic Tools Feedback Software Data Visualization Reporting Tools 98

Mironov Consulting

NOVEMBER 15, 2023

  For the last 6 months, many of my discussions with product leaders have been about how to apply good product fundamentals to AI – when so much of the broader conversation is shallow or technically suspect or reduces everything to generative apps. And that they are technically feasible.   (GDPR?    PII? 

Data Visualization 75

Data Visualization Technical Review Artificial Inteligence User Testing 75

Imaginary Cloud - Design

AUGUST 19, 2021

However - and despite its utility - Design Research is frequently overlooked and ignored since its definition, purpose, and role are not well understood by many companies. Analyzing design patterns and technologies used in the industry and on similar activities allows positioning the product in this ecosystem. Conclusion.

User Testing 110

User Testing Research Software Product Research Customer Experience 110

Intercom, Inc.

MAY 19, 2022

And in doing so, businesses have had to look critically at support as a differentiator and core business value driver. Using technology in a different way to provide support, looking at it as a value add as opposed to a cost center means we can differentiate support. I think that has naturally driven up CSAT.

Reporting Tools 104

Reporting Tools Data Visualization Feedback Software Customer Feedback 104

Roadmunk

SEPTEMBER 21, 2017

Author: First Round Review. Author: First Round Review (or at least someone from there…). Author: Still unknown, but First Round Review again. As a PM, you’re surrounded by technical people; hell, you might just be a technical PM. The one cost that product managers and engineers don’t understand. Author: Multiple.

Article 81

Article User Testing Product Research Product Management 81

Userpilot

DECEMBER 14, 2021

Launching a new product in the market can definitely be nerve-racking. A community of like-minded techies and a free platform to create a market buzz about your product, it is the most trusted source for reviews and recommendations. Poor positioning with no meaningful differentiation strategy. Product hunt dashboard.

Feedback Software 98

Feedback Software Research Software User Testing Customer Feedback 98

Lenny Rachitsky

APRIL 9, 2024

Furthermore, soft skills like product sense, communication, creativity, and being the glue that enables a team to operate at their very best will become even more important (and a differentiator among companies). It is our job to create computing technology such that nobody has to program. Think about it—what is AI best at?

Data Visualization 135

Data Visualization Product Management Product Manager Research Software 135

Intercom, Inc.

FEBRUARY 17, 2022

Mojo, he says, can be a valuable differentiator in your marketing, and that, in this day and age, is something very much worth fighting for. But really talk to people about voice as a differentiator, as an opportunity for this brand to stand out. And so, I don’t think it’s a definite “no.”

Marketing 209

Marketing B2B Branding Data Visualization 209

Userpilot

NOVEMBER 8, 2022

Differentiate your product from other similar products on the market to avoid product parity. Think tech startup launches their first app. Differentiate your product. Product differentiation involves highlighting the unique features of your product that stand it apart from the competition.

Feedback Software 98

Feedback Software User Testing Product Research Strategy 98

Usersnap

JULY 16, 2021

Google’s tech alone didn’t build them into a top company; User Research matters too! Definitely not! Critical for their expansion, doing so also established current tech trends. How can tech and available data enhance research initiatives? Such differentiation applies to any combo of Google fans or prospects.

User Testing 84

User Testing Research Software Customer Feedback Feedback Software 84

ProductPlan

JULY 10, 2020

There are widely varying definitions of customer experience. Fragmented technology investments. One potentially significant and unintended outcome of silos, especially for software companies, is an uncoordinated suite of customer-facing technology platforms. What is Customer Experience (CX), and Why Does it Matter?

Customer Experience 71

Customer Experience Development Team Review Onboarding KPIs Reporting Tools 71

Andrew Chen

JUNE 25, 2019

Converting travelers to hosts definitely moved the needle when we launched a new market. Don’t underestimate the work it’ll take to migrate the supply, both technically and interpersonally. What’s your differentiator, and how will you maintain it? Often not possible due to the business model. in our case with reviews.

User Testing 111

User Testing Customer Experience Research Software Feedback Software 111

Agile Velocity

MAY 20, 2020

The recent Harvard Business Review (HBR) article “ The Agile C-Suite ” 1 and Forbes article “Agile Isn’t New: What’s New Is The C-Suite Embracing It” have prompted some good discussion around the Agile Velocity virtual water cooler. . Agile is about being adaptive and creating the conditions (mindsets, capabilities, environments, etc.)

Agile 84

Agile Feedback Software Data Visualization Research Software 84

Userpilot

DECEMBER 6, 2021

A customer success platform designed for non-technical people will help your customer success teams be more efficient. #3 Advanced analytics like the capability of calculating customer health scores and engagement levels automatically, is definitely a plus. Chameleon is a dedicated onboarding tool, with two key differentiators.

Analytic Tools 98

Analytic Tools Feedback Software Reporting Tools Data Visualization 98