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Tools of the Trade: Visualizing Discovery with Opportunity Solution Trees

Product Talk

The opportunity solution tree helps visualize all the work that goes into continuous discovery. And while opportunity solution trees have become increasingly common among product teams, there’s still plenty of room for customization, both in the way you set up your trees and the tools you use to build them.

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Effective customer engagement is business critical – insights from Harvard Business Review Analytic Services

Intercom, Inc.

Creating quality customer experiences has always been important for retaining customers. Now, during this time of economic uncertainty and against a competitive landscape, effective customer engagement is business critical. Below, we take a deeper dive into the report’s key data and trends.

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Opportunity Solution Trees: Visualize Your Discovery to Stay Aligned and Drive Outcomes

Product Talk

Why does the outcome focus on business value and not customer value? Why can’t you just generate opportunities from what you know about your customers? Can you create opportunities from sales conversations, support tickets, feature requests, or behavioral analytics? What if you are being asked to deliver more than one outcome?

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Built for you: Behind conversation topics and custom reports

Intercom, Inc.

In previous episodes, we’ve talked about how customer feedback and cross-team collaboration play a crucial role in the features and updates we build here at Intercom. Or rather, two – conversation topics and custom reports. I focus on the reporting area where we report on all things that happen at Intercom for you.

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Tools of the Trade: A Look at Pendo’s Discovery Tech Stack

Product Talk

Similarly, the opportunity solution tree can be an incredibly powerful tool for keeping track of your desired outcome , the opportunities you learn about during discovery, the solutions you’re considering for each opportunity, and the experiments you’ll run to assess your ideas. It’s about finding the tech stack that works for your team.

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Customer Journey Visualization: How to Perform It + 3 Tools to Try

Userpilot

Want to conduct customer journey visualization but not sure what’s the best way to do it? This article shows you a step-by-step process for collecting customer data and creating easy-to-understand visual maps. TL;DR A customer journey map represents the steps users take when interacting with your brand.

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UX Analytics: It’s Not Just About Data Collection and Methods

Userpilot

Without effective UX analytics that goes beyond collecting data, you’re losing valuable customers. Unfortunately, the research backs this up, with a staggering 90% of users reporting that they stopped using an app due to poor performance. It covers key topics, such as: Defining UX analytics.