Lenny Rachitsky

JUNE 11, 2024

Each week I tackle reader questions about building product, driving growth, and accelerating your career. For more: Podcast | Lennybot | Swag | Best of Lenny’s Newsletter | Hire your next product leader. Subscribe now Chatbot tools like ChatGPT and Perplexity are quickly becoming de facto co-pilots for product managers.

User Testing 108

User Testing Research Software Analytic Tools ChatGPT 108

Product Management University

OCTOBER 11, 2023

Let’s start this discussion of integrating business processes vs. products with the spotlight on pre-sales, sales, and customer on-boarding since they bear the brunt of the ripple effect. You’re in the throes of the sales cycle and it’s product demo time. Here’s the scenario.

Product Research 130

Product Research Feedback Software Differentiation Management 130

Userpilot

OCTOBER 13, 2022

What is product parity? How can product managers avoid building parity products? We talk about product parity or brand parity when a brand’s product offers exactly the same functionality as competing products. Product parity also limits your marketing and branding strategies. Let’s do it!

Product Research 79

Product Research User Testing Feedback Software Research Software 79

Usersnap

DECEMBER 19, 2023

Ever wondered why the humble 1 to 5 rating point scale is the secret weapon of Product Managers (PMs)? Marty Cagan, in his book “Inspired: How To Create Products Customers Love” , mentions the use of customer surveys as a tool for understanding customer needs and preferences. Semantic Differential Scale 5.

Feedback Software 52

Feedback Software User Testing Customer Feedback Product Research 52

Roman Pichler

JANUARY 8, 2019

A digital product is commonly redeveloped for two reasons: It has accumulated too much technical debt or its technologies are outdated, but the product is still needed—be it to generate revenue, support other revenue-generating products, or automate business processes and increase productivity.

Product Research 219

Product Research Customer Experience User Testing Analytic Tools 219

Alchemer Mobile

JULY 13, 2021

What is product experience? Product experience refers to the customer journey that takes place within the product itself, from a person’s first login to their last time using the application. It is a broader, more end-to-end view of user experience, which refers to specific interactions a person has within a product.

Customer Experience 230

Customer Experience User Testing Onboarding KPIs Product Research 230

UX Studio: Product Management

NOVEMBER 9, 2017

Want to do UX research for a product without enough time or knowledge? Proper research does not go quickly, or can it? This article will show the ideal way to do UX research , and will introduce the cost benefit, low-budget version too. Making decisions based on research results ensures getting decent ones.

Product Research 95

Product Research Research Software User Testing Feedback Software 95

Userpilot

APRIL 19, 2024

Dive into the Net Promoter Score definition to discover mirror customer sentiment and how it can help redefine your business strategy. At the core of strategies focused on customer satisfaction , the Net Promoter Score is widely used for measuring customer loyalty and customer satisfaction with your SaaS product.

Data Visualization 52

Data Visualization Customer Feedback User Testing Feedback Software 52

Imaginary Cloud - Design

AUGUST 19, 2021

Creating useful, usable, and craved products and services that respond to human needs is the basis of Design Research. Design Research is a process used by designers to better understand the underlying and sometimes hidden desires, needs, and challenges of end users. What is Design Research? Design Research steps. ?

User Testing 110

User Testing Research Software Product Research Customer Experience 110

Product Management University

AUGUST 15, 2023

The biggest difference between product management and portfolio management is product management focuses specifically on the success of each product whereas portfolio management focuses on the success of the company (the portfolio) in chosen market segments. Traditional Product Management Here’s the other problem.

Product Management 246

Product Management Product Manager White Paper Management 246

Usersnap

JULY 16, 2021

Google’s tech alone didn’t build them into a top company; User Research matters too! Definitely not! Instead, research first helped Google emphasize user personalization. Keep reading for info on Google’s current user research. Marketing research at Google first compiled search rankings.

User Testing 84

User Testing Research Software Customer Feedback Feedback Software 84

The Product Coalition

OCTOBER 9, 2023

If somebody had been asked to do research about the year 1800 into how transportation could be improved, what would he have done? Berlyne As product managers, we have all enthusiastically dived into customer feedback, hoping to find insights that will take our product game to the next level.

User Testing 115

User Testing Data Visualization Customer Feedback Customer Experience 115

Userpilot

MARCH 24, 2021

Defining your product strategy is the most important aspect of deciding to build something new. It helps your entire team rally around a vision and a set of outcomes, making sure everyone is aligned in reaching those product growth goals. What is a product strategy? How do you set a product vision?

Product Research 119

Product Research Onboarding KPIs Product Strategy User Testing 119

Usersnap

APRIL 12, 2019

Google’s tech alone didn’t build them into a top company, User Research matters too! Definitely not! Instead, research first helped Google emphasize user personalization. Keep reading for info on Google’s current user research. Marketing research at Google first compiled search rankings.

User Testing 110

User Testing Research Software Customer Feedback Feedback Software 110

Intercom, Inc.

MAY 19, 2020

As a product-led company, we have put great thought, time, and energy into how we organize our product teams. . After all, excellent design and engineering can only come from product teams that are empowered to solve hard problems and build great software. Lessons learned from scaling a product team.

User Testing 245

User Testing Research Software Product Research Feedback Software 245

Userpilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? We also explain: How product funnel differs from marketing and sales funnels. Why it is important for your product management efforts. The typical stages in a product funnel are Awareness, Interest, Consideration, Purchase, Retention , and Loyalty.

Analytic Tools 79

Analytic Tools Research Software Data Visualization Onboarding KPIs 79

Product Management University

APRIL 8, 2024

But products are the nucleus, and that means market leadership starts with product management. There are the obvious things product management does. I want to focus on the responsibilities of B2B product management that don’t get much airtime. To some product managers, market is synonymous with users.

Leadership 147

Leadership Marketing Product Management Product Manager 147

Split

AUGUST 5, 2020

Testing in production is becoming more and more common across tech. The most significant benefit is knowing that your features work in production before your users have access. The following plan is both guidance and order of operations for what to implement if you want to start testing in production.

Product Research 86

Product Research User Testing Testing Onboarding KPIs 86

Lenny Rachitsky

APRIL 9, 2024

Each week I tackle reader questions about building product, driving growth, and accelerating your career. I want to create a low-risk, low-friction way for you to unlock the knowledge in your head, while benefiting the next generation of product builders and helping you explore the solopreneur path.

Data Visualization 128

Data Visualization ChatGPT Product Management Product Manager 128

Userpilot

JANUARY 23, 2024

Product positioning strategies are not only a marketing tactic but a survival strategy. So how do you ensure that your product not only lives but actually thrives? TL;DR Product positioning is about defining your product’s place in the market to attract customers and enhance brand identity.

Feedback Software 52

Feedback Software Research Software Analytic Tools Positioning 52

ProductPlan

AUGUST 4, 2020

If you’re a product manager or part of a startup, you’ve likely heard about the Minimum Viable Product concept for getting products to market faster. In my opinion, the definition of an MVP is often misunderstood, and I’ve seen entrepreneurs and product teams misinterpret it with unfortunate results.

Weak Development Team 125

Weak Development Team Product Research User Testing Differentiation 125

Product Talk

JUNE 19, 2024

I’m disappointed to see the rise of generative AI tools that are designed to replace discovery with real humans. But when we use generative AI to replace customer interviews , to generate opportunity solution trees , or to do our thinking for us, we fundamentally misunderstand the purpose of discovery. Don’t get me wrong.

Generative AI 260

Generative AI Product Research Feedback Software Analytic Tools 260

Mind the Product

SEPTEMBER 16, 2019

How do you develop an understanding of what will set a product up for success throughout your organization? This blog looks at what actions product managers can take to ensure their teams are investing their time wisely. “If Taking an evidence-based approach to building product is, I’ve found, the only way to avoid this trap.

User Testing 128

User Testing Product Research Data Visualization Customer Experience 128

NextBigWhat

DECEMBER 28, 2020

“Get out of the building” – this quote by Steve Blank has inspired many founders and product leaders to go out and test their product in the real world. As everything around us evolves, the product management role will get to play a crucial role in shaping up the new (digital) world. Community).

Research Software 137

Research Software Feedback Software User Testing Product Management 137

The Product Coalition

MARCH 7, 2023

The skill of running effective user interviews is key to defining your target users, finding product-market fit , growing your product, figuring out what to build next — or just simply understanding how users perceive your product. I sometimes like to frame it as a hypothesis that I’m testing. Why does this even matter?

User Testing 125

User Testing Customer Feedback Customer Experience Data Visualization 125

The Product Guy

AUGUST 13, 2020

Guest Post by: Candice Zhang (Mentee, Session 11, The Product Mentor) [Paired with Mentor, Tauheed Ahmed]. When I first researched about product management, I asked seasoned product managers how they started and they gave me very different kinds of answers. Also who is to define “good” in various industries and companies?

Product Management 163

Product Management Product Manager Research Software Feedback Software 163

People-First Product Leadership

MARCH 10, 2024

I was recently asked, how do you grow product sense? To answer this question, I’ll take a step back and begin with what is product sense? And close with, does product sense go stale over time? What features should be prioritized in a new product to effectively solve key user pain points?

User Testing 59

User Testing Product Research Customer Feedback Research Software 59

UX Studio

APRIL 25, 2019

Let’s jump into branding research! What’s it got for product teams? When does the time come for this type of research? How we conducted brand research on our UX studio brand. How we conducted brand research on our UX studio brand. Takeaways on branding research. What’s it got for product teams?

User Testing 74

User Testing Product Research Research Software Branding 74

Product Management University

DECEMBER 13, 2019

How would you characterize the difference between product vs solution? Product vs solution is the simple difference between what you do and what your customers do. You build products and features. Your customers admit patients, do legal research, run payroll, design clothing, take customer orders, inventory a warehouse, etc.

Research Software 100

Research Software Product Research Workshop User Testing 100

Product Innovation Educators

JANUARY 13, 2020

How marketing and product management work together. That is what our guest did to investigate what people think about marketing and how it fits into the work product managers do. Our guest is Jill Soley, a Silicon Valley strategic product and marketing executive. Summary of some concepts discussed for product managers. [0:38]

User Testing 86

User Testing Product Research Marketing Research Software 86

Userpilot

JULY 21, 2024

Let’s explore our product metrics benchmark and learn: The definition of month-1 retention rate and why it matters. TL;DR Month-1 retention rate measures the percentage of users who continue using a product one month after sign-up. Check our product metrics benchmark report. Companies analyzed in our report.

Data Visualization 93

Data Visualization Reporting Tools Onboarding KPIs Customer Experience 93

Product Talk

APRIL 17, 2024

Leading a product team (or several teams) comes with its own set of challenges that’s often similar to but distinct from the hurdles individual product contributors face. That’s why it’s especially enlightening when you encounter a product leader who is willing to openly share the challenges they’ve faced. Teresa: Okay.

Product Research 226

Product Research User Testing Data Visualization Research Software 226

BrainMates

MARCH 23, 2020

Product Management legend Marty Cagan shared his insights on ‘real’ Product Management in a Q&A session with Product Women Sydney at a March meetup. In March 2020, Marty logged in for an hour-long, live-streamed Q&A session with Product Women Sydney, hosted virtually by Brainmates Co-Founder & CEO Adrienne Tan.

Product Research 64

Product Research Product Management Product Manager Research Software 64

The Product Cafe

MARCH 24, 2024

Hello, all you product-loving folks! 💜 Welcome to this week's edition of Product Café, your weekly cup of coffee for everything: product management, startups, AI, and more. ☕ All About Product Messaging Many businesses rush to launch their products, often overlooking the significant role of product messaging.

Messaging 52

Messaging User Testing Feedback Software Customer Feedback 52

Johanna Rothman

MARCH 14, 2024

In product development, line jobs contribute to the products themselves, which means they contribute to revenue. Cutting overhead is definitely not personal—it’s all about how managers perceive an employee’s value. At what level do you understand the products you’ve worked on? Industry expertise.

User Testing 100

User Testing Agile Banking Consulting 100

ProductPlan

MARCH 5, 2021

I’ve been talking with product managers lately about how the concepts of “essentialism” can help them focus their efforts on what matters. I distilled the advice a few months ago in my book The Essentialist Product Manager and have recently been giving talks and workshops on the topic. Start with the product vision.

Roadmap 116

Roadmap Customer Experience Product Research Vision 116

The Product Coalition

SEPTEMBER 2, 2019

It was launched in 2011 and went broke in 2013 because people didn’t buy the product. The authors relied on their intuition or professionalism, and didn’t account for the most important factor in product creation?—?the the product/market fit. There’s always a chance the product will fail. Well, it’s not surprising?—?the

User Testing 60

User Testing Product Research Customer Feedback Customer Experience 60