Userpilot

JUNE 12, 2024

Understanding the salary landscape for customer insights managers is crucial whether you’re entering the field or looking to advance your career. According to Glassdoor , the estimated annual pay for a customer insights manager is $151,102/year, with an average salary of $107,520/year. Let’s get started!

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Userpilot

DECEMBER 7, 2023

Data is the backbone of modern marketing. Thus, properly harnessing data-driven insights is key to achieving product growth and business success. This article explores what data-driven insights are and why they are important. Data-driven insights can help you create resilient product growth strategies.

Data Visualization 84

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Product Innovation Educators

SEPTEMBER 2, 2024

Why market research is product managers’ secret ingredient for successful products Watch on YouTube TLDR Market research is a key part of product development and management. Introduction In the world of product management and innovation, market research is like a compass.

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Userpilot

NOVEMBER 10, 2022

Customer pain points are important to reveal when you want to improve product engagement and grow fast. If you can fix customers’ pain points, you’ll be well on your way to improving their overall customer experience. In this article, we’ll cover: What are customer pain points?

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Userpilot

JUNE 19, 2024

Interested in customer insights manager roles? In this guide, we’ll explore the ins and outs of customer insights manager roles through detailed job descriptions and handy templates. Education and experience alone may not make you the best customer insights manager. You’re in the right place!

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Userpilot

JULY 1, 2024

Product market research is essential for comprehending your customer base, competition, and the prevailing trends within the industry. Conducting effective market research guarantees that your products are aligned with the marketplace and fulfill the needs of customers. Interviews.

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Userpilot

AUGUST 12, 2024

They may abandon the page if the messaging and positioning are confusing or contradictory. Anthony Pierri knows this, and after helping over 200 businesses improve their homepage, he’s hosting the talk “ How to Rewrite Your Homepage With Sharper Positioning & Messaging ” on October 8th. Build user trust.

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Userpilot

APRIL 7, 2023

What are the different types of B2B customer insights for SaaS businesses? However, customer insights can help your teams understand all aspects of your B2B partners. TLDR B2B customer insights are the knowledge and information gained by companies that focus on businesses as individual customers.

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Userpilot

APRIL 25, 2024

Marketing research is essentially a method utilized by companies to collect valuable information regarding their target market. Through the common practice of conducting market research, companies gather essential information that enables them to make informed decisions and develop products that resonate with consumers.

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Product Innovation Educators

JUNE 3, 2024

Mastering Market Research Techniques for Successful Product Management Watch on YouTube TBD TLDR Market research is essential for product managers to make informed business decisions and to create products customers love. Using multiple methods provides a more complete and insightful picture of customer needs.

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Userpilot

JUNE 16, 2024

Whether you’re a seasoned professional or new to the field, understanding the nuances of customer insights managers is essential for success. They collaborate with cross-functional teams to enhance products and marketing efforts, continuously monitor customer feedback, and identify improvement areas.

Data Visualization 52

Data Visualization Customer Feedback User Testing Customer Experience 52

Userpilot

NOVEMBER 30, 2023

TL;DR Market gaps are the disparities between what customers need and want , and what the market can deliver. A market gap can be caused by missing functionality or poor user experience. Your colleagues, especially customer-facing ones, can offer valuable insights into unmet user needs and shifts in the markets.

User Testing 84

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Userpilot

JULY 24, 2024

Benefits of a product strategy framework include better alignment between product development and business goals and improved user satisfaction. Conduct market research and analysis to understand the current state of products in your industry. Analyze in-app user satisfaction using tools like NPS and CSAT surveys.

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Userpilot

SEPTEMBER 14, 2023

What customer discovery questions should product managers ask to accurately identify the unsatisfied needs of potential customers and validate ideas? TL;DR Customer discovery questions enable product teams to better understand customer needs and problems so that they can build products that the potential customer truly needs.

Product Research 74

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Userpilot

OCTOBER 20, 2023

Getting user feedback is a crucial step of the market research process. However, sentiment analysis takes things a step further to get a clearer view of your brand reputation in the eyes of multiple customer segments. Assess how your products/services are perceived in comparison to your competitors.

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Userpilot

JUNE 28, 2024

An MBA could be preferred for senior-level positions, although it is not always required. Certification : Enhance your education with a specialized certification such as the Product Strategy certification offered by the Association of International Product Marketing and Management (AIPMM). Looking into tools for product strategists?

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

JULY 17, 2024

TL;DR A user persona is a fictional character representing a user type based on user research to ensure user-centered product design. Collecting high-quality data for personas ensures they are based on real user behaviors and needs. So feel free to book a demo here! What is a persona?

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Userpilot

JUNE 30, 2023

Looking for the voice of the customer questions to understand your users, analyze the market, and unlock growth opportunities? In this article, we will cover the voice of the customer methodology. We’ve handpicked the right survey questions under different research categories to make everything easy.

Customer Feedback 82

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Userpilot

JULY 21, 2024

TL;DR A customer experience product manager in SaaS optimizes the end-to-end customer journey. They develop strategies and features to enhance user satisfaction, engagement, and retention across the product lifecycle. Looking into tools for CX product managers? Let’s dive in! Book a demo to see it in action!

Data Visualization 52

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Userpilot

OCTOBER 31, 2022

Want to analyze customer needs in a way that will benefit your business? In this article, we feature the nitty-gritty of customer needs — from the fundamental meaning and types of customer needs to the most efficient method for conducting a customer needs analysis and acting on customer data for business growth.

Data Visualization 85

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Userpilot

JUNE 27, 2024

Also, it’s a good idea to gain professional experience in an entry-level marketing or sales role. For instance, you can pursue an internship in market research or work as a sales rep. These positions help you develop the skills you need to succeed as a product specialist. Looking into tools for product specialists?

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

JULY 23, 2024

This article will break down the stages of a product development life cycle and tools that can help you deliver a great product. Key stages of the product development life cycle: Ideation : Conduct market research and brainstorm potential solutions to the challenges. Conduct research with user surveys.

Analytic Tools 82

Analytic Tools Feedback Software Research Software Data Visualization 82

Userpilot

MAY 30, 2022

Segmenting your customers based on needs is highly effective as it allows you to form better relationships with users and provide a better experience for them. Let’s jump in to see what needs-based segmentation is all about and how you can collect data for that to increase the growth of your business.

Data Visualization 89

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Userpilot

AUGUST 28, 2024

TL;DR A product assistant in the SaaS industry supports product managers by conducting market research , analyzing user feedback, and coordinating with cross-functional teams. Use tools like Trello or Asana to manage your workload efficiently, ensuring that nothing falls through the cracks. Let’s get started!

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

Userpilot

JULY 16, 2024

Providing a great product experience helps SaaS companies reduce churn and improve product management metrics like customer satisfaction and customer lifetime value. A great SaaS product experience boosts customer satisfaction , adoption, and engagement , builds brand advocacy , reduces churn , and, ultimately, drives revenue growth.

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Userpilot

AUGUST 29, 2023

Product management delivers value in many ways: it aligns teams with organizational goals, focuses on customer needs , and drives product success by delivering products that make the lives of users easier. Champions a customer-centric approach. Plus, when you satisfy customer needs and wants, you get rewarded with their loyalty.

Data Visualization 86

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Userpilot

SEPTEMBER 16, 2024

Summary of a market development strategy A market development strategy is a growth strategy that aims to introduce existing (or new) products or services to new markets. Market expansion : Involves entering new geographical areas or demographics with your existing products. What is a market development strategy?

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Userpilot

JUNE 12, 2023

Marketing surveys let you understand brand perception, analyze customer sentiment , and identify improvement areas. We’ll also show you tools that will simplify everything. Typeform – best for long-form market research surveys. What are marketing surveys? Marketing survey templates in Userpilot.

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Userpilot

JANUARY 23, 2024

Product positioning strategies are not only a marketing tactic but a survival strategy. In this article, we’ll go over product positioning definitions and their types, then go over our process for creating a product positioning strategy that gets positive user feedback.

Feedback Software 52

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Userpilot

JANUARY 10, 2024

Looking for the best ways to conduct user research and gather actionable insights? Whether you’re building a product from scratch, updating something on your platform, or just want to listen to users and create better experiences , this article provides the guide you need. Start collecting data.

User Testing 88

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Userpilot

NOVEMBER 19, 2022

What is product service management? Product service management is a marketing function whose objective is to keep track of customer and market need fluctuations and inform product development. In smaller companies, product service management responsibilities are covered by product managers.

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Userpilot

AUGUST 18, 2024

Finally, after implementing the strategy, gather data through surveys and analytics to identify areas for improvement. Product strategy is the overarching plan that outlines what a business aims to achieve with its product or service and how it plans to get there. ” What is product strategy?

Data Visualization 86

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Userpilot

JANUARY 16, 2024

From analyzing market trends to churning user needs and technical feasibility into golden product ideas, there are many benefits of ChatGPT for product managers. A potent tool, ChatGPT has proven to be a strategic addition to the product management toolkit, churning out ideas in even the most unlikely scenarios.

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Userpilot

JANUARY 9, 2024

It’s an easy way to gain a simple version of the truth, cut through data, highlight problematic spots, and identify areas that could be made more user-friendly. If you want to learn more about this tool for understanding feature usability and explaining any behavioral changes, let’s get into it! Subjectivity.

Data Visualization 87

Data Visualization User Testing Product Research Analytic Tools 87

Userpilot

MAY 30, 2024

Whether you’re launching a new feature or refining an existing one, gathering insights from users ensures that your product aligns with their needs and expectations. TL;DR A customer feedback loop is a process where feedback from users is collected, analyzed, and applied to improve a product. Book a demo to learn how.

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Product Research Feedback Loop Feedback Software User Testing 79

Userpilot

JUNE 19, 2024

In this guide, we’ll explore the ins and outs of product marketing manager roles through detailed job descriptions and handy templates. Whether you’re hiring, job hunting, or simply curious, we’ve got you covered with practical insights and ready-to-use resources. This allows you to make data-driven decisions.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

JANUARY 8, 2024

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users.

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