Product Innovation Educators

OCTOBER 16, 2023

It’s an organizational issue—moving quickly to beat competitors and keep up with changing customer preferences. When companies take the time to design products that match what the customer needs, profits soar, customer satisfaction (and retention) soars, and employee satisfaction gets a nice uptick too.

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User Testing Product Research Customer Experience User Friction 285

The Product Guy

JANUARY 7, 2025

The project, intended to improve customer satisfaction and reduce operational costs, was plagued by missed deadlines and escalating budgets. An in-depth review revealed that misaligned goals between IT and customer service teams, coupled with outdated processes, were the primary issues. Or consider a fitness goal.

Feedback Software 150

Feedback Software User Testing Weak Development Team Customer Experience 150

UX Planet

NOVEMBER 4, 2024

How to plan, conduct and report usability studies. Photo by UX Indonesia This ‘complete’ guide to usability testing follows an overview in my UX research methods playbook articles. Photo by KOBU Agency Usability testing is a user experience (UX) research methodology carried out to uncover problems and opportunities in a design.

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User Testing Product Research Reporting Tools Testing 75

Product Innovation Educators

JANUARY 6, 2025

Early Career Foundation: Building a Base for Product Leadership Kim’s journey into product management began with an unconventional blend of philosophy and computer science studies in college. The company operated a software platform for their call center, managing customer communications while ensuring compliance with state regulations.

Reporting Tools 266

Reporting Tools Customer Communications Analytic Tools Leadership 266

Intercom, Inc.

JUNE 19, 2018

On a recent night out in London, Tristan Watson discovered the value of great customer support, when his bag full of electronics, video equipment and personal items was stolen from a pub. The difference between the customer experience with Monzo and the traditional card issuers was night and day.”. 1 obstacle for these executives.

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Reporting Tools User Testing Research Software Customer Experience 216

The Product Coalition

JANUARY 11, 2023

Photo by Dylan Gillis on Unsplash Market research and user experience research (UXR) are often confused as being the same thing, but they are actually distinct fields with their own goals and methods. To choose the appropriate research method for the business, it’s important to clarify the problem we are trying to solve.

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User Testing Product Research Data Visualization Customer Feedback 148

Product Innovation Educators

MARCH 4, 2025

How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams.

Artificial Inteligence 235

Artificial Inteligence Research Software Product Research User Testing 235

Product Innovation Educators

AUGUST 10, 2020

The Product Team Performance study has been identifying the characteristics of high-performing teams since 2012. Of the 31 factors found through the studies, I discuss five of the most significant ones with Greg Geracie, principal researcher. 3:15] What’s new this year, in your sixth study?

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Weak Development Team Product Research Reporting Tools Data Visualization 227

Intercom, Inc.

MAY 25, 2021

Over the last year, companies have had to pivot to digital-first ways of working overnight; supply chains and distribution facilities worldwide have been majorly disrupted; and, in the midst of all this uncertainty, consumers have (understandably) been more anxious and frustrated than ever. Now, it’s second.

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User Testing Customer Experience Customer Feedback Product Research 260

Intercom, Inc.

NOVEMBER 18, 2020

With customer expectations and conversation volumes on the rise, businesses need a way to effectively deliver on-demand, personal support while maintaining customer satisfaction. Companies that automate customer support are nearly 4x more likely to see CSAT improvements. . Understanding the automation opportunity.

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User Testing Customer Experience Research Software Product Research 223

Userpilot

FEBRUARY 25, 2025

A high bounce rate might seem like lost interest, but what if users left because they couldnt find what they needed? Thats why you need user session analysis. Beyond the numbers: Understand why context matters Raw user behavioral data can be misleading without context. On the surface, it looks like a win.

Data Visualization 88

Data Visualization User Testing Customer Feedback Customer Experience 88

Userpilot

FEBRUARY 17, 2022

The term “user testing” is one I’ve seen make the rounds quite a bit in the product management world. But did you know that “user testing” isn’t actually the correct term? When thinking of user testing, many people actually mean usability testing. What does user testing do?

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User Testing Product Research Customer Feedback Research Software 131

UX Planet

DECEMBER 6, 2024

If there is one thing thats altering the way we create user experience (UX) designs and conduct research in 2024, it is definitely artificial intelligence (AI). Well start with an overview and explore how AI can take on tasks such as analyzing user data and automated prototyping to help professionals connect with users on a humanlevel.

Feedback Software 88

Feedback Software Research Software Analytic Tools Data Visualization 88

Intercom, Inc.

JULY 14, 2020

As customers expect more and more out of support experiences, support leaders can risk burnout on their team to meet the escalating demand. But even for larger teams, an influx of customer questions can overload agents, leaving them frustrated and overworked, and in turn, not able to provide great support.

Customer Experience 224

Customer Experience User Testing Product Research Customer Feedback 224

Intercom, Inc.

APRIL 6, 2022

For fast-growing and enterprise organizations, the ability to personalize customer communication in a way that’s scalable is business critical. In fact, studies show that not only do customers expect great experiences when interacting with companies, they’re willing to pay more for them. Here are some of their takeaways.

Customer Experience 230

Customer Experience User Testing Customer Feedback Customer Communications 230

Userpilot

FEBRUARY 25, 2024

The Kano model helps you understand user preferences by using quick and powerful data analysis to design your product roadmap. Five categories of potential customer reactions to new features. Kano analysis is effective for the following reasons: It’s a user-centric framework that’s simple to execute.

Customer Satisfaction 105

Customer Satisfaction User Testing Customer Experience Customer Feedback 105

Userpilot

NOVEMBER 9, 2022

NPS vs CSAT surveys: which is better for measuring customer satisfaction? The short answer is both since each method analyzes customer loyalty but at a different depth. So, let’s break it down and study what method is best for measuring user sentiment and why. NPS vs CSAT: why you should use them together.

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Customer Satisfaction Onboarding KPIs Customer Feedback Product Research 98

Userpilot

FEBRUARY 4, 2025

Tracking the right user metrics helps you precisely identify issues in the product experience rather than feeling lost in a sea of data. Choosing the wrong KPIs can be more damaging than you think – it drains your teams resources, shifts focus away from real problems, and ultimately, disrupts the customer experience.

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Onboarding KPIs Data Visualization Customer Feedback Customer Experience 59

Intercom, Inc.

NOVEMBER 30, 2021

Customer support is more business-critical than ever. But in today’s fast-paced world, your customer support can only be as effective as the technology that underpins it. Study after study shows that the vast majority of support teams are unhappy with their current customer support tech stacks.

Technical Review 249

Technical Review Feedback Software Analytic Tools Reporting Tools 249

Intercom, Inc.

MAY 18, 2021

Believing that customers who try it will see better results. But as you grow and mature, and as your target customers grow from early adopters to more discerning buyers, it’s simply not enough for you to say it. 58% of respondents believe that customers prefer conversational, messenger-based engagements with brands.

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Research Software User Testing Customer Feedback Reporting Tools 210

UX Planet

JANUARY 10, 2025

A career in product design offers just thata unique opportunity to bring your ideas to life while shaping the future of technology, sustainability, and user experiences. Data-Driven Insights: Analyzing user behavior, AI offers insights that guide design decisions. Leverage Dovetail to analyze user feedback and uncover patterns.

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Feedback Software Analytic Tools Research Software Data Visualization 105

Intercom, Inc.

JUNE 8, 2021

Not too long ago, customer support was viewed as a cost center, not a value driver. It was seen as a necessary part of a business, but not something that drove revenue or influenced customers’ buying decisions. Study after study shows how important a great customer experience is to today’s consumers.

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Reporting Tools Technical Review Data Visualization Research Software 222

Userpilot

MARCH 21, 2024

Saving time isn’t the only benefit of visually analyzing customer feedback. Being able to examine customer feedback data visually also makes it easier to derive actionable insights and, ultimately, form decisions. How do you visualize user feedback , and what are the different methods to go about it?

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Data Visualization Customer Feedback User Testing Feedback Software 105

Userpilot

JUNE 28, 2024

With various methods and best practices flying around, you might be wondering how to collect customer feedback for your SaaS in the best way possible. To make your job easier, we’ve compiled some tried-and-true strategies and ways of collecting actionable user insights in this guide. Let’s dive right in!

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Feedback Software User Testing Customer Feedback Analytic Tools 102

BrainMates

OCTOBER 20, 2024

The Customer Service Gap Model By ADRIENNE TAN In competitive markets, delivering superior customer value is a top priority. It’s not just about creating a great product—it’s about ensuring the entire customer journey, from initial interaction to post-purchase support, exceeds expectations.

Data Visualization 52

Data Visualization User Testing Customer Feedback Customer Experience 52

Alchemer Mobile

FEBRUARY 2, 2021

Without marketing, even the best apps struggle when it comes to customer acquisition and discovery. These steps are designed for even the humblest of budgets and will help not just with acquisition, but with the entire spectrum: validation, testing, engagement, retention, referrals, and revenue. It’s marketing. The bad news?

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Feedback Software Analytic Tools Research Software Product Research 264

Alchemer Mobile

MARCH 18, 2021

The report is meant to serve as a yardstick for companies seeking to understand how their customer feedback and engagement metrics stack up against the market, and includes mobile benchmarks across 10 main categories and 20 subcategories. 63% of consumers who were proactively engaged in Q1 were still seen later in the year (Q3-Q4).

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User Testing Webinar Data Visualization Feedback Software 173

Userpilot

JANUARY 27, 2023

Looking for excellent evaluative research design examples? In this article, we explore various evaluative research methods and best data collection techniques for SaaS product leaders that will help you set up your own research projects. Fake door tests are a popular and cost-effective validation technique. Book the demo!

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User Testing Product Research Research Software Feedback Software 98

Userpilot

JULY 9, 2024

What is a customer experience management strategy? We also share best practices for product teams seeking to optimize their strategies and enhance customer engagement throughout their journey with the product. Implement tactics to enhance customer experiences at various touchpoints. Why is it important? How to create it?

Customer Experience 111

Customer Experience User Testing Research Software Analytic Tools 111

Userpilot

MARCH 30, 2025

churn within 30 days, and in-app purchase conversion rates are often below 5% for the small number of users who remain. The key is to understand your users and continuously optimize your mobile app for exceptional value. 1 Engagement DAU/MAU Understand daily and monthly active user engagement and overall app popularity.

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Analytic Tools Research Software Onboarding KPIs Data Visualization 96

UX Planet

SEPTEMBER 3, 2024

Introduction In today’s fast-paced digital world, creating a product that not only functions well but also delights its users is a significant challenge. Achieving this requires a deep understanding of user experiences, motivations, and emotions. Core Methods of Qualitative User Research 1.1

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User Testing Research Software Product Research Data Visualization 96

Product Innovation Educators

AUGUST 5, 2019

The right way to interview customers. This discussion is about Voice of the Customer (VOC). When it comes to VOC experts, there are only a handful of people that match the experience of my guest today, helping hundreds of companies with VOC research and training many more practitioners. It was originally episode 071.

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User Testing Product Research Research Software Customer Experience 168

Userpilot

AUGUST 30, 2024

What are the different marketing research methods product marketing teams can use to inform their strategies? You will also learn about different types of market research and how to conduct it step by step. Conducting market research offers numerous benefits, including a better understanding of customer needs and market trends.

User Testing 101

User Testing Research Software Market Research Product Research 101

The Product Coalition

JUNE 28, 2022

Market research is the process of gathering information about your business's buyer personas, target audiences and customers. Market research also helps to provide a deeper understanding of the varying market factors, such as the nature of the market, the problems of the users, and the value of what you are building.

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User Testing Market Research Product Research Research Software 130

Userpilot

JULY 27, 2022

In this article, I’ll show you which feedback approach is better for your SaaS and the right tools for collecting it. Customer feedback is the data you collect on customers’ evaluation of your product/services. Feedback is essential for SaaS companies because it helps product teams improve the user experience.

Feedback Software 98

Feedback Software User Testing Customer Feedback Analytic Tools 98

Usersnap

AUGUST 26, 2021

There are two reactions to receiving customer feedback: “yippie!” or “ouch…” And while we can’t guarantee you 100% positive feedback, we do have some proven strategies and tactics to help you join those 84% of digital companies that prioritized working on customer experience and recorded an increase in revenue.

Feedback Software 119

Feedback Software User Testing Customer Feedback Product Research 119

Userpilot

MARCH 5, 2025

Customers who actively connect with your brand are more likely to stay loyal, spend more, and become advocates. That’s where customer engagement software comes in. The right platform will equip you with the tools to interact effectively, gather valuable feedback, and build lasting customer relationships.

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Analytic Tools Feedback Software Research Software Reporting Tools 52