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BI vs. product analytics: Key differentiators

Mixpanel

In 2019, industry-leading Business Intelligence (BI) tools, Looker and Tableau, were acquired by Google and Salesforce for over $18 billion combined. More recently in 2020, cloud-based data warehouse Snowflake went public at an eye-popping market capitalization of $70 billion. But there are two significant drawbacks to BI.

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Reveal VS Looker for Embedded Analytics; Which Solution Is Better for You?

Reveal

Reveal Embedded Analytics. Collecting data is easy, yet interpreting that same data is difficult. This is where tools such as Reveal and Looker come in handy – they convert raw data into easy-to-understand and easy-to-use insights that enable organizations to reshape and modernize the way they do business.

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How to Become a Product Analyst [+Tools and Resources]

Userpilot

TL;DR A product analyst is a professional who conducts product research , analyzes, and interprets such data to make accurate decisions about the product. Product analysis involves two major things: the product and the data. Looking into tools for product analysts? Let’s dive in! Product Analyst. Senior Product Analyst.

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Connection and Compatibility: How OkCupid Uses Analytics to Help People Find Love

Amplitude

Today, about one-third of Americans have used a dating app or site, and 12% have either been in a committed relationship or gotten married to someone they met through online dating, according to a recent Pew Research report. Driven by Data, Powered by the Heart . Data is core to the mission here at OkCupid.

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Do You Measure Up? Metrics for Enterprise SaaS Product Managers

Amplitude

Whether the pricing model is monthly, yearly, or otherwise, subscription-based pricing models keep revenue relatively predictable. Product analytics help you uncover important insights to answer questions including what is your product’s key activation event that results in longer user retention? opportunities).

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Linking Strategy, Insights, & Execution: Jake Johnson on Product Ops at Drift

Amplitude

It is one thing to wax philosophically about “translating strategy”, “using data”, and “aligned autonomy”, and another thing to make it happen in the real world at a rapidly growing company. I found myself writing stories, pulling together some analytics, doing ‘normal’ Product Manager things. JJ: Exactly.

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How to Implement Testing in Production

Split

The focus of the first 30 days should be project alignment and if you’ve chosen to implement a feature flag management tool like Split, education. Ensure your automation framework makes it easy to write end-to-end tests and has excellent reporting so that the team knows exactly what happens when a test fails. The First 30 Days.